One of Stephen Covey’s The 7 Habits of Highly Effective People is to Begin with the End in Mind.
This infographic does just that – recognizing that you need to establish your goals first when looking to your social media marketing strategy.
It doesn’t simply speak about conversions – it speaks to the other business uses of social media: Brand Marketing, Thought Leaderhsip, Service and Sales Prospecting. Much of the strength of social media doesn’t come from the immediate push… it’s the echos and volume that are established over time.
How does LinkedIn make money? VatorNews When I compared LinkedIn to Facebook in the past, I talkeded about it in terms of how much money each one makes, how many users each one has and who they appeal to.
"One of the first questions clients always ask is about SEO. How do we drive SEO to be found on Google?
While the traditional SEO items I mention above are important, I usually take clients down a different route. This route covers two areas. Their content strategy and marketing efforts as well as their social media, curating and sharing strategy".
Do you use social media to promote your small business?
You’re in good company. New research has revealed that almost three-quarters of small and medium-sized businesses (SMBs) now use social media, with mobile marketing also very much on the rise.
BIA/Kelsey‘s ongoing study of the advertising behaviours of SMBs discovered that 72 percent are active on one or more social channels for marketing purposes – Facebook led all platforms with 52.1 percent of respondents, ahead of LinkedIn (28 percent), Google+ (25 percent) and Twitter (24.3 percent).
One third (32 percent) of SMBs now use some form of mobile advertising to promote their business, and two in five already accept payments at the point of sale via mobile.