Sometimes humans are so engaged with their smartphones that they walk right off a pier. (No, seri..
Coca Cola''s Social Media Power
What this goofy riff proves, beyond a doubt, is those rumors you've been reading about that Coca-Cola knows how to play social media are correct. .Coke understands something we all should.
They are agnostic about content. They will riff positive SM content when there is attention and therefore money to be had. They will riff funny SM content always and they will surf the waves that are there.
What do you think about Coke's Social Media Guard?