Social Media Mark...
Follow
Find
621 views | +0 today
Rescooped by Asif Anwar from The Google+ Project
onto Social Media Marketing Tribune
Scoop.it!

The worlds longest Google Plus Hangout

Hangoutongplus.com is the unofficial longest Google Plus Hangout with the most number of participants. Please join our circle and we hope to hang out soon!


Via The New Company
more...
No comment yet.
Social Media Marketing Tribune
Social Media Marketing (SMM) news and updates.
Curated by Asif Anwar
Your new post is loading...
Scooped by Asif Anwar
Scoop.it!

Like Through Rate (LTR) for Facebook Advertisement

Like Through Rate (LTR) for Facebook Advertisement | Social Media Marketing Tribune | Scoop.it
SMM & SEM (SEO + PPC) Specialist & Consultant. Like Through Rate (LTR) for Facebook Advertisement -
Asif Anwar's insight:

Like Through Rate or LTR is a quality factor of your Facebook Page and the target audience. i.e. it is good indicator to tell how good is your page and posts that encourage visitors who click your ads to like the page.

 

This is actually the percentage of people that like your page from the total number of visitors that clicked your ads. It is a very good indicator to tell how good is your page for the target audience. Becuase, the best page can be not likebale by random audience.

 

When you advertise by segmenting according to various target audience, you can find the best strategy for your target audience by monitoring LTR. You can use it for various other purposes. Read the SEOPPCSMM.com post to know more.

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

The Real Size of the QR Codes Market | Article by Asif Anwar on Social Media Today

The Real Size of the QR Codes Market | Article by Asif Anwar on Social Media Today | Social Media Marketing Tribune | Scoop.it

Most people judge the market size of QR codes based on the number of people using it. Which is really wrong. It's just a subset of the subset. The actual size and potentiality is larger than what we can see today. The stats you see today are not that promising. But, it does not mean that the size of QR code market is small and it has no future.

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Find Professional References through Facebook

Find Professional References through Facebook | Social Media Marketing Tribune | Scoop.it

So, you have a dream company you want to work in? You are constantly looking for people to connect with from your dream company. But, I hear a lot of people complaining that “I don’t have references to get a job there”. Well, if it was 5 years ago, that would be a fate you had to accept. But, at the age of Social Media, there is no reason in admitting it. So, if you don’t have any references or don’t know who you can connect to, then it is your fault. You really can use social media like Facebook find professionals references for job, business, and joint venture opportunity.

 

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Recorded Webinar on Demystifying Facebook's EdgeRank Algorithm

Recorded Webinar on Demystifying Facebook's EdgeRank Algorithm | Social Media Marketing Tribune | Scoop.it

Wildfire App is the best Facebook and Social Media Marketing App and their team has organized an webinar on Demystifying Facebook's EdgeRank Algorithm.

 

This was on EdgeRank, the technology that works behind Facebook to score relative importance of a feed item, similar to the PageRank and Search Algorithm Google uses to rank pages. Understanding this will help you market better in the social media.

 

Please also see their report they have published for the presentation at: http://lp.wildfireapp.com/rs/wildfire/images/EdgeRank%20and%20Your%20Brand%20-%20An%20Analysis%20of%20Messaging%20Engagement%20on%20Facebook%20by%20Business%20Category%20Ch1.pdf 

 

 

 

 

 

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

5 Proven Ways to Generate Revenue From Facebook

5 Proven Ways to Generate Revenue From Facebook | Social Media Marketing Tribune | Scoop.it

Facebook, with its 800+ million users, presents a huge opportunity for business. But the first question people ask is, “Can it really generate money?

 

Brian Carter writes  about various methods to generate income from Facebook:

 

1. Advertising-Based Ecommerce: Facebook Ad > Website Sale or Discount Page > Buys or Customers

 

2. Fan Marketing Ecommerce: Facebook Ad > Facebok Fan > See Post > Click to Website > Buys and Customers

 

3. Facebook Ads and Email: Facebook Ad > Squeeze Page > Email Signup > Email Open > Email Click to Visit Website > Buys or Customers

 

4. Facebook Ads and Text Messaging: Facebook Ad > Facebok Fan > See Post > Opt in to Texts > Reciee TExt Discounts > Buys and Customers

 

5. Generating Traffic to Your Ad-Supported Site: Facebook Ad > Facebok Fan > See Post > Click to Website > Click on Ads

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps | Social Media Marketing Tribune | Scoop.it

By Angie Schottmuller

 

Social media optimization (SMO) is the process of optimizing content for social interaction, discussion and sharing. SMO can be applied to blogging, microblogging (social status updates), product pages, email, and more. Similar to SEO, there are on-page specific factors. This guide reviews the benefits, factors, and checkpoints for you to successfully apply on-page SMO to your website blog.

 

Topics:

- Why Bother with Social Media Optimization?

- Blog SMO Objectives

- Blogging Content SMO Checklist

-- Website Global Template

-- Blog/News Page

-- Author Bio Pages

-- Article

-- Article Commenting

- Time To Optimize!

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Top 5 Trends for Search & Social Media Marketing in 2012

Top 5 Trends for Search & Social Media Marketing in 2012 | Social Media Marketing Tribune | Scoop.it
The past year saw many new developments in online marketing, including evolving organic and paid search landscapes, convergence of social media and searc...
more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Protecting Your Online Reputation: 4 Things You Need to Know [INFOGRAPHIC]

Protecting Your Online Reputation: 4 Things You Need to Know [INFOGRAPHIC] | Social Media Marketing Tribune | Scoop.it
This infographic shows you how to manage your online reputation, perhaps saving you some embarrassment, or even your career.
more...
No comment yet.
Rescooped by Asif Anwar from The Google+ Project
Scoop.it!

HOW TO: Integrate Google+ Into Your WordPress Site

HOW TO: Integrate Google+ Into Your WordPress Site | Social Media Marketing Tribune | Scoop.it

When it comes to getting found, Google+ is fast becoming a great asset for bloggers and content producers thanks to its ever-expanding user base and simple sharing tools. In this post, we’ll show you a few ways to start spreading a little of that Google+ love on your WordPress-powered website.


Via The New Company
more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Social Media and Small Business: This Week in Social Media

Social Media and Small Business: This Week in Social Media | Social Media Marketing Tribune | Scoop.it

By Cindy King


Published October 29, 2011

 

Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Moms Continue Flocking to Facebook - eMarketer

Moms Continue Flocking to Facebook - eMarketer | Social Media Marketing Tribune | Scoop.it
More moms use Facebook, social networks than average internet users. Have you Facebook-friended your mom yet?
more...
No comment yet.
Rescooped by Asif Anwar from Social Media Content Curation
Scoop.it!

Paper.li Launches New Tool "Publish It" to Make Simple Your Content Curation

Paper.li Launches New Tool "Publish It" to Make Simple Your Content Curation | Social Media Marketing Tribune | Scoop.it

This nifty new tool enables publishers to instantly add any article, video or image to a current paper edition and automatically add new content from that same source to future editions the next time content is available!

 

Using "Publish it" is a breeze to install and works with all major browsers...

 

[read full article http://j.mp/och5vv]


Via Giuseppe Mauriello
more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Facebook Launches "People Talking About This" Metric, Premium Ad Unit & More

Facebook Launches "People Talking About This" Metric, Premium Ad Unit & More | Social Media Marketing Tribune | Scoop.it
Facebook is launching a new “People Talking About This” metric for fan pages this week, designed to show conversations happening about a brand or page owner across the web. It’s part of an upgraded Page Insights tool.
more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

13 Prophecies of Internet Marketing | Social Media Today

13 Prophecies of Internet Marketing | Social Media Today | Social Media Marketing Tribune | Scoop.it

By Asif Anwar

 

My 2008 Article in Marketing Pilgrim was also published in Social Media Today. There I made some bold predictions and most of them became true, except for the buzzy topic "SEO will be History". Which was used intentionally to create buzz :-)

 

The Prophecies


Prophecy #1: Onsite Search Engine Optimization (SEO) will be History

 

SEO is not dead and Visual Algorithm is not yet fully in place. But, Google now owns Chrome, whic they did not in 2008. So, they do have the technology to make it happen.

 

 

Prophecy #2: Searching will become more User-friendly


I actually predicted Google Search Preview and Instant Search here. This was not available in 2008.

 

Prophecy #3: More Personalized & Localized Results will Influence SEM

 

This is more true now. And more prominent than the personalized search in 2008.

 

Prophecy #4: Natural Language Reputation Algorithm will be a Great Factor

 

Google can identify LSI spamming. But, it is unsure that they are really using such algorithm.

 

Prophecy #5: Copying Themes will be punished by Near Duplicate Content Filter

 

Near duplicate contents are being covered by Google with the Penguin update.  Google mentioned that they can identify content spinning.

 

Prophecy #6: TrustRank will be Stronger than PageRank

 

TrustRank was in infancy in 2008. But, this is more true now.

 

Prophecy #7: Online Social Media will kill Traffic from Search Engines

 

This was bold and I was true.

 

Prophecy #8: Handheld Devices will Rule Future Traffic

 

Remeber, I said Handhelds, not mobile phones. I really did not think about iPhone or iPad, which was not available during 2008. We are yet to see the groeth of Tablets. I also said:

 

Newsletter circulation will switch from emails to Online Social Medias

 

Isn't that already happening through Facebook Pages?

 

Prophecy #9: Email will be the Least Used for Personal Communication

 

Bold prediction, I agree it was a bit predictable. But, it already has happened.

 

Prophecy #10: Personal Power to Influence Purchase will Increase

 

The power of blog is alredy prominent in Search Engines and Social Media. But, if Google fully implements its Authorship Program, this will be more true.

 

Prophecy #11: Web-based Consumer Analytics will be Major Internet Marketing Process

 

Web Analytics is no longer a tool for Webmasters and SEOs. It has spread to other part of managerial decission making. but, this has a long way to go.

 

Prophecy #12: Web Cluster and Widgets will mean Businesses for Small Companies

 

Well, it left it's infancy and gained adoloscence in 2008. But, we know this is more true now and in it's youth.

 

Prophecy #13: Future Internet Marketers will be Personal Helper

Corrected:  The Broadcasting Media will Merge with the Internet

 

The published prophecy is more similar to Prophecy #11 (Consumer Analyics). So, I revised the prophecy and mentioned that  TV, Internet, and Phone will be just one media.

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Google Acquires Wildfire, Will Now Sell Facebook And Twitter Marketing Services [Update: $350M Price] | TechCrunch

Google Acquires Wildfire, Will Now Sell Facebook And Twitter Marketing Services [Update: $350M Price] | TechCrunch | Social Media Marketing Tribune | Scoop.it
Google has just bought social marketing software developer Wildfire, which lets brands serve marketing and ad campaigns on Facebook, Google+, Twitter, Pinterest, YouTube and LinkedIn. Wildfire has grown to 400 employees over the last four years and...
more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Timeline for Brands -- Everything you need to know to make the switch

Timeline for Brands -- Everything you need to know to make the switch | Social Media Marketing Tribune | Scoop.it

Timeline for Brands -- Everything you need to know to make the switch

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

So.cl - Microsoft's Newest Social Media is Active Now

So.cl - Microsoft's Newest Social Media is Active Now | Social Media Marketing Tribune | Scoop.it

So.cl - Microsoft's Newest Social Media is Active Now

 

Microsoft brings So.cl, see my profile at http://www.so.cl/#/@Asif-Anwar

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Social Media Networks Currently Tracked By KnowEm

Social Media Networks Currently Tracked By KnowEm | Social Media Marketing Tribune | Scoop.it

Social Media Networks Currently Tracked By KnowEm

 

A comprehensive list of Social Networking sites.

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Personal Branding in the Age of Internet (In Bangla - বাংলায়)

ইন্টার্নেটের এই যুগে নিজেকে কিভাবে Poromote করবেন। Online Personal Branding এর কিছু বর্ননা, কৌশল, Tips, ইত্যাদি।...
more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

4 Steps to Create a Social Listening Strategy

4 Steps to Create a Social Listening Strategy | Social Media Marketing Tribune | Scoop.it

Is your business thinking about social analytics?

The first step when considering social analytics is to establish a listening strategy. Listening is a great part of you social media activities and that also ensures reputation.

more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

Social Thievery: Will Your Tweets Get You Robbed? [INFOGRAPHIC]

Social Thievery: Will Your Tweets Get You Robbed? [INFOGRAPHIC] | Social Media Marketing Tribune | Scoop.it
Burglars are starting to use social media as a way to target potential victims. How can you make your house or apartment "socially safe"?
more...
No comment yet.
Rescooped by Asif Anwar from The Google+ Project
Scoop.it!

How to Create a Google+ Profile For Your Business | PCWorld Business Center

How to Create a Google+ Profile For Your Business | PCWorld Business Center | Social Media Marketing Tribune | Scoop.it

Google+ has finally opened up business profiles to its Google Apps for Business users, presumably in an effort to roll out any kinks before throwing the doors open to the world. Being first at bat can have intangible benefits on the Internet, including a valuable backlink to your company website from your Google+ profile. Here's how to join this limited group of users and make the most of your Google+ profile before everyone else.


Via The New Company
more...
Tom George's comment, October 29, 2011 9:59 PM
Thanks for all your support and it is much appreciated
Scooped by Asif Anwar
Scoop.it!

Bangladesh now has the most expensive Facebook CPC in the world

Bangladesh now has the most expensive Facebook CPC in the world | Social Media Marketing Tribune | Scoop.it
Bangladesh, a sovereign state located in South Asia, has managed to creep to the number one spot with the highest Facebook advertising cost per click (CPC) amount in the world at $1.12 ...
more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

How to Estimate Your Social Media Return on Investment

How to Estimate Your Social Media Return on Investment | Social Media Marketing Tribune | Scoop.it
Learn how to estimate your social media return and ROI with these examples based on return on sales, return on consumer insights and return on customer support.
more...
No comment yet.
Scooped by Asif Anwar
Scoop.it!

» How to Get Free Secure (SSL) Hosting for the Graphics on Your Facebook iFrame Tab Page

» How to Get Free Secure (SSL) Hosting for the Graphics on Your Facebook iFrame Tab Page | Social Media Marketing Tribune | Scoop.it

If you have an iframe tab page on your Facebook Page, such as a custom landing page, you need to host anything that is called into the iframe on a secure server or anyone using Facebook in secure mode will get a security certificate error and won’t be able to see what’s on the tab page. This has been the case since Facebook switched from FBML to iframes a few months ago but as of today (October 1st), it is mandatory.

more...
No comment yet.