Social Media Marketing II
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Social Media Marketing II
Social media strategies, and all that's new and current in the social media world.
Curated by Carlos Thomas
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Rescooped by Carlos Thomas from Just Story It! Biz Storytelling!

Pinterest is Great for All Types of Professionals - Here's Why

Pinterest is Great for All Types of Professionals - Here's Why | Social Media Marketing II |

This piece was written by Carolyn Elefant for Smallfirminnovation and she has some very interesting suggestions for professionals and how they can take advantage of this exciting new site.


And review below was written by fellow curator Jan Gordon on her new curated content called Pinterest Watch. I've added this to the collection here because it looks like Pinterest is going to be a great visual storytelling tool.  I've already signed up for an invitation and can't wait to get started. 


Pinterest is definitely not going away anytime soon, I've been on here for a week and it's a whole new way connecting with people through points of interest by sharing topics that tell a story about your business. It's a wonderful way of interacting with them without being intrusive while observing who your customers and seeing how  you can might be of service to them.


Here are a few great tips that caught my attention:


Depending upon your practice focus, Pinterest can provide a similar source of content.


**For example, if you represent small business owners, you might create a board for low-cost office products.


**If you work with families with children with special needs, you could aggregate educational toys and products that might help overwhelmed parents alleviate stress.


**As you take a look around Pinterest, you’re sure to come up with ideas that work for you.


Curated by Jan Gordon covering "Pinterest Watch"


Read full article here: []


Via janlgordon, Karen Dietz
Rowan Norrie's comment, January 13, 2012 6:45 AM
Looks interesting Karen. Have signed up, so see how it goes.
Karen Dietz's comment, January 13, 2012 11:07 AM
Yeah, can't wait to get started and share what I learn, along with my pinned pages. Stay tuned!
Rescooped by Carlos Thomas from Just Story It! Biz Storytelling!

How to Create an Enchanting Pitch - Holy Kaw!

How to Create an Enchanting Pitch - Holy Kaw! | Social Media Marketing II |

I’m going to start with a little dissertation on creating effective PowerPoint pitches for your company.


This post is from Guy Kawasaki and it's great. His topic?  How to create an Enchanting Pitch -- in otherwords, how to tell your story to get the contract/client/funds.


In addition to the 11-step structure he gives you, you can also download his PowerPoint deck for you to fill in. He talks about what to add in each slide.


Even if you never have to give a business presentation about your products/services, fill out the slide deck to help you figure out your story.


Guy's tips don't really go into specific storytelling devices you need to use (metaphor, contrast, sensory material, characters). But think of each slide as the place to share a personal story.


What a terrific tool and how-to! Make sure you read the article, grab the file, and start using it.

Via Karen Dietz
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