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Donor-Acquisition Strategies During Tough Times

Donor-Acquisition Strategies During Tough Times | Social Media Marketing For Non Profits | Scoop.it
At Fundraising Day in New York, Clint O'Brien, vice president of business development at Care2, laid out acquisition techniques in today's fundraising landscape in the session, "Acquisition in Tough Times: Finding New Donors Without Breaking the Bank."...
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Social Media Marketing For Non Profits
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[INFOGRAPHIC] How To Write An Annual Fundraising Appeal Letter

[INFOGRAPHIC] How To Write An Annual Fundraising Appeal Letter | Social Media Marketing For Non Profits | Scoop.it
Follow these tips from Tom Ahern to ensure that your annual fundraising appeal letter is as effective (and fun to create!) as possible:
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How to Research Your Competition on Facebook |

How to Research Your Competition on Facebook | | Social Media Marketing For Non Profits | Scoop.it
Are your competitors getting massive reach and engagement on Facebook? This article show how to research what your competition on Facebook.
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Is Your Nonprofit Blog Donor-Friendly? 8-Point Checklist

Is Your Nonprofit Blog Donor-Friendly? 8-Point Checklist | Social Media Marketing For Non Profits | Scoop.it
Nonprofit blogs, are a great place for ongoing, substantive conversation that builds sustained relationships. Think of your blog as a mini website ...
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6 Simple Habits of Successful Social Marketers | Simply Measured

6 Simple Habits of Successful Social Marketers | Simply Measured | Social Media Marketing For Non Profits | Scoop.it
Most social media marketers have simple habits that keep them top of their game. Here at Simply Measured, our Account Management team, in particular, works closely with savvy marketers and hears what they’re working on day to day. I sat down recently with one of our Account Managers, Rachel Rouston, to find out what she sees leading…
Marie Ennis-O'Connor's insight:

Some really good advice for non profits marketers who manage social media accounts 

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How One Business Increased Facebook Fans by 200 Percent |

How One Business Increased Facebook Fans by 200 Percent | | Social Media Marketing For Non Profits | Scoop.it
Are you looking for a new way to grow and engage with your Facebook audience? This article shows how Great Lakes increased their Facebook fans by 200%.
Marie Ennis-O'Connor's insight:

Although business-focused, the advice here can equally be applied to growing your non-profit Facebook page

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6 Ways to Infuse You Content Marketing with Personality

6 Ways to Infuse You Content Marketing with Personality | Social Media Marketing For Non Profits | Scoop.it
According to GetResponse blogger Marya Jan, creating quality content requires that you infuse the unique, mutual personality characteristics of businesses and their customers into whatever gets written.
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How To Keep Your Social Media Followers Engaged?

How To Keep Your Social Media Followers Engaged? | Social Media Marketing For Non Profits | Scoop.it
Blog post at Social Media Rush : Is gaining more followers on Twitter or Facebook is one of your social media strategy? We all know how hard it is to really make it on so[..]
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SEO Ranking Factors For 2014 [REPORT]

SEO Ranking Factors For 2014 [REPORT] | Social Media Marketing For Non Profits | Scoop.it
Search Engine Optimisation is a constantly expanding and ever-changing field, this latest SEO Ranking Factors report should help you achieve better results.
Marie Ennis-O'Connor's insight:

Useful advice on search engine optimization 

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How To Grow Your Online Presence (Infographic)

How To Grow Your Online Presence (Infographic) | Social Media Marketing For Non Profits | Scoop.it
Here's a handy infographic from Tweak Your Biz which crowdsourced expert answers to the question If you could give one piece of advice to bloggers that would help them grow their online presence or...
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How to Run a Facebook Contest, Analyze Your Page, and More: 11 Ideal Facebook Tools for Marketers

How to Run a Facebook Contest, Analyze Your Page, and More: 11 Ideal Facebook Tools for Marketers | Social Media Marketing For Non Profits | Scoop.it
We’ve posted huge, helpful lists on social media tools for small business (61!) free Twitter tools (59!), and free marketing tools (29!). Facebook is next—though the list won’t be quite as huge…
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10 e-Newsletter Best Practices for Nonprofits

10 e-Newsletter Best Practices for Nonprofits | Social Media Marketing For Non Profits | Scoop.it
Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than any other source. In fact, in 2013 for every 1,000 fundraising messages delivered, nonpro...
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10 Online Fundraising Best Practices for Nonprofits

10 Online Fundraising Best Practices for Nonprofits | Social Media Marketing For Non Profits | Scoop.it
In 2013 online giving grew 13.5% according to the Blackbaud Index of Online Giving and 14% according to the Network for Good’s Online Giving Index with small and medium-sized nonprofits are experie...
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5 Tips to Power Your Real-Time Marketing Efforts | Convince and Convert: Social Media Strategy and Content Marketing Strategy

5 Tips to Power Your Real-Time Marketing Efforts | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Social Media Marketing For Non Profits | Scoop.it
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An Example Of How To Fundraise With Nonprofit Infographics

An Example Of How To Fundraise With Nonprofit Infographics | Social Media Marketing For Non Profits | Scoop.it
Nonprofit infographics are growing in popularity as marketing and fundraising tools. Here is a great example of a nonprofit giving infographic.
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Eight Steps for Using Facebook Apps to Recruit Volunteers

Eight Steps for Using Facebook Apps to Recruit Volunteers | Social Media Marketing For Non Profits | Scoop.it
Promote your volunteer opportunities in a Facebook Page app, like the Best Friends Animal Society. Essential steps for using Facebook Apps to Recruit Volunteers.
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How Often Should I Share a Blog Post on Social Media? | Simply Measured

How Often Should I Share a Blog Post on Social Media? | Simply Measured | Social Media Marketing For Non Profits | Scoop.it
There’s a balancing act when it comes to sharing blog content through your social media channels. On one hand, you don’t want to overwhelm your audience. You aren’t solely using social as a distribution channel. You interact and engage with your audience in a number of ways. But, on the other hand, if you only…
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Rescooped by Marie Ennis-O'Connor from 2- HEALTHCARE SOCIAL MEDIA by PHARMAGEEK
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The Social Media Lifecycle

The Social Media Lifecycle | Social Media Marketing For Non Profits | Scoop.it

The Social Media Lifecycle provides an insight into the stimuli that propel the process of converting content and conversations into business and transforms satisfied customers into ambassadors.


Via Frédéric DEBAILLEUL, Sandrine Josso, Hélène Introvigne, EuroHealthNet, Celine Sportisse, Lionel Reichardt / le Pharmageek
Marie Ennis-O'Connor's insight:

This cycle is relevant to your non-profit marketing too. 

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Claude Emond's curator insight, October 22, 9:58 PM

Very nice infographics on creating an audience on social media

Ajo Monzó's curator insight, October 23, 2:32 AM

Thanks!

Roberto Aníbal Arce's curator insight, October 23, 7:24 AM

El desafío de siempre actualizado por las nuevas tecnologías: me sabe a ¡Oportunidades!

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How to Improve Your Facebook News Feed Visibility |

How to Improve Your Facebook News Feed Visibility | | Social Media Marketing For Non Profits | Scoop.it
Are you tired of your posts getting buried in the Facebook news feed? This article shows how to adjust Facebook tactics to get more news feed visibility.
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Rescooped by Marie Ennis-O'Connor from The Eternal Social Season
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Facebook, Twitter, Instagram, Pinterest, Vine: Social Media Marketing Cheat Sheet - AllTwitter

Facebook, Twitter, Instagram, Pinterest, Vine: Social Media Marketing Cheat Sheet - AllTwitter | Social Media Marketing For Non Profits | Scoop.it
Facebook, Twitter, Instagram, Pinterest, Vine: Social Media Marketing Cheat Sheet

Via Anneliz Hannan
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5 Scientifically-Proven Tips to Drive More Conversions | Convince and Convert: Social Media Strategy and Content Marketing Strategy

5 Scientifically-Proven Tips to Drive More Conversions | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Social Media Marketing For Non Profits | Scoop.it
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Rescooped by Marie Ennis-O'Connor from Social Media, SEO, Mobile, Digital Marketing
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12 Free Tools To Help With Social Media

12 Free Tools To Help With Social Media | Social Media Marketing For Non Profits | Scoop.it

there are a plethora of free tools designed to give your Facebook, Twitter, or LinkedIn account a little something extra. Here are 12 100% free social media tools that help manage, monitor, or develop content – in no particular order.


Via Kamal Bennani
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Marianne Naughton's curator insight, October 4, 1:02 PM

Tools for social media

Robert M. Crawford's curator insight, October 5, 9:01 AM

Just what I need to assist my company's exposure as RMCO MUSIC is a varied entity that deals with many areas within the music business including all aspects of  music production such as songwriting/composing, producing, recording, & engineering, as a guitarist, arranger, & vocalist. Also working in music event management as a live sound engineer, stage manager, & consultant, 

Evelyne Phiane's curator insight, October 5, 12:02 PM

tools 

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Charity and Technology: How Tech Is Changing Philanthropy - Computer Science Zone

Charity and Technology: How Tech Is Changing Philanthropy - Computer Science Zone | Social Media Marketing For Non Profits | Scoop.it
As it has with the business world, technology is changing the world of philanthropy.
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9 Must-Know Best Practices for Distributing Your Nonprofit's Content on Social Networks

9 Must-Know Best Practices for Distributing Your Nonprofit's Content on Social Networks | Social Media Marketing For Non Profits | Scoop.it
The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. The Internet is at a tipping point. It’s estimated that by late 2014 or early 2015 the majority of adult...
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10 Stresses of a Social Media Manager

10 Stresses of a Social Media Manager | Social Media Marketing For Non Profits | Scoop.it
Here's a list of 10 stresses every Social Media Manager can appreciate.
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