Social Media Marketing Know-How
57
The new buzzword is Social Media Marketing. But how to go about it? A place for small businesses to read all about Social Media Marketing.
Follow
Your new post is loading...
Scooped by Hannah du Plessis
Scoop.it!

When your mother-in-law is endorsing you on LinkedIn, it's time to question endorsements

When your mother-in-law is endorsing you on LinkedIn, it's time to question endorsements | Social Media Marketing Know-How | Scoop.it
In September, LinkedIn launched a new feature called endorsements, that allows people to validate certain skills you have on your profile. But LinkedIn needs to figure out how to make these lightweight features more relevant.
No comment yet.
Rescooped by Hannah du Plessis from Edumorfosis.it
Scoop.it!

[Infografía] The risks of posting in Social Networks: Public or Private?

[Infografía] The risks of posting in Social Networks: Public or Private? | Social Media Marketing Know-How | Scoop.it
No comment yet.
Rescooped by Hannah du Plessis from Facebook for Business Marketing
Scoop.it!

UPDATES - How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts [Infographic]

UPDATES - How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts [Infographic] | Social Media Marketing Know-How | Scoop.it
Venkatesh Iyer (venkyiyer.com)'s curator insight, June 13, 10:39 PM

You would do well to pay some attention to the tips here.

Zhanat Shanbatyrova's curator insight, June 14, 10:00 AM

The information is useful

Sultan Semlali's curator insight, June 17, 8:50 AM

These infographics are fantastic guides for creating content across the different platforms...

Scooped by Hannah du Plessis
Scoop.it!

The impact of social media on Ecommerce? - Smart Insights Digital Marketing Advice

The impact of social media on Ecommerce? - Smart Insights Digital Marketing Advice | Social Media Marketing Know-How | Scoop.it
New data shows relative importance of different social channels on volume and quality of Ecommerce site visitsValue/Importance: Recommended link: E-commerc. Marketing topic(s):Social media analytics. Advice by Susanne Colwyn.
No comment yet.
Scooped by Hannah du Plessis
Scoop.it!

EzineArticles Asks: What Are Your Best Social Media Practices?

EzineArticles Asks: What Are Your Best Social Media Practices? | Social Media Marketing Know-How | Scoop.it
How Do You Use Social Media to Reach and Engage Your Audience?Facebook, Twitter, YouTube, Google+, Pinterest, etc.... With so many social networks and dozens of strategies, which ones are the right fit for your platform?
No comment yet.
Rescooped by Hannah du Plessis from SEO Tips, Advice, Help
Scoop.it!

69 Free Social Media Monitoring Tools

69 Free Social Media Monitoring Tools | Social Media Marketing Know-How | Scoop.it
If you want to know what’s happening in the social web you need social media monitoring tools. Before you reach for your wallet and start to spend money try out some of the free social media monitoring services.

Via Bonnie Burns
Jon Turino's curator insight, June 3, 10:03 PM

Great list. I'm going to save this one and put a synopsis and link to it in the July 1st issue of my Connections(tm) Newsletter (http://jonturino.com/newsletters)

Luciano Lampi's curator insight, June 4, 9:45 AM

it is time to discover your cyber...environment...

Anthony M Turner's curator insight, June 6, 6:45 PM

some good tips for the 'onliners' 

Scooped by Hannah du Plessis
Scoop.it!

5 Ways To Get the Most From Google+ Communities | Business 2 Community

5 Ways To Get the Most From Google+ Communities | Business 2 Community | Social Media Marketing Know-How | Scoop.it
Many of you have wondered whether Google+ makes sense for your marketing, but some of you have taken the plunge, whether it is because you believe that
No comment yet.
Scooped by Hannah du Plessis
Scoop.it!

Stuff

Stuff | Social Media Marketing Know-How | Scoop.it
No comment yet.
Rescooped by Hannah du Plessis from visualizing social media
Scoop.it!

A Visual Guide to Twitter

A Visual Guide to Twitter | Social Media Marketing Know-How | Scoop.it

This infographic provides a visual guide and a brief synopsis of different uses for Twitter.

It includes information about how Twitter can be used as a tool for information, customer service, networking, business management and website management.


Via Lauren Moss
Alexander Abramov's comment, June 6, 10:23 AM
You put it very nicely
Jim Doyle's curator insight, June 6, 8:45 PM
A Visual Guide to Twitter
Elisabetta Tosi's curator insight, June 11, 4:25 AM

How to use Twitter in your business? here there are some ideas...

Rescooped by Hannah du Plessis from Social Marketing Revolution
Scoop.it!

The 4 Cs of Social Media | Infographic

The 4 Cs of Social Media | Infographic | Social Media Marketing Know-How | Scoop.it
The 4 C’s of Social Media illustrates how tech buyers and marketers are currently using social media, and how these four strategies can be used to g

Via Martin (Marty) Smith
Jesús Hernández's comment, May 17, 5:59 PM
You are right!!
Martin (Marty) Smith's comment, May 17, 7:47 PM
Yes if life and Internet marketing was only as simple as they appear in an infographic :).M
Charles Mungai's curator insight, May 18, 1:50 AM

Awesome piece on Social Media

Rescooped by Hannah du Plessis from MarketingHits
Scoop.it!

INFOGRAPHIC: The Threats That Literally Surround Facebook

INFOGRAPHIC: The Threats That Literally Surround Facebook | Social Media Marketing Know-How | Scoop.it

The tech world is mystified and frightened by teens. At the same time, tech companies are desperately catering to them, knowing that teens will shape the industry's future. 


In a recent report from BI Intelligence, we analyze how teens and their mobile-first habits threaten to upend the tech industry.


Via Brian Yanish - MarketingHits.com
No comment yet.
Suggested by Chintan Jain
Scoop.it!

Why Content for SEO & Role of Social Media in Search Engine

Why Content for SEO & Role of Social Media in Search Engine | Social Media Marketing Know-How | Scoop.it
Infographic on Why to use Social Media for Search Engine and use Content for Search Engine result position with viral marketing lessons from Google for business
Chuck Gray's curator insight, May 12, 4:30 PM

Goal: Pick one items from this infographic that you will appy this week.

Rescooped by Hannah du Plessis from Entrepreunership, eCommerce, Management, Small Business & Work Orientation
Scoop.it!

How Social Media Can Help Your Business Grow

How Social Media Can Help Your Business Grow | Social Media Marketing Know-How | Scoop.it
Blog post at Tech Buzz Online :
If your business isn't on Facebook, Twitter, LinkedIn and other social media websites, then your business is behind.

Via ThePinkSalmon
No comment yet.
Suggested by Chintan Jain
Scoop.it!

Case Study: Guide to Business & Social Media Rockstar | Infographics

Case Study: Guide to Business & Social Media Rockstar | Infographics | Social Media Marketing Know-How | Scoop.it
Infographic on Creating branding with help of Social Media for Business rockstar growth in profits with Product Ratings, Customer Services, Lead Generation, Brand Awareness
No comment yet.
Rescooped by Hannah du Plessis from Social Media and its influence
Scoop.it!

The 16 Types of Social Media Personalities- Which One Are You ? [Infographic]

The 16 Types of Social Media Personalities- Which One Are You ? [Infographic] | Social Media Marketing Know-How | Scoop.it

Via Gust MEES
malek's curator insight, June 13, 7:35 PM

The "Peacock", OMG!

MONICA LOPEZ SIEBEN's curator insight, June 14, 3:05 AM

Interesante y divertida inforgrafía de los perfiles en la red.

Javier Martinez - Axioma iT-RD's curator insight, June 14, 10:18 AM

Funny article, but its a very interesting update about user Personalities.

Rescooped by Hannah du Plessis from Social Marketing and SEO
Scoop.it!

11 Things You Need to Immediately Stop Doing on Facebook

11 Things You Need to Immediately Stop Doing on Facebook | Social Media Marketing Know-How | Scoop.it
Mondy B's curator insight, June 13, 4:44 AM

Facebook strategie is very important for musician !!

because your potential fans are already on Facebook

Luke Hancock's curator insight, June 13, 9:28 PM

Great fun here. But there's certainly truth to not automatically syncing tweets to Facebook. Your tweets do not translate well to Facebook. Stop that immediately!

Kai Bösterling's curator insight, June 15, 1:50 PM

Thumb Index.

Rescooped by Hannah du Plessis from Public Relations & Social Media Insight
Scoop.it!

39 Awesome Tools and Resources for Blogging and Social Media Marketing | Jeffbullas's Blog

39 Awesome Tools and Resources for Blogging and Social Media Marketing | Jeffbullas's Blog | Social Media Marketing Know-How | Scoop.it

...The explosion of websites, apps, tools and resources online is often confusing. These are some of the resources that I use and recommend that I have found helpful with blogging and social media marketing.

 

They include tools, links, books and courses and a whole range of resources that will:

- Get you started.

- Take your blog and social media marketing to the next level.


Via Jeff Domansky
Mary Anne Hahn's curator insight, June 9, 7:34 AM

Excellent list of online resources.

Lisa Hamilton's curator insight, June 14, 4:44 PM

I just started blogging, so I'm looking for ideas to help my with my blogs.

http://www.inspiredmeditationblog.com

http://www.paranormalpursuits.org

http://www.blogs4money.com

http://www.findingyoursoul.com

Please give me some feedback..Thank you!

Lisa Hamilton's comment, June 14, 4:45 PM
It's a good article!
Rescooped by Hannah du Plessis from visualizing social media
Scoop.it!

Social Media Infographic: Finding Your Way Around Google+

Social Media Infographic: Finding Your Way Around Google+ | Social Media Marketing Know-How | Scoop.it

It’s about time you give some love to Google+, a social media platform set to attract more people not only because of its new dressed up interface, but also by the recent features added.


Google+ is obviously betting big on photos as it launches its ability to “auto awesome” images uploaded to it. Its mobile app came through with its refreshing updates as well. All in all, it has been a very active month for Google+ and the new wave of features is projected to increase its social networking share.

Now here’s an infographic ready to turn anyone who’s willing to make the jump an instant Google+ savvy user.


Via Lauren Moss
Corwin's curator insight, June 3, 11:40 AM

This told me some stuff I didn't know. A part of me is thinking "a social media site that needs new explanatory info-graphics weekly is in trouble."

HiddenValleyRV.net's curator insight, June 4, 3:56 PM

Nice tips and short cuts

 

Elisabetta Tosi's curator insight, June 11, 4:19 AM

I'm on G+, though I'm still trying to find my way on it. If you are in the same situation, take a look at this, maybe it's helpful to begin.

Scooped by Hannah du Plessis
Scoop.it!

19 Tricks To Unleash The Google+ Power User Within | Business 2 Community

19 Tricks To Unleash The Google+ Power User Within | Business 2 Community | Social Media Marketing Know-How | Scoop.it
Put Your Social Strategy on a Rocket Ship Google+ is actually pretty cool. I never thought I’d say that, especially considering that less than a year ago I
No comment yet.
Rescooped by Hannah du Plessis from SOCIAL MEDIA ECOSYSTEM
Scoop.it!

Why Small Businesses Are Losing On Social Media

Why Small Businesses Are Losing On Social Media | Social Media Marketing Know-How | Scoop.it
A new report from online business community Manta shows that, desperate to increase sales numbers in 2013, American small business owners are turning up on the social web in droves.

 


Via Florinel Nicolai Deciu
Ivon Prefontaine's curator insight, May 25, 11:26 AM

An important consideration for me moving forward.

Mary Anne Hahn's curator insight, May 26, 8:16 AM

Like any marketing campaign, yu can't just thrw mney at social media and hope it works.  Excellent article.

Scooped by Hannah du Plessis
Scoop.it!

How to Become a Social Media Marketing Expert – Infographic | Business 2 Community

How to Become a Social Media Marketing Expert – Infographic | Business 2 Community | Social Media Marketing Know-How | Scoop.it
Many words and phrases are trotted out by self titled social media marketing experts that are tossed around so much they lose their meaning and
No comment yet.
Rescooped by Hannah du Plessis from visualizing social media
Scoop.it!

How Social Media Impacts SEO and Site Ranking: infographic

How Social Media Impacts SEO and Site Ranking: infographic | Social Media Marketing Know-How | Scoop.it

Search engine optimization has not been dependent on a minimal number of factors for a long time now, such as number of times a keyword appeared on a page, and it continues to become a more complex web of on and off-page factors every month. One of the more recent factors that has had an impact on search ranking is social media.


This infographic breaks down ways that social media influences the visibility of your website in search results, including:


  • Social media can help search engines find and index your content faster
  •  Likes, shares, retweets, etc. indicates to search engine that content is new and interesting, often leading to a temporary increase in rankings
  • Your content will increase in search results for people connected to you
  • Increases domain authority and the number of inbound links to your website

Via Lauren Moss
Jayne Courts's comment, May 22, 3:54 AM
Venkatesh - if I am able I give my site as much media support as I can. As a social media trainer I need to 'try out' media before I can teach others to use it and give an insight into which is useful and which is not. So I tend to put my site and what I am doing out on the various social media platforms at least twice a day - I don't over emphasise my site because that can be counter productive (people switch off if all they see from you is self-promotion) and so it is keeping your presence alive but not switching off potential clients by constant ME, ME, ME. I perform both SEO services and social media training for others (see - just a bit of self promotion LOL)
Venkatesh Iyer (venkyiyer.com)'s comment, May 22, 5:28 AM
Jayne, Thanks, but to be truthful, my comment wasn't addressed at anyone specific! I was just trying to get all readers (of my comment) to reflect on the extent to which they (positively) use social media to support their site. I am very interested in feedback in this issue, because I have been dithering about launching my site for a long time now.
Michelle Gilstrap's curator insight, May 22, 12:18 PM

SEO and Social Media why it works and how it helps your ranking. Excellent infograpic.

Rescooped by Hannah du Plessis from Social Media Effectiveness
Scoop.it!

Why We Still Need to Write, Even When We’re Scared

Why We Still Need to Write, Even When We’re Scared | Social Media Marketing Know-How | Scoop.it
Writing is scary. Sometimes when we publish something, it makes us feel like our insides are hanging out, for all the world to see. We feel vulnerable.

Via Chuck Bartok
Chuck Bartok's curator insight, May 17, 12:58 PM

Don't be VULNERABLE

Martin (Marty) Smith's comment, May 18, 6:38 PM
I love this Brene Brown TED Talk whose title is the opposite of what it actually shares about being vulnerable. http://www.ted.com/talks/brene_brown_on_vulnerability.html
Rescooped by Hannah du Plessis from Content Curation World
Scoop.it!

Beyond Collecting and Sharing: Twitter as a Curation Tool

Beyond Collecting and Sharing: Twitter as a Curation Tool | Social Media Marketing Know-How | Scoop.it
Andrea Walker's curator insight, May 17, 10:56 PM

By using lists lists and hash tags effectively twitter can be u useful curation tool. Storify another mentioned in this article could also be a useful tool to curate twitter content

Andreas Kuswara's comment, June 11, 9:22 PM
I supposed twitter can be used or any tool can be used for anything,but some tools are made with certain intended affordance by the creator that would make the tool less effective for certain functions. curation in a way is capturing things void of time (i probably drawing too much from museum), while twitter is fast pace timeline of interactive (or one way) discourse.... they seems to be inherently different.

i'm just automatically sceptical when 'one tool can be use for all' theme appear. but it is an interesting suggestion.
Bonnie Bracey Sutton's comment, June 11, 9:33 PM
Many people learn one tool and then move on to others. I like to analyze each and use the best features of that particular 2.0 project. I use twitter as a push tool to share info for the most part.
Rescooped by Hannah du Plessis from visualizing social media
Scoop.it!

Social Influencers: Digital Marketing’s Most Overlooked Resource

Social Influencers:  Digital Marketing’s Most Overlooked Resource | Social Media Marketing Know-How | Scoop.it

It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who can really make a difference in the way people purchase.


This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.


Via Lauren Moss
Retro Social Media's curator insight, May 15, 1:13 PM

Great read..

Athena Catedral's curator insight, May 16, 5:58 AM

It's about time to leverage social influencers and how they impact purchasing decisions & even brand advocacy

gillkelley's curator insight, May 31, 4:09 AM

Some useful stats here!