Social media mixtape
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Social media mixtape
A virtual mixtape, this is compilation of tips and tricks so you and social media can make beautiful music together.
Curated by Ashley Sipocz
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14 Powerful Social-Media Sharing Strategies

14 Powerful Social-Media Sharing Strategies | Social media mixtape | Scoop.it

Via Daniel Watson
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Bart van Maanen's curator insight, March 16, 2014 10:22 AM

Uitstekende overwegingen om in je achterhoofd te hebben bij het delen van info via social media.

Bookmarking Librarian's curator insight, March 16, 2014 10:40 PM

Integrating technology - ICT capabilities

 

Nine0Media's curator insight, March 17, 2014 1:26 PM

#DIYSEO #NIne0Media #SocialMediaTools

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How to use social proof to increase conversions

How to use social proof to increase conversions | Social media mixtape | Scoop.it
Social proof is perhaps the most well known of Robert Cialdini’s six keys to persuasion explained in his 2009 book titled “Influence”.

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cyndi whitecotton's curator insight, January 28, 2014 4:45 PM

We use the actions of others to decide on proper behavior for ourselves especially when we view those others to be similar to ourselves (Park, 2001).

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Art of the humblebrag? Social media allows us to test new social norms

Art of the humblebrag? Social media allows us to test new social norms | Social media mixtape | Scoop.it
So, you finally ran your first marathon. Do you rush online to share the big news with friends and followers on your social networks? How much proud and enthusiastic gushing is endearing and how much is too much?

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cyndi whitecotton's curator insight, November 30, 2013 10:21 AM

"For the average person, I think these (social media) channels are really good because it gives them that valve, that place of release, to talk about their lives and share with whoever it is that wants to connect," Joel says.


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Why you should be funny on social media

Why you should be funny on social media | Social media mixtape | Scoop.it
Humor nabs people’s attention and, when it’s done right, can make the moments where you aim to make sincere connections land better.

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cyndi whitecotton's curator insight, October 9, 2013 8:45 AM

Having your brand seem more like an interesting person than a pushy salesman can make real connections with social-media users, who are fine-tuned for detecting fakery.

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Systematic review: Social media for health communication | Public ...

Systematic review: Social media for health communication | Public ... | Social media mixtape | Scoop.it
Based on 98 original research studies the authors have set out to review published literature on social media for health communication in order to identify the uses, benefits, and limitations of social media for health ...

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The science of viral content: Find out the psychology of sharing

The science of viral content: Find out the psychology of sharing | Social media mixtape | Scoop.it
Mines the case study of Jonah Berger's book Contagious: Why  Things Catch On Berger    is a scholar who was motivated by Gladwell's Tipping Point , to discover why, scientifically, people share in...

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cyndi whitecotton's curator insight, July 8, 2013 12:25 PM

After 10 years of research, Berger's team discovered principles that psychologically motivate sharing.

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Social Media Study Reveals Nonprofit Fundraising Supporter Motivation & Behaviour

Social Media Study Reveals Nonprofit Fundraising Supporter Motivation & Behaviour | Social media mixtape | Scoop.it
As part of our Social Media series for nonprofit fundraising, I have featured many social media reports that provide insight into popular platforms and strategies on how to grow communities and opt...

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cyndi whitecotton's curator insight, April 30, 2013 9:08 AM

The data reveal an increasingly rich, nuanced landscape of cause supporters with varying desires and intents — research that offers key insights for any organization or communicator looking to further engage
these supporters in their cause.

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The Psychology of Social Media: Finding Balance in an Evolving Digital World - Huffington Post

The Psychology of Social Media: Finding Balance in an Evolving Digital World - Huffington Post | Social media mixtape | Scoop.it
The Psychology of Social Media: Finding Balance in an Evolving Digital World
Huffington Post
Just this month, a faculty member with expertise in social media was called upon by the news media to comment on a story about Instagram Beauty Contests.

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cyndi whitecotton's curator insight, April 17, 2013 12:44 PM

Communication brings us together as a human and global family.

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3 tips to extend the life of your content | Articles | Main

3 tips to extend the life of your content | Articles | Main | Social media mixtape | Scoop.it
Your blog post's lifespan doesn't have to be limited to the day you post it. Keep your content relevant and shareable with these tips.
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How To Write A Social Media Strategy (Part 1) – SWOT Analysis

How To Write A Social Media Strategy (Part 1) – SWOT Analysis | Social media mixtape | Scoop.it
This will be a three-part series; today we will look at the SWOT analysis, Wednesday we will look at the POST method and Friday we will take a look at budgeting, auditing and measuring the success of your social strategy.

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Fonts That Create Emotions, and More – Roger’s Picks | Neuromarketing

Fonts That Create Emotions, and More – Roger’s Picks | Neuromarketing | Social media mixtape | Scoop.it
We’re trying something new here at Neuromarketing – a quick digest of interesting articles we found this week. Expect an eclectic mix of marketing, neuroscience, psychology, digital, and stuff that doesn’t fit in any of those categories. Cat videos, too! […]

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cyndi whitecotton's curator insight, February 10, 2014 1:09 PM

Wonderful share by Roger Dooley as he introduces Mikael Cho's great insights on the science behind fonts.  Cho also provides examples of websites that are yoga studios for content.  

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22 Social Media Facts and Statistics You Should Know in 2014 - Jeffbullas's Blog

22 Social Media Facts and Statistics You Should Know in 2014 - Jeffbullas's Blog | Social media mixtape | Scoop.it
There was a tipping point last year. It has implications for publishing and marketing. Here are some social media facts and statistics to kick off 2014

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Study may explain why brain 'perceives limited information'

Study may explain why brain 'perceives limited information' | Social media mixtape | Scoop.it

Scientists have long studied why our brains choose to process only a small amount of information we come across in everyday life. Some information reaches our consciousness, while other information - although absorbed - takes a back seat. But a new study may shed light on why this happens.


Through using a common visual illusion, called "binocular rivalry," researchers from the Centre for Integrative Neuroscience (CIN) at the University of Tübingen in Germany were able to pinpoint a significant difference between conscious and unconscious motion that is represented in the brain.

 

The researchers say that our eyes usually see the same image. The process of binocular rivalry occurs when each eye is shown a completely different image.

 

Through this process, the researchers explain, our brains are unable to decide which image to process, with our perception moving between the two images every few seconds. This means the images are "rivals" for our attention, taking turns to enter our consciousness.

 

The researchers found that the magnetic pulses that stimulated the motion area had no effect on the length of time that the moving image was perceived. However, they found that participants perceived the still image for longer.


However, they add that once participants did become aware of the moving image, magnetic pulses had no effect.

The researchers say:


"This result suggests a substantial qualitative difference between the conscious and unconscious representation of motion.

 

Transcranial magnetic stimulation can easily weaken a suppressed representation and thus delay the time when it becomes dominant again. However, once motion becomes conscious, it is harder to disrupt."

 

More: http://www.medicalnewstoday.com/articles/267870.php
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Danielle Gillespie's curator insight, September 9, 2014 8:30 PM

Interesting article about the brain, using qualitative research @ashali89

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The Time is Now to Humanize Your Brand

The Time is Now to Humanize Your Brand | Social media mixtape | Scoop.it
Content is all about sharing, and sharing is the best way to humanize your brand. If the social web has taught brands anything it is that consumers are
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Social Media’s Top 5 Contributions to Society | Social Media Today

Social Media’s Top 5 Contributions to Society | Social Media Today | Social media mixtape | Scoop.it
Instead of focusing on social media’s pitfalls and absurdities, let me remind you how it's influence transforms society for the better.

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cyndi whitecotton's curator insight, July 22, 2013 12:33 PM

Humans are creatures of habit, but they’re also opinionated and impatient. 

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» 5 Tips for Living With Uncertainty - World of Psychology

» 5 Tips for Living With Uncertainty - World of Psychology | Social media mixtape | Scoop.it
In his book The Art of Uncertainty, Dennis Merritt Jones writes: “Between a shaky world economy, increasing unemployment, and related issues, many today

Via Jim Manske
Ashley Sipocz's insight:

Solid advice, especially number 5. 

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Jim Manske's curator insight, May 5, 2013 1:35 PM

I especially enjoy his distinction between "description" and "evaluation" ;)

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The secret psychology of effective social media relationships

The secret psychology of effective social media relationships | Social media mixtape | Scoop.it

The psychology of social media marketing 

SUMMARY: Social media marketing works because people are most invested in the relationships they've taken an active role in nurturing, Fausto Mendez writes. "This social media-based relationship between a brand and a customer isn't as strong as the connection between two real people, but it is much stronger than the relationship a customer forms with a brand through TV, print or Web ads," Mendez writes. 

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Melissa Moore's curator insight, April 2, 2013 4:42 PM

Why building relationships - even via FB, Pinterest or Instagram is so imporant.

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Social Psychology Need-to-Knows for Social Media - 1. Kurt Lewin on the Power of Discovery

Social Psychology Need-to-Knows for Social Media - 1. Kurt Lewin on the Power of Discovery | Social media mixtape | Scoop.it
Q. How do you make social media work for your business? A. Use classic insights from social psychology, the scientific study of how people think about, influence, and relate to one another. Without...

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cyndi whitecotton's curator insight, April 24, 2013 8:54 AM

Smart solutions lie at the intersection of theory and practice.

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6 Ways to Manage Social Media Overload | DELL Small Business University

6 Ways to Manage Social Media Overload | DELL Small Business University | Social media mixtape | Scoop.it
6 Ways to Manage Social Media Overload http://t.co/lm2NLyKk via @blackenterprise...

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15 social media tips from Dr. Seuss | Articles | Home

15 social media tips from Dr. Seuss | Articles | Home | Social media mixtape | Scoop.it
Bet you didn't know the beloved author of "Green Eggs and Ham" had a few social media lessons up his sleeve. Try these on for size.
Ashley Sipocz's insight:

Number 7 is my favorite - "A person is a person, no matter how small." These aren't your typical social media tips but then again, Dr. Seuss wasn't your typical author/guy. 

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5 Easy Steps to Measure Social Media Campaigns

5 Easy Steps to Measure Social Media Campaigns | Social media mixtape | Scoop.it
If you're using social media for your business, know how your content is helping you achieve your company's goals. Here's how.

Via Tracey Werre
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