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We are ALL Visual Marketers Now: 8 Visual Marketing Lessons from Vogue - Curatti

We are ALL Visual Marketers Now: 8 Visual Marketing Lessons from Vogue - Curatti | Social Marketing Revolution | Scoop.it

You may catch Marty combing through Vogue, Elle and Vanity Fair at B&N. Why? Fashion mags are great visual marketers - 8 Visual Marketing Tips From Vogue:

  • Be specific & BIG NUMBERS are great ways to be specific.
  • Be branded – take advantage of existing brands such as Shades of Grey.
  • Be topical – March is “fashion week” in NYC and both magazines have extensive features.
  • Be welcoming – note how both models look directly out at the viewers (my favorite online engagement pose).
  • Use SOUND – “Sexy, Shiny, Bouncy Hair sounds fun. “Full on Fashion Force” sounds forceful. Words create rhythm and sounds that adds to or detracts from compelling images.
  • Juxtapose – “street chic” and “fashion force” are examples of creative juxtapositions.
  • Use Action Verbs – which of these action verbs AREN’T on either cover? grab, be bold, upgrade, must have, takes on, and rock? Yep, all of those “action verbs” are in sub-headlines.
  • Simple Colors – ONLY colors used for headlines and sub-heads are black, white and red.

 

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Online Marketing In Chaos [Curatti INFOGRAPHIC]

Online Marketing In Chaos [Curatti INFOGRAPHIC] | Social Marketing Revolution | Scoop.it

Online and Internet marketing is a chaotic place right now. See if our Infographic clears it up for you.

Marty Note
Great Curatti Editors of Choas shows chaos and the size of the opportunity for those who create EPIC content marketing. I'm writing about Epic Content Marketing now for publication on Curatti at midnight tonight so stay tuned.  

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janlgordon's comment, February 24, 2:26 PM
Thanks for sharing this - Looking forward to your next article Marty!