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Social Behavior: The Big Game [INFOGRAPHIC] | Social Media Today

Social Behavior: The Big Game [INFOGRAPHIC] | Social Media Today | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it
This March Madness-themed infographic uncovers key information on search privacy concerns, social influence, efficacy of images in search results, social sharing behavior, social preferences by social network and demographic, and more.

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, March 29, 2013 6:20 PM

Big Data Means UNDERSTANDING is The Game Now
If your C level is still not sold on social media they risk being two moves back. Social media generates an army of BIG DATA that, once squeezed into silos with the top and bottom of the sales funnel connected, the possibility to speed conversions and sale traffic, list growth and money is HUGE.

There is helpful myth busting stats on this infographic. The problem, in a nutshell, understands how social media is impacting your Key Performance Indicators in a positive or negative way. There is no neutral in this game.

Every Internet marketing move you make helps or hurts your traffic, conversions and online brands. It is important to understand norms and benchmarks. This graphic provides norms and benchmarks. Once you know those you can go forth and know how you are the same or different.

Ally Greer's curator insight, April 5, 2013 12:11 PM

Interesting tidbits:


Time spend on Facebook has decreased in the last year, while time spent on Google Plus has almost doubled, and time spent on Pinterest has increased by one thousand percent.

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Social Media Is The New SEO and Here's Why

Social Media Is The New SEO and Here's Why | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

Via Robin Good, Antonino Militello, Martin (Marty) Smith
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Guillaume Decugis's comment, January 17, 2013 12:28 PM
Sounds like a plan. Let me know next time and we'll go for beer. Drinks on me!
The Right Image's curator insight, February 11, 2013 12:11 PM

Well said that scooper!

Pallab Kakoti's curator insight, April 6, 2014 2:26 AM

A webpage that shows a lot of social shares appears much more authoritative as compared to a webpage with few social shares. This has been corroborated by research data that shows content activity from social media channels weighs into rankings on search engines. The importance of links as a ranking parameter is less likely to cease as they evolve into a new role that indicates the importance of social media activity as a ranking factor.

Here are 20 social signals that Google tracks to determine ranking based on various social media activities on Google+, Facebook, Twitter, Pinterest, Reddit, Digg, StumbleUpon & Foursquare.  http://goo.gl/wBvVDM

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La forza del Like di facebook, il Social Media Marketing nel Retail

La forza del Like di facebook, il Social Media Marketing nel Retail | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it
Nei giorni scorsi comScore ha presentato un'indagine sulla reale forza del Like nel mondo retail prendendo ad esame dei brands europei come ASOS, H&M, Redoute, Topshop e Zara.

Via Francesco Russo
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Social Media Networking Explodes on Mobile Devices

Social Media Networking Explodes on Mobile Devices | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

This article by Athony Carranza for examiner.com details a recently released study by the internet marketing Research Company, comScore, which reveal the extent to which social media usage has skyrocketed on mobile devices in 2011.

 

Here's what you need to know:

 

**72 million Americans accessed social networking sites and blogs on mobile devices with 37 percent upsurge in access..

 

**“Social media is one of the most popular and fastest growing mobile activities, reaching nearly one third of all U.S. mobile users,” said Mark Donovan, comScore senior vice president for mobile.

 

“This behavior is even more prevalent among smartphone owners with three in five accessing social media each month,

 

**highlighting the importance of apps and the enhanced functionality of smartphones to social media usage on mobile devices.”

 

Here's what caught my attention:

 

**Social media and mobility have paved the way for innovation and transformed communications like no other time in history.

 

**Businesses and marketers will have field day continuing to aim their services through these new channels and capitalize on understanding its audience behavior.

 

Curated by JanLGordon covering "The Explosion of the Mobile Web & Beyond"

 

http://www.examiner.com/

 


Via janlgordon
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3 S's of Social Media: Setup, Strategize and Schedule [Infographic]

3 S's of Social Media: Setup, Strategize and Schedule [Infographic] | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

How do you set up social media campaigns? Use the 3 S's: Setup, Strategize (and watch Key Performance Indicaors KPIs) and schedule. 


Via Martin (Marty) Smith, John van den Brink
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Martin (Marty) Smith's curator insight, March 8, 2013 9:35 PM

Cool, helpful infograpic about how to set up your social media campaigns. Our process is 10% different. Excellent. 

John van den Brink's curator insight, March 9, 2013 10:16 AM

Great Infographic

Jesús Hernández's comment, March 9, 2013 11:27 AM
Great!!!
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Holy FIPT Batman 2012′s Most Amazing Social Media Statistics [INFOGRAPHIC]

Holy FIPT Batman 2012′s Most Amazing Social Media Statistics [INFOGRAPHIC] | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

Facebook, Twitter, Instagram, Pinterest – 2012′s Most Amazing Social Media Statistics [INFOGRAPHIC]

FIPT = Facebook, Instagram, Pinterest and Twitter


Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, December 26, 2012 11:12 PM

FIPT or Facebook, Instagram, Pinterest and Twitter have put up some amazing numbers this last year proving SMM is here to stay and here for real. Debate the ROI at your company's marketing peril.

Time to get into the social media deep in is upon Internet marketers. As I stated in Social Media Marketing The Most Important ROI, the key isn't what SMM does to the bottom line thought as this infographic proves those kinds of returns are coming.

Social media marketing's most powerful return is how it changes US as the wall between US and THEM slips silently into the past.


Social Media Marketing The Most Valuable ROI
http://www.atlanticbt.com/blog/social-media-marketing-the-most-valuable-roi/

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The Explosion of Pinterest and Why You Should Read This Report

The Explosion of Pinterest and Why You Should Read This Report | Social Media (network, technology, blog, community, virtual reality, etc...) | Scoop.it

This piece was written by Dave Copeland for Readwriteweb. There have been many articles about Pinterest but if you do nothing else, read the white paper by Engauge and report they're referring to. It is absolutely the best one I've seen to date. (more details below)

 

The most important thing in this piece is the report, here's what you'll see:

 

A new Engauge white paper breaks down:

 

**the make-up of the average Pinterest user 

 

**shows that the end result of less reading is more of a focus on content curation than creation.

 

**The timing of that trend, combined with a stunning design when Internet users are focusing more on visual than text, has allowed Pinterest to explode in popularity.

 

This is what caught my attention - a quote from a user:

 

"When I'm looking for new trends on specific topics like fashion or birthday party themes, I now search Pinterest first -- not Google." - Karah Street

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

If you're in making Pinterest work for you, you might want to visit my other topic: Pinterest Watch. 

 

Read full article here: [http://rww.to/yQtDNQ]


Via janlgordon
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Alessio Manca's comment, March 15, 2012 1:12 PM
nice thought "People aren't really reading anymore": sounds people are becoming parasites