Content marketing
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How to Turn Your Business Blog Readers Into Paying Customers

How to Turn Your Business Blog Readers Into Paying Customers | Content marketing | Scoop.it
The key to getting all of this to work is to avoid being overly promotional. Yes, your purpose is to sell. But blog readers aren’t looking for a pitch.

Via Peg Corwin
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Peg Corwin's curator insight, September 23, 9:33 PM

Content marketers, do you incorporate testimonials into your posts? Do you mention deals?  See these and more suggestions for getting readers to become customers.

The Tailormade DMC's curator insight, October 1, 5:27 AM
Avoid being overly promotional on your Business blog, to convert your readers into customers.
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21 Social Media Tools for Smart Marketers

21 Social Media Tools for Smart Marketers | Content marketing | Scoop.it
Value your time online? Of course you do! Take back your day and time with these 21 social media tools for smart marketers.
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15 of the Best Email Marketing Campaign Examples You've Ever Seen

15 of the Best Email Marketing Campaign Examples You've Ever Seen | Content marketing | Scoop.it
Check out 15 examples of top-notch email marketing and learn what makes them so effective.
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Improve Your Social Media Marketing With This Pinterest Secret

Improve Your Social Media Marketing With This Pinterest Secret | Content marketing | Scoop.it

Making something simple is what great social media marketing is all about. In so many ways, Pinstagram has made the marketers ...


Via janlgordon, massimo facchinetti
Kathy Burke's insight:
We're binging on Pinterest!
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janlgordon's comment, September 6, 12:16 PM
Thank you @massimo facchinetti :-)
janlgordon's comment, September 8, 10:41 AM
Thank you @Kathy Burke & @Jenne :-)
janlgordon's comment, September 9, 6:52 PM
Thank you @Negotei Elena :-)
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3 Simple Ways to Increase YouTube Subscribers

3 Simple Ways to Increase YouTube Subscribers | Content marketing | Scoop.it
A healthy YouTube subscriber count requires smart targeting, technical know-how, and a bit of influence from the pros.
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The Mixology of Content Marketing - #Infographic

The Mixology of Content Marketing - #Infographic | Content marketing | Scoop.it
With 77 percent of digital marketers now utilizing content marketing and 69 percent now creating more content than they did a year ago, delivering the right mix of content to your audience is essential.

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5 Awesome Content Marketing and Creating Tips for Social Marketers - Business 2 Community

5 Awesome Content Marketing and Creating Tips for Social Marketers - Business 2 Community | Content marketing | Scoop.it
5 Awesome Content Marketing and Creating Tips for Social Marketers
Business 2 Community
When it comes to social marketing, you should treat content development like the serious process it is.
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How to Use Marketing Analytics to Get C-Suite Buy-In for Content Marketing | Social Media Today

How to Use Marketing Analytics to Get C-Suite Buy-In for Content Marketing | Social Media Today | Content marketing | Scoop.it
Content marketing is red-hot. Not because it's a passing fad, but because it works. In Hubspot's recent State of Inbound marketing report, 41 percent of marketers confirmed content marketing's positive ROI.
Kathy Burke's insight:

Show them the numbers!,

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Pin This! Inside Pinterest’s Content Marketing Strategy

Pin This! Inside Pinterest’s Content Marketing Strategy | Content marketing | Scoop.it
With the #ThinkContent Tour making a stop in San Francisco on October 8, NewsCred caught up with panelist and speaker Annie Katrina Lee, content marketing lead at Pinterest, for her thoughts on conte…

Via Kelly Lieberman, massimo facchinetti
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3 ways content marketers can use mobile to push content | Scoop.it Blog

3 ways content marketers can use mobile to push content | Scoop.it Blog | Content marketing | Scoop.it
Marketers can harness the power of mobile devices to increase the efficacy of their content marketing. Here are 3 ways to use mobile to push content.
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Rescooped by Kathy Burke from Content Strategy |Brand Development |Organic SEO
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Creating SEO Content for Search Engines AND Visitors

Creating SEO Content for Search Engines AND Visitors | Content marketing | Scoop.it
No matter what industry you’re in, standing out from your competitors can be difficult. This is especially true in the realm of digital content creation, where you might have hundreds or thousands of competitors.

Via Level343
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10 Tips for Creating Better Customer Surveys

10 Tips for Creating Better Customer Surveys | Content marketing | Scoop.it

If you want a high response rate to the surveys that you send out and to get the answers you are looking to get, you are going to have to optimize them.


Via Daniel Watson
Kathy Burke's insight:

You can use these tips in social media marketing--use a short intriguing question that leads to a landing page. 

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Daniel Watson's curator insight, August 12, 2015 4:02 AM


There is definitely a right way and a wrong way to conduct customer surveys. Blindly proceeding with designing and distributing a customer survey without a solid awareness of the fundamentals is a recipe for failure. The tips in this good article will help anyone not versed in the right way to approach customer surveys to be more successful in such an endeavour.

Antonio Pastor Serrano's curator insight, August 12, 2015 5:39 AM

La mejor de las encuestas es la atención, servicio y solución a los posibles problemas o consultas de nuestros clientes. En  APETECE ecológicos, Camino del Pato, 16- MÁLAGA- Andalucía- ESPAÑATelf. 951-286303 - Whats-app  669-765979 - Productos y Elaborados Ecológicos y de Herbodietética..

SENAME Interactive's curator insight, August 13, 2015 1:22 AM

Conducting a customer survey helps in many ways. You will know what they need, what your product stand for. You also get ideas for improvement.

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Why Interactive Content Marketing is the Future | Convince and Convert: Social Media Strategy and Content Marketing Strategy

Why Interactive Content Marketing is the Future | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Content marketing | Scoop.it
Interactive content marketing is cutting through the noise and engaging audiences by solving problems first and marketing second.
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10 Landing Page Tactics That Will Turn Casual Visitors into Converting Customers

10 Landing Page Tactics That Will Turn Casual Visitors into Converting Customers | Content marketing | Scoop.it
When was the last time you took a long hard look at your landing pages? On paper, landing page optimizatio

Via Peg Corwin, Brian Yanish - MarketingHits.com
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Peg Corwin's curator insight, August 30, 7:39 AM

Yes, yes - get rid of sliders on your home page if you want more people to take action.  And 9 more tips to get more leads and sales.

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How Millennials, Boomers, and Gen X-ers Respond to Content Marketing

How Millennials, Boomers, and Gen X-ers Respond to Content Marketing | Content marketing | Scoop.it
Whether you're creating eBooks, blog articles, or videos, you need to intimately understand how your target market is consuming content online to increase your reach and engagement.
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Content Marketing Strategy - 8 Reasons a B2B Company Should Engage in Social Media

Content Marketing Strategy - 8 Reasons a B2B Company Should Engage in Social Media | Content marketing | Scoop.it
social media and just happened to run into me in the hallway at O’Hare. He is now the C-level sales and marketing executive at a B2B service company. His big
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26 WordPress Plugins for Social Media Marketers : Social Media Examiner

26 WordPress Plugins for Social Media Marketers : Social Media Examiner | Content marketing | Scoop.it
Do you want to improve your WordPress blog? Discover 26 easy-to-use WordPress plugins that help marketers add functions with little hassle.
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3 Tips to Improve the Search Ranking for Your Blog Posts : Social Media Examiner

3 Tips to Improve the Search Ranking for Your Blog Posts : Social Media Examiner | Content marketing | Scoop.it
Are your blog posts ranking lower in search than you'd like? Discover tools and tips to help you improve the search ranking of your blog posts.
Kathy Burke's insight:
Share your insight
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The Dangerous Confusion of Sales and Content Marketing - Business 2 Community

The Dangerous Confusion of Sales and Content Marketing - Business 2 Community | Content marketing | Scoop.it
Business 2 Community The Dangerous Confusion of Sales and Content Marketing Business 2 Community In fact, that's exactly what content marketing does, and Pink left that audience of 14,000 marketers fired up with the charge to become helpful,...

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How to use Twitter as a Locally Focussed Entrepreneur

How to use Twitter as a Locally Focussed Entrepreneur | Content marketing | Scoop.it
16 Quick Tips on How To Use Twitter For Business if You're A Local Entrepreneur (Part 1)

Via Daniel Watson
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Craig Broadbent's curator insight, October 6, 2015 12:54 AM

Part 1 of a 2 part series on how to leverage twitter! Worth reading..some good tips here.

TeamHousingSolutions's curator insight, October 7, 2015 5:03 PM

The best Twitter Tips for Businesses! 


Jemima Bornman Van Zyl's curator insight, October 12, 2015 9:13 AM
Quick tips to put you in control of your twitter account.
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10 Marketing Tools for Visual Content Creation - Business 2 Community

10 Marketing Tools for Visual Content Creation - Business 2 Community | Content marketing | Scoop.it
Business 2 Community
10 Marketing Tools for Visual Content Creation
Business 2 Community
I've found that tools for visual content creation especially challenging to track down.
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Visual Content: Are Your Images Optimized for Maximum Effect? - Business 2 Community

Visual Content: Are Your Images Optimized for Maximum Effect? - Business 2 Community | Content marketing | Scoop.it
Business 2 Community
Visual Content: Are Your Images Optimized for Maximum Effect?
Business 2 Community
And more so with the introduction of each new social media channel, where most are now image-based.
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Rescooped by Kathy Burke from Content Strategy |Brand Development |Organic SEO
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Content Strategy | Brand Development | Organic SEO

Content Strategy | Brand Development | Organic SEO | Content marketing | Scoop.it

Organic SEO, brand development and content strategies go hand in hand. Marketing online is a mixture of all three: becoming visible with organic SEO, building your brand and doing it all with sound content strategies. Fresh Content is Kind provides links from around the Web for your enjoyment and learning, to help you market your most important asset – your brand.

 

How can we help you? Contact us and find out how... http://level343.com/


Via Level343
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Jason Muldrow's curator insight, September 14, 11:06 PM

True organic SEO takes time but is so worth it in the long run. This site gives you a free scan and report card on how your site stacks up to a competitor of your choice. Very useful. Cheers!  http://www.profitnowsolutions.net/free-seo-report/

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Content Marketing Insider #2: Measuring Efforts, SEO, & Native Advertising

Content Marketing Insider #2: Measuring Efforts, SEO, & Native Advertising | Content marketing | Scoop.it
Welcome back to the 2nd issue of Content Marketing Insider! Last time we covered developing a content strategy, bounce rate, and repurposing content.
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Content Marketing Must Have Its Facebook Moment And Start Talking Native - MediaPost Communications

Content marketing will have to face its Facebook moment when an honest conversation helps brands see there are some free opportunities out there, but to build engagement and awareness, paid-for native
advertising needs to be added to the mix.
Kathy Burke's insight:

Time  to get our clients ready for the next wave.

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