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The Science of Storytelling: Why Telling a Story is the Most Powerful Way to Activate Our Brains

The Science of Storytelling: Why Telling a Story is the Most Powerful Way to Activate Our Brains | Social Media Marketing For Non Profits | Scoop.it
A good story can make or break a presentation, article, or conversation. But why is that? When Buffer co-founder Leo Widrich started to market his product through stories instead of benefits and bullet points, sign-ups went through the roof.
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Social Media Marketing For Non Profits
How To Leverage Social Media For Good
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How To Tell a Story for Nonprofits #infographic

How To Tell a Story for Nonprofits #infographic | Social Media Marketing For Non Profits | Scoop.it
How To Tell a Story for Nonprofits
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10 Twitter Best Practices for Nonprofits

10 Twitter Best Practices for Nonprofits | Social Media Marketing For Non Profits | Scoop.it
It’s impossible to apply Twitter best practices across all segments of the nonprofit sector because of the wide variety of causes and follower counts, but scientific analysis of Twitter clearly ind...
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4 marketing tips for non-profit organizations

4 marketing tips for non-profit organizations | Social Media Marketing For Non Profits | Scoop.it
How much more could you do with a few more donations? Marketing for non-profit organization has become crucial to drive their contributions and success.
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Top 9 Online Fundraising Blogs for Nonprofits

Top 9 Online Fundraising Blogs for Nonprofits | Social Media Marketing For Non Profits | Scoop.it
Fundraising online for a nonprofit initiative or cause has a lot of moving parts. Thankfully, there are some awesome experts out there who are willing to share what works and ...
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The 100 Best Nonprofit Website Designs of 2015

The 100 Best Nonprofit Website Designs of 2015 | Social Media Marketing For Non Profits | Scoop.it
What makes a good nonprofit website? That's a question with more than 100 answers. But this list is definitely a good start. Check out the 100 Best Nonprofit Website Designs of 2015.
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Calixte Vernier's curator insight, March 13, 3:05 PM

6 typologies de designs de websites pour les organisation caritatives, avec 100 exemples.

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#Infographs for Business

#Infographs for Business | Social Media Marketing For Non Profits | Scoop.it
Emotion is more effective than logic in advertising - How emotional triggers get people to buy... and spend more money (infographic).
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Highly relevant for non profit marketing too 

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5 Myths of Mobile Fundraising Debunked [INFOGRAPHIC] | npENGAGE

5 Myths of Mobile Fundraising Debunked [INFOGRAPHIC] | npENGAGE | Social Media Marketing For Non Profits | Scoop.it
At the end of the 2014 giving season, we completed a mobile fundraising study across 343 nonprofit websites to help separate our facts from our opinions
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90% of Americans more likely to trust brands that back social causes

90% of Americans more likely to trust brands that back social causes | Social Media Marketing For Non Profits | Scoop.it
If your brand doesn't support social causes, it's missing out on a huge audience.
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INFOGRAPHIC: Cheat Sheet for Facebook Page Admins

In November 2013, Internet marketing firm TechWyse created an infographic detailing the specifications for Facebook ad and image sizes, but much has changed
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The Social Media Frequency Guide: How Often to Post

The Social Media Frequency Guide: How Often to Post | Social Media Marketing For Non Profits | Scoop.it
Make your social media frequency the most valuable. Find out how often you should be posting to Facebook, Twitter, LinkedIn, Google+ and more.
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5 Social Media Marketing Trends for 2015 [INFOGRAPHIC] - AllTwitter

5 Social Media Marketing Trends for 2015 [INFOGRAPHIC] - AllTwitter | Social Media Marketing For Non Profits | Scoop.it
5 Social Media Marketing Trends for 2015 [INFOGRAPHIC]
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6 Clever Mobile Apps Created by Nonprofits

6 Clever Mobile Apps Created by Nonprofits | Social Media Marketing For Non Profits | Scoop.it

All launched in 2014, the mobile apps listed below created by nonprofits clearly demonstrate that nonprofits are evolving in their approach to mobile apps. The hard truth is that only 39% of mobile apps are opened 11 times or more and 20% of apps are only opened once. That said, the rapid sales of smartphones worldwide ensure a growing a mobile app audience in coming years, but for nonprofit mobile apps to be successful they must be well-designed and useful. If your nonprofit is considering launching an app in 2015, be sure to do your research first.

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Calixte Vernier's curator insight, March 13, 3:10 PM

Exemples d'applications mobiles réalisées par des organisations soutenant des grandes causes : du don du sang aux violences domestiques jusqu'aux œuvres caritatives.

 

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Looking ahead: Facebook strategy for 2015 - Inside Facebook

Looking ahead: Facebook strategy for 2015 - Inside Facebook | Social Media Marketing For Non Profits | Scoop.it
The social landscape is undergoing near-constant change, and with that, so must a brand’s strategy. As 2014 closes, marketers are prepping for the upcoming year by strategizing ways to leverage opportunities and overcome challenges. The way in which audiences are … Continue reading →
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15 Must-Know Fundraising and Social Media Stats

15 Must-Know Fundraising and Social Media Stats | Social Media Marketing For Non Profits | Scoop.it
LinkedIn launched in 2003, Facebook launched in 2004, and Twitter launched in 2006. Now more than a decade into the Social Web, the use of social networks still continues to grow worldwide and will...
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Which content works on Facebook?

Which content works on Facebook? | Social Media Marketing For Non Profits | Scoop.it
A great infographic from vi knallgrau looking at the performance of Facebook posts from 50 Consumer Brands and 50 Retail Brands in Germany, Austria and Switzerland over a four week period:
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Rachel Yuen's curator insight, March 20, 1:06 PM

Captivating pictures on Sunday with a short caption.

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Millennial Marketing Requires Brand Interaction

Millennial Marketing Requires Brand Interaction | Social Media Marketing For Non Profits | Scoop.it
You can't spam a millennial. They're savvy, they're smart and they demand authentic interaction.d
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Infographic: Social Fundraising is up 32%. - DonorDrive

Infographic: Social Fundraising is up 32%. - DonorDrive | Social Media Marketing For Non Profits | Scoop.it
This article and accompanying infographic show the percentage of increase in peer-to-peer donations that come directly through social media in DonorDrive. The comparison is 2012-2014.
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Six inspiring nonprofit online annual reports

Six inspiring nonprofit online annual reports | Social Media Marketing For Non Profits | Scoop.it
Online annual reports offer expanded reach, insightful visitor data, added online fundraising opportunities, and the chance to put your most memorable foot forward in the form of video and interactive features that are compulsively shareable on social media. And because they can range from very simple to complex (in terms of coding effort required), there are options for every budget that will beat printed reports in terms of cost savings almost every time.

 

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10 Goals for Nonprofit New Media Managers for 2015

10 Goals for Nonprofit New Media Managers for 2015 | Social Media Marketing For Non Profits | Scoop.it
After the holiday break new media managers return to work energized to update and implement their list of priorities for the upcoming year. The goals suggested below are fairly easy to achieve, yet...
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Social Media for Beginners: How to Create the Perfect Social Media Post

Social Media for Beginners: How to Create the Perfect Social Media Post | Social Media Marketing For Non Profits | Scoop.it
How are your social media posts performing? Are you generating lots of engagement and building a buzz around your brand? When we suggest using social media networks as a marketing tool to our clien...
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7 Ways Nonprofits Can Use Pinterest Group Boards

7 Ways Nonprofits Can Use Pinterest Group Boards | Social Media Marketing For Non Profits | Scoop.it
Want to join existing Pinterest Group Boards or create your own? Here are 7 tips for how your nonprofit can use Group Boards.
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Snapchat Is A Lot Bigger Than People Realize And It Could Be Nearing 200 Million Active Users

Snapchat Is A Lot Bigger Than People Realize And It Could Be Nearing 200 Million Active Users | Social Media Marketing For Non Profits | Scoop.it
Here's proof.
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Social Media: What’s Right For Your Nonprofit Healthcare Organization?

Social Media: What’s Right For Your Nonprofit Healthcare Organization? | Social Media Marketing For Non Profits | Scoop.it
Invest in the right platform(s). Then do it well.  Many advertising professionals will tell you that your business needs to have every kind of Social Media (SM) account so that you can reach lots o...
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7 Nonprofit New Year's Resolutions - DonorPath | Blog

7 Nonprofit New Year's Resolutions - DonorPath | Blog | Social Media Marketing For Non Profits | Scoop.it
Have you made a new year's resolution for your nonprofit yet? We've got 7 new years resolutions that might be just perfect for your nonprofit!
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5 Nonprofit Trends to Watch in 2015

5 Nonprofit Trends to Watch in 2015 | Social Media Marketing For Non Profits | Scoop.it
From the sharing economy, to crowdfunding, to the overhead myth, to nonprofit leadership and more, here are 5 things to watch in the nonprofit sector in 2015.
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