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Social media marketing statistics
Interesting facts about social media marketing, including demographics that aid in targeting ideal audiences
Curated by JoAnne Funch
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Does Your Social Media Drive Transactions?

Does Your Social Media Drive Transactions? | Social media marketing statistics | Scoop.it
Vision Critical’s recently published  “From Social to Sale,” about how social media activity -- particularly Twitter, Facebook and Pinterest --  can drive transactions.
JoAnne Funch's insight:

Questions to ask when creating your social strategy

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Social Network Demographics: Twitter, Pinterest, Instagram, Facebook

Social Network Demographics: Twitter, Pinterest, Instagram, Facebook | Social media marketing statistics | Scoop.it
Social Media - Young adults are more likely than older adults to use major social media sites, and women, African-Americans, and Latinos are most likely to use Twitter, Instagram, and Pinterest, according to ...
JoAnne Funch's insight:

current demographic information - good to know!

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Mike Ellsworth's curator insight, March 19, 2013 10:13 PM

Some basic, current social media site usage stats.

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Protecting Your Privacy on the New Facebook

Protecting Your Privacy on the New Facebook | Social media marketing statistics | Scoop.it
How to guard your information on Facebook in light of the new search tool that lets strangers discover who you are, what you like and where you go.
JoAnne Funch's insight:

Everyone on Facebook will benefit from this article

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Pew Breaks Down Social Media Demographics by Age, Gender, and Race

Pew Breaks Down Social Media Demographics by Age, Gender, and Race | Social media marketing statistics | Scoop.it
JoAnne Funch's insight:

Target your audience with these new stats

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The Big Problem With Facebook's Graph Search: Privacy Constraints

The Big Problem With Facebook's Graph Search: Privacy Constraints | Social media marketing statistics | Scoop.it
If the future of search is likely to be social, the future of social is likely to involve more search.
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Twitter Seen Outpacing Facebook, LinkedIn for B2B Lead Generation

Twitter Seen Outpacing Facebook, LinkedIn for B2B Lead Generation | Social media marketing statistics | Scoop.it
While social media remains somewhat of a bit player in driving B2B website traffic, it accounted for about 5% of leads in 2012, per results [download page] from an Optify
JoAnne Funch's insight:

If you are not active on Twitter you might want to reconsider

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