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Layered storytelling – the art of the future

Layered storytelling – the art of the future | Social Marketing Revolution | Scoop.it
I think we can all agree that the world is a pretty complex place. It would be easier for most of us if it was simply cleary black and white, right and wrong, for and against, like a LOTR movie with all nuances wiped away. That is, however, never the case. Whatever stories we want…
Martin (Marty) Smith's insight:

Marty Note - Layered Storytelling
I don't understand "layered storytelling" as much as I would like to yet, but boy I know it is going to be huge. The idea is not complicated - we need to tell stories over time and content types. The execution is what is hard and complicated enough so I'm going to read this post several times before weighing in further.

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Social Media Darwinism - Curagami

Social Media Darwinism - Curagami | Social Marketing Revolution | Scoop.it

Social Media Darwinism
The world is irretrievably social. If you combine the Eli Pariser’s “Filter Bubbles” with how social media is becoming a search engine you will understand how your online branding and marketing can win and win big. 

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Is Ello The New / Better Facebook?

Is Ello The New / Better Facebook? | Social Marketing Revolution | Scoop.it

Ello Manifesto

We believe there is a better way. We believe in audacity. We believe in beauty, simplicity and transparency. We believe that the people who make things and the people who use them should be in partnership.

We believe a social network can be a tool for empowerment. Not a tool to deceive, coerce and manipulate — but a place to connect, create and celebrate life.


You are not a product.


Mark Traphagen
Mark was on Ello early creating helpful tools as is his way.


Mark's Take on Ello

https://plus.google.com/102639884404823294558/posts/ZxRjQkTFPhf


Mark's Free Ello Guide
https://www.stonetemple.com/ello-the-complete-guide-to-the-ad-free-social-network/

 

 

Martin (Marty) Smith's insight:

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Jan-Olof Steen's comment, September 30, 2014 1:38 AM
As long as it is invite only it will fail...
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Social Media Is About Being SOCIAL..Who Knew via @HaikuDeck

Social Media Is About Being SOCIAL..Who Knew via @HaikuDeck | Social Marketing Revolution | Scoop.it

Social Media It's The Conversation, Stupid is about the new rules of branding being created by a social world. If you aren't creating LOVE and winning hearts and minds online this Haiku Deck may help you join the revolution (in a good way). 

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Clare Wakeman's curator insight, April 26, 2014 2:54 PM

social media is social services too and they are bent

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45 Amazing Social Media Facts of 2013 [Infographic]

45 Amazing Social Media Facts of 2013 [Infographic] | Social Marketing Revolution | Scoop.it

Everyday Social Media numbers are growing, and here are 45 facts in an infographic by Digital Insights.


A few of the statistics:

40% of marketers use Google+, 70% desire to learn more and 67% plan to increase Google+ activities 42% update their profile information regularly on LinkedIn Every second 8000 users like some or other photo on Instagram 80% of total Pinterest’s pins are re-pins 4.2 billion people use mobile device to access social media sites 


Via Lauren Moss, Antonios Bouris
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IOANNIS APOSTOLOU's curator insight, September 20, 2013 1:28 PM

One more excellent infographic!

Stephen Van Delinder's curator insight, September 20, 2013 4:19 PM

This pretty much sums it up. 

Bruce McDuffee's curator insight, September 25, 2013 11:30 PM

Interesting stats, but for the business marketer, does it convert to revenue?

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Twitter For SMBs: 7 Quick Tips

Twitter For SMBs: 7 Quick Tips | Social Marketing Revolution | Scoop.it

Twitter For SMBs
Twitter Basics for SMBs shares 7 quick tips to improve your Twitter tribe making skills. Building online community is crucial, so follow these 7 tips:

* Follow Back

* @ Messages

* Sip Don't Drink

* Curate

* Say Thanks

* ReTweet

* Tweet

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30 Twitter Tools To Boost Marketing Results In 2015

30 Twitter Tools To Boost Marketing Results In 2015 | Social Marketing Revolution | Scoop.it


This article covers the best Twitter tools to use in 2015 for getting better marketing results. If you want to get the most out of this year: click now!

Great list of "new to me" Twitter tools. Twitter is the "radio of the web" and so indispensable to an online marketing strategy. Content evolves, changes and spins. As it does so always good idea to share the latest revolutions on Twitter.

Just don't forget to curate content from from other trusted sources related to your brands and don't push too hard. Twitter is like water - hard to hold in your hand and always flowing  downstream.


Via Levent Cem Aydan
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3 Tactics That Fail At Social Media Marketing

3 Tactics That Fail At Social Media Marketing | Social Marketing Revolution | Scoop.it

"Being active in social media platforms does not mean that you are guaranteed to get higher rankings and better exposure. Sadly, most companies are failing at social media marketing as they are either not implementing the right tactics to market themselves properly.

 

And when told to classify the different types of people who are failing at social media marketing, I came up with 3 categories."

Martin (Marty) Smith's insight:

This post was titled "3 People Who Fail At Social Media". I thought these three mistakes were more tactical than personal:

* Let's Create A Facebook Account (and then never use it).

* Let's post some stuff and hope (have to be smarter than that).

* Let's like and comment.

The post makes the correct point that being present and real on social media is the key to winning no matter what kind of person you are.  

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Agnipravo Sengupta's comment, July 20, 2014 3:15 AM
Thanks for the great insight, Martin...
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Content Marketing For Lawyers 1,2,3 - Martin Marty Smith Marketing Blog

Content Marketing For Lawyers 1,2,3 - Martin Marty Smith Marketing Blog | Social Marketing Revolution | Scoop.it
  . Content Marketing Tips For Lawyers Imagine you are a lawyer. You work hard, graduated with honors from law school and don’t understand why your billing this year will be slightly less than last continue a three year trend.
Martin (Marty) Smith's insight:

Had fun writing this post after reading a Neil Ferre post encouraging lawyers to embrace content and social marketing or pay the consequences (slowly decling billable hours).

Neil's post is here:
http://circleoflegaltrust.com/is-not-participating-in-social-media-a-liability/

Neil's post got me thinking, "If I were a lawyer how would I create a website to win fast..."
http://martinmartysmith.com/content-marketing-lawyers-123/ 


Added some new lawyer web designa and content marketing ides on GPlus today: https://plus.google.com/102639884404823294558/posts/VXnDh36cXKK 

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lorrinda's curator insight, November 7, 2013 4:35 AM

The retainer is a  projectized version of the lawyer's billable hour.  Content marketing can be the current day "retainer" for lawyers.

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How to Build Your Brand Online – Infographic

How to Build Your Brand Online – Infographic | Social Marketing Revolution | Scoop.it
The definition of branding is a particular product or a characteristic that serves to identify a particular product. In other words, it's what people think of w
Martin (Marty) Smith's insight:

Excellent visualization of tips we all know, love and try to practice.

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