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Social Media Marketing Know-How
The new buzzword is Social Media Marketing. But how to go about it? A place for small businesses to read all about Social Media Marketing.
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Facebook to 'launch work-based social network similar to career website LinkedIn' - The Independent

Facebook to 'launch work-based social network similar to career website LinkedIn' - The Independent | Social Media Marketing Know-How | Scoop.it
Facebook is working on a new career social network - to rival LinkedIn - that would allow users to keep their personal profile separate from their professional account, it has been reported.
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Google's Knowledge Graph Finally Shows Social Networks Not Named Google+

Google's Knowledge Graph Finally Shows Social Networks Not Named Google+ | Social Media Marketing Know-How | Scoop.it
Bloomua / Shutterstock.com Years after a controversy over a decision to promote its own social network, Google+, in search results, Google has begun linkin
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How Social Media Supports Small Business

How Social Media Supports Small Business | Social Media Marketing Know-How | Scoop.it
How Social Media Supports Small Business:There are several small business owners looking for ways to expand their online presence. First of all
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Six Tips for a Killer Hashtag Marketing Campaign

Six Tips for a Killer Hashtag Marketing Campaign | Social Media Marketing Know-How | Scoop.it
Does your company use hashtag campaigns? Would you like to get the most out of your hashtag campaigns? In this article you will discover how Travelocity successfully implemented the most successful social campaign in the company’s history.
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Four Marketing Automation Alternatives for SMBs to Consider

Four Marketing Automation Alternatives for SMBs to Consider | Social Media Marketing Know-How | Scoop.it
We all need options in our lives so today we are checking out alternatives to the big guys of marketing automation that can work for small and mid-sized businesses. There is no universal fit for all, businesses, companies and freelancers have very different needs when it comes to marketing automation software.
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6 Social Media Marketing Tools to Make Your Management Quick and Easy

6 Social Media Marketing Tools to Make Your Management Quick and Easy | Social Media Marketing Know-How | Scoop.it
Social media can be confusing.Keeping up with the multiple social channels; posting original content and coming up with a social media plan that generates leads, engagement, revenue or some other ta…...
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The Social Network That Pays You to Friend - New York Times (blog)

The Social Network That Pays You to Friend - New York Times (blog) | Social Media Marketing Know-How | Scoop.it
Tsu plans to share revenue with its users. Is it the democratic social network that Facebook critics have been calling for?
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How to Communicate Compliantly With Social Media

How to Communicate Compliantly With Social Media | Social Media Marketing Know-How | Scoop.it
Social media can be a complicated subject, especially considering the variety of ways advisors can adopt and leverage the channel.
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How Facebook Is Changing the Way Its Users Consume Journalism - New York Times

How Facebook Is Changing the Way Its Users Consume Journalism - New York Times | Social Media Marketing Know-How | Scoop.it
Facebook uses mathematical formulas to predict what its users might want to read on the site, from which, a study says, about 30 percent of adults in America get their news.
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FX Traders' Facebook Chats Said to Be Sought in EU Probe - Bloomberg

FX Traders' Facebook Chats Said to Be Sought in EU Probe - Bloomberg | Social Media Marketing Know-How | Scoop.it
Foreign-exchange traders’ messages on Facebook Inc.
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26 Tips to Enhance Your Social Media Profiles

26 Tips to Enhance Your Social Media Profiles | Social Media Marketing Know-How | Scoop.it
When did you last revisit your social profile on Twitter or Facebook? Do you want to maximize the impact of your social networking efforts? Basic housekeeping tasks are necessary for maintaining complete and engaging profiles.
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4 big threats native advertising faces in 2015 - VentureBeat

4 big threats native advertising faces in 2015 - VentureBeat | Social Media Marketing Know-How | Scoop.it
Recently I’ve been hosting roundtable discussions over dinner in New York and London with publishing executives who are betting big that native advertising will drive major revenue growth in 2015 f...
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How to Leverage Social Media Marketing: 5 Tips for B2B Marketers

How to Leverage Social Media Marketing: 5 Tips for B2B Marketers | Social Media Marketing Know-How | Scoop.it
How to Leverage Social Media Marketing: 5 Tips for B2B Marketers:By now it is common knowledge that social media is pregnant with possibilities for big
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​Facebook for work to take on LinkedIn, Google, Microsoft - CBS News

​Facebook for work to take on LinkedIn, Google, Microsoft - CBS News | Social Media Marketing Know-How | Scoop.it
The social networking site is trying to tap into the office space
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Reflections on Creating a Google+ Business Page

Reflections on Creating a Google+ Business Page | Social Media Marketing Know-How | Scoop.it
I complained yesterday about the way you move in Google+ between your personal profile and business pages. I try to set this straight at the end of this post. Let me backtrack just a bit for now.
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5 Easy Ways To Create A Brilliant Background For Your LinkedIn Profile - Forbes

5 Easy Ways To Create A Brilliant Background For Your LinkedIn Profile - Forbes | Social Media Marketing Know-How | Scoop.it
Add a custom background to your LInkedIn profile to bolster your brand and differentiate your profile. Here are five easy ways to create the perfect background.
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4 Ways Facebook Remarketing Will Improve Your ROI

4 Ways Facebook Remarketing Will Improve Your ROI | Social Media Marketing Know-How | Scoop.it
Have you run remarketing campaigns on Facebook? Are you reaping the full benefits Facebook ad targeting? To allocate your Facebook ad spend more efficiently, you need to target people who are interested in your product or service.
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Social Media Content ideas for Businesses to stand out from others

Social Media Content ideas for Businesses to stand out from others | Social Media Marketing Know-How | Scoop.it
Are you struggling, with finding unique content ideas to stand out from other businesses? Here are some social media experts talking about it.
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How to Leverage Live Marketing With Social Media Before, During and After Events

How to Leverage Live Marketing With Social Media Before, During and After Events | Social Media Marketing Know-How | Scoop.it
Some large brands are pioneering marketing strategies blending social media with traditional events. The synergy is powerful while the cost is remarkably manageable.
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3 Cool Ways to Use Instagram's #SelfieLapse on Hyperlapse to Create a Great Buzz

3 Cool Ways to Use Instagram's #SelfieLapse on Hyperlapse to Create a Great Buzz | Social Media Marketing Know-How | Scoop.it
Instagram’s popularity is quite an undeniable fact. The app is a favorite among anonymous individuals as well as celebrities and even some companies and well-known brands, who are to be closer to other smartphone users and share events as they happen, from a baby’s first picture to a new exciting product launch. The app is …
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Why We Compare Ourselves on Social Media and How to Stop

Why We Compare Ourselves on Social Media and How to Stop | Social Media Marketing Know-How | Scoop.it
Next time you compare yourself on social media, instead of feeling poorly about yourself, view it as an opportunity for a little self-evaluating.
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Instagram selfies, Facebook ads to play a big part in holiday shopping season

Instagram selfies, Facebook ads to play a big part in holiday shopping season | Social Media Marketing Know-How | Scoop.it
Retailers are coming around to the power of Facebook’s targeted advertising.
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LinkedIn's Data Science Secret: Your Hidden Org Chart

LinkedIn's Data Science Secret: Your Hidden Org Chart | Social Media Marketing Know-How | Scoop.it
LinkedIn does more than help find sales leads or job candidates: It's also a Rosetta stone for corporate hierarchies.
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Twitter not working: Social network says problem with tweets not showing is fixed - The Independent

Twitter not working: Social network says problem with tweets not showing is fixed - The Independent | Social Media Marketing Know-How | Scoop.it
Tweets were not showing up on feeds or even loading for some users on Saturday, according to hundreds of people reporting problems with the social network.
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Social Media for Photographers - an Insight

Social Media for Photographers - an Insight | Social Media Marketing Know-How | Scoop.it
The potential to market on social media for photographers is huge. It must be an important part of any photographer’s marketing mix, if not already
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