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Social Media Marketing for Small Biz
Tips, ideas & advice to make your social media marketing successful
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Rescooped by Monica McPherrin from Social Media Strategy
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The Ultimate Social Strategy

The Ultimate Social Strategy | Social Media Marketing for Small Biz | Scoop.it
Dave emphasized that every brand has a story to tell – be it customers who have overcome obstacles, humble beginnings or a glimpse inside the lives of leadership.

Via Ron Sela
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Ron Sela's curator insight, October 5, 2013 7:59 PM

The Ultimate Social Strategy

Karley Tester's curator insight, October 6, 2013 1:11 PM

What a great article!! Build lasting relationships with Social Media. Use this tool to your advantage. 

Rescooped by Monica McPherrin from Public Relations & Social Media Insight
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8 Tips For Managing A #SocialMedia Crisis

8 Tips For Managing A #SocialMedia Crisis | Social Media Marketing for Small Biz | Scoop.it

The key word in social media is social.

 

As such, it’s a two-way game. Brands and businesses that use channels such as Twitter and Facebook to simply broadcast their message rarely get the sort of results they would expect. Fans and customers want and demand to be heard, and brands that carefully nurture these relationships benefit from higher engagement levels, boosts in website traffic and sales, strong word of mouth marketing and customer loyalty.

 

But sometimes, despite our best efforts, things go wrong. So what do you do when the worst happens?...


Via Jeff Domansky
Monica McPherrin's insight:

Always have a plan in case of an emergency.

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Cindy Navarro's curator insight, August 29, 2013 10:44 AM

It takes R & R: Relationship & Response to issues.

Betty Carlin's curator insight, August 29, 2013 11:23 AM

Great infographic! It's all about having a plan in place BEFORE you need it.

 

Alison D. Gilbert's curator insight, September 5, 2013 10:23 AM

Dealing with a social media crisis.