#SetYourIntention. How are you measuring your social media campaign’s progress on Instagram? Are you in the midst of crafting goals for the next week, month, or financial year? The open frontier of social media marketing leaves plenty of room for creative experimentation and building your own definition of ideal social media impact. By analyzing the […]
According to research, material that triggers a strong emotional response is twice as likely to be shared. A strong, positive emotional response is 30 percent more likely to encourage sharing than a strong but negative emotion, like shock or anger, but the strength of the response is more important.
Evaluating impact is something we’re always interested in learning more about. When we heard about the Global Giving Storytelling Project, we were pretty excited about it because it includes talking directly with communities to find out what people say about the impact of community projects on their lives. We asked Marc Maxson to tell us more about the project and why it matters.
Crowdfunding for social causes is quickly gaining in popularity. These sites are redefining how NGOs, non-profits, and student organizations raise money for events and charitable causes. I’ve included a list ...
Nothing defines our use of the internet as clearly as the concept of the meme (pronounced “meem”). Every day, millions of people laugh at LOLcats, dog shaming, and music videos without music, while others…
It's clear that content marketing has been widely adopted in the for-profit realm, but how far behind do nonprofits lag, if at all? Recently, we surveyed our database of over 8,000 nonprofit organizations nationwide to gauge their content marketing efforts.
To help nonprofits recruit qualified volunteers and to assist individuals eager to volunteer with nonprofits, LinkedIn has launched a Volunteer Marketplace where nonprofits can post volunteer opportunities and LinkedIn members can search for volunteer opportunities in their local communities. According to LinkedIn for Good, 82% of surveyed LinkedIn members have communicated that they want volunteer their time and skills and thus far more than 600,000 LinkedIn members have added their Volunteer Experience & Causes to their LinkedIn profiles.