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Rescooped by Marie Ennis-O'Connor from Public Relations & Social Media Insight
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The Marketing Guide to Instagram

The Marketing Guide to Instagram | Social Media Marketing For Non Profits | Scoop.it

There are now over 150 million active Instagram users so by applying a smart photo marketing strategy you have the potential of making great gains for your brand.

 

Now that Instagram supports videos up to 12 seconds long the sky is the limit when it comes to Instagram marketing and building your brand on Instagram. Enjoy the infographic below which shares four reasons why Instagram is so powerful and five smart Instagram marketing strategies: Curate, Snap, Hashtag, Engage, and Repeat.


Via Jeff Domansky
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Jeff Domansky's curator insight, November 11, 2013 11:58 AM

Tips for content marketing on Instagram.

Chris Jones's curator insight, November 11, 2013 5:50 PM

Instagram is really catching on for marketers. Here's a guide to get you started! #Instagram 

Terry Dunlop's curator insight, November 12, 2013 2:04 PM

Another media that hits millions of users. If it fits your expertise and skills, its a no brainer. Use it, master it, make it work for your online business.

Social Media Marketing For Non Profits
How To Leverage Social Media For Good
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12 Free Tools To Help With Social Media

12 Free Tools To Help With Social Media | Social Media Marketing For Non Profits | Scoop.it

there are a plethora of free tools designed to give your Facebook, Twitter, or LinkedIn account a little something extra. Here are 12 100% free social media tools that help manage, monitor, or develop content – in no particular order.


Via Kamal Bennani
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Marco Favero's curator insight, October 1, 4:25 PM

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Venkatesh Iyer (venkyiyer.com)'s curator insight, October 1, 11:13 PM

Some excellent tools named here

Andrew Wiltshire's curator insight, Today, 1:48 AM

Being found is the challenge. Try these 12 Social Media tools to build your profile, extend your reputation and get found.

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Charity and Technology: How Tech Is Changing Philanthropy - Computer Science Zone

Charity and Technology: How Tech Is Changing Philanthropy - Computer Science Zone | Social Media Marketing For Non Profits | Scoop.it
As it has with the business world, technology is changing the world of philanthropy.
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9 Must-Know Best Practices for Distributing Your Nonprofit's Content on Social Networks

9 Must-Know Best Practices for Distributing Your Nonprofit's Content on Social Networks | Social Media Marketing For Non Profits | Scoop.it
The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. The Internet is at a tipping point. It’s estimated that by late 2014 or early 2015 the majority of adult...
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10 Stresses of a Social Media Manager

10 Stresses of a Social Media Manager | Social Media Marketing For Non Profits | Scoop.it
Here's a list of 10 stresses every Social Media Manager can appreciate.
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5 Common Mistakes That Community Managers Make | Simply Measured

5 Common Mistakes That Community Managers Make  | Simply Measured | Social Media Marketing For Non Profits | Scoop.it
I took our Community Manager, Jade, out for sushi lunch (she’s a Seattle Roll freak) today to gain some insight on what she’s doing…wrong. It’s not because I don’t love Jade (I do, as anyone in our office will be happy to tell you), and it’s not because she doesn’t do an excellent job managing…
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Does Rigorous Data Analysis Thwart Effective Storytelling by Non-Profits?

Does Rigorous Data Analysis Thwart Effective Storytelling by Non-Profits? | Social Media Marketing For Non Profits | Scoop.it
Earlier this month I co-facilitated the “Impact Leadership Track” at the NTEN Leading Change Summit with John Kenyon, Elissa Perry, and Londell Jackson.   Our track was one of three where participants could take a deep dive into a topic and learn from peers through dialogue.  The event al
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Craft the Perfect Year-End Appeal in 5 Simple Steps

Craft the Perfect Year-End Appeal in 5 Simple Steps | Social Media Marketing For Non Profits | Scoop.it
The year-end impact for nonprofits is critical, which is why it’s important to plan for it now. Here are five compelling reasons to get your year-end appeal strategy in place.
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Brands & Sites with Heart: Emotion in Nonprofit Design | Bureau for Good

Brands & Sites with Heart: Emotion in Nonprofit Design | Bureau for Good | Social Media Marketing For Non Profits | Scoop.it
Your communications can be imbued with a sense of rapport that reflects your organizational qualities in terms of a personality that audiences can identify with.
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Planning to Win

Planning to Win | Social Media Marketing For Non Profits | Scoop.it
Planning to Win - The Just Enough Guide for Campaigners. Six stages to a rock solid campaign plan.
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How To Track Your Twitter Engagement - Online Fundraising, Advocacy, and Social Media -

How To Track Your Twitter Engagement - Online Fundraising, Advocacy, and Social Media - | Social Media Marketing For Non Profits | Scoop.it
Nonprofits have been able to track gather important data about their audiences interactions with t...
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Five Ways to Influence Donors with Brain Science

Five Ways to Influence Donors with Brain Science | Social Media Marketing For Non Profits | Scoop.it
As social media platforms seem to keep changing at an exponential rate, there is one thing that you can count on to remain the same for at least the next thousand years: People will always make decisions based on emotion and justify those decisions with reason. As an example, let's take the hipster with the…
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Three Big Problems With Facebook Activism | Big Think

Three Big Problems With Facebook Activism  | Big Think | Social Media Marketing For Non Profits | Scoop.it
“Slacktivism” online is exactly as deep as the paper-thin knowledge and commitment that fuels it. 
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10 Must-Have Skills for Nonprofit New Media Managers

10 Must-Have Skills for Nonprofit New Media Managers | Social Media Marketing For Non Profits | Scoop.it
The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. In 2013 the number of nonprofits that hired part-time or full-time new media managers increased fourfold...
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How to Run a Facebook Contest, Analyze Your Page, and More: 11 Ideal Facebook Tools for Marketers

How to Run a Facebook Contest, Analyze Your Page, and More: 11 Ideal Facebook Tools for Marketers | Social Media Marketing For Non Profits | Scoop.it
We’ve posted huge, helpful lists on social media tools for small business (61!) free Twitter tools (59!), and free marketing tools (29!). Facebook is next—though the list won’t be quite as huge…
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10 e-Newsletter Best Practices for Nonprofits

10 e-Newsletter Best Practices for Nonprofits | Social Media Marketing For Non Profits | Scoop.it
Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than any other source. In fact, in 2013 for every 1,000 fundraising messages delivered, nonpro...
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10 Online Fundraising Best Practices for Nonprofits

10 Online Fundraising Best Practices for Nonprofits | Social Media Marketing For Non Profits | Scoop.it
In 2013 online giving grew 13.5% according to the Blackbaud Index of Online Giving and 14% according to the Network for Good’s Online Giving Index with small and medium-sized nonprofits are experie...
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5 Tips to Power Your Real-Time Marketing Efforts | Convince and Convert: Social Media Strategy and Content Marketing Strategy

5 Tips to Power Your Real-Time Marketing Efforts | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Social Media Marketing For Non Profits | Scoop.it
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How To Improve Your Content Based On 2.6 Billion Social Media Shares - Heidi Cohen

How To Improve Your Content Based On 2.6 Billion Social Media Shares - Heidi Cohen | Social Media Marketing For Non Profits | Scoop.it
Looking to maximize content marketing social shares? Check out the results of BuzzSumo-Fract.il research of 2.6 billion social shares.
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Analysing the Success of the Ice Bucket Challenge

Analysing the Success of the Ice Bucket Challenge | Social Media Marketing For Non Profits | Scoop.it
Kantar Media


Why would anyone want to dump a bucket of ice water over their head? In this article, Kantar Media take a look at what is the driving force behind contagious content that generates and how you can create an emotional connection with your audience.
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New Mobile App Will Change the Way Donors Give and Nonprofits Fundraise

New Mobile App Will Change the Way Donors Give and Nonprofits Fundraise | Social Media Marketing For Non Profits | Scoop.it
At long last a mobile app has launched that allows Americans to easily donate to any U.S.-based nonprofit in just a few taps. By partnering with Guidestar and Network for Good, donors can now give ...
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11 Indispensable Ingredients of a Successful Crowdfunding Campaign [Infographic]

11 Indispensable Ingredients of a Successful Crowdfunding Campaign [Infographic] | Social Media Marketing For Non Profits | Scoop.it
When creating a crowdfunding campaign, go through this checklist of the most important ingredients that will help your campaign succeed.
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3 Big Fundraising Lessons from #IceWaterChallenge

3 Big Fundraising Lessons from #IceWaterChallenge | Social Media Marketing For Non Profits | Scoop.it
No doubt you've heard of the Ice Bucket Challenge, the viral fundraiser that's raised over $22 million in 30 days. This is a 12X increase over the previous period last year!

The ice bucket challenge has gotten so huge that even has its own Wikipedia p...
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5 Story Starters You Can Steal | Kivi's Nonprofit Communications Blog

5 Story Starters You Can Steal | Kivi's Nonprofit Communications Blog | Social Media Marketing For Non Profits | Scoop.it
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New study shows older donors now just as likely to give to charities online as younger donors | Dunham+Company | fundraising research

New study shows older donors now just as likely to give to charities online as younger donors | Dunham+Company | fundraising research | Social Media Marketing For Non Profits | Scoop.it
Donors 66 and older are now just as likely to make their contributions to charity online as younger donors, according to a Dunham+Company/Campbell Rinker national study. The percentage of donors 66 and older giving online has increased from 29 percent in 2010, the first year Dunham+Company/Campbell Rinker conducted this study, to 59 percent in 2014. Donors 65 and younger give online at a 60 percent rate – no statistical difference given the study's margin of error. | ministry fundraising strategy
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6 Fresh Ideas for Your Nonprofit's "Thank You" Landing Page

6 Fresh Ideas for Your Nonprofit's "Thank You" Landing Page | Social Media Marketing For Non Profits | Scoop.it
Each time @NonprofitOrgs reaches a 100K-follower benchmark, Nonprofit Tech for Good donates to various nonprofits. It's a way to give back, but its also a system used to periodically review how non...
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