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Social Media - Social Media Marketing - Branding
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Gladys Pintado
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Scooped by Gladys Pintado onto Social Media e Innovación Tecnológica |
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Measure social media: learn simple strategies to incorporate into your social media campaigns and see if you’re achieving your objectives. Via Juana María Padilla Delete the scoop?
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![Begginers Guide to Content Marketing [Infographic] | Social Media e Innovación Tecnológica | Scoop.it](http://img.scoop.it/4hs0zx8UJegCrDcJJ0PfBjl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
According to a new infographic from Demand Metric, 60% of people have been inspired to seek out a product after reading about it. Delete the scoop?
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share Want to learn more about how to integrate mobile into your HR and hiring strategy? Be sure to check out our mobile recruiting and HR webinar that discusses new trends and updates in mobile recruitment on November 15 worth 1 HRCI credit. Via TechinBiz Delete the scoop?
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Between the endless Euro drama and the Bitcoin brouhaha, currency has been much in the news of late. Most people would probably name the US Dollar as the dominant currency in this day and age. Via janlgordon 
janlgordon's comment,
Today, 3:43 PM
Mike Searles Thank you for your comment, happy you liked it, I love hearing that!
janlgordon's comment,
Today, 3:43 PM
Mike Searles Thank you for your comment, happy you liked it, I love hearing that!
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Social media marketing podcast 41, in this episode Jamie Turner shares how to start with mobile marketing and why your mobile customers matter. Delete the scoop?
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The rumor mill surrounding the next iPhone launch has started grinding in earnest. But while iPhone launches always come with much anticipation, there is an added level of urgency this time around because Apple seems to have lost some of its magic touch. Long the darling of the smartphone market, the iPhone has been under increasing pressure from Samsung, which had a 30.8 percent share of the global smartphone market in the first quarter compared with Apple’s 18.2 percent share, according to Gartner figures. With Apple needing to drive more sales, there are growing rumors that the next launch – which could take place either this summer or in the fall – will include a lower priced offering to broaden its appeal. Delete the scoop?
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Pinterest has announced an interesting piece of news that sees its popular social sharing site begin to categorize pins based on different types of content, while a share button for ... Delete the scoop?
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The difference between content marketing and content strategy manifests in the way you conceive, create, publish and then distribute your content.
Suppose you want to reach a destination “A”. In order to reach “A” you start walking and let us call that walking content marketing. Content strategy is the path that you take to ensure a safe and speedy arrival at “A”. If content marketing is an action, then content strategy is the brain behind that action.
Strategy, as we all know, is a series of actions that we take in order to arrive at a desired result. There is no use performing tasks without having an idea of what you need to do, at what time, for whom, and how.
Does content marketing precede content strategy or is it the other way around? Ideally, it is the other way around and in fact they both need to go parallel. But if I work for you, I would start with the latter. Via Brian Yanish - MarketingHits.com 
Brian Yanish - MarketingHits.com's curator insight,
May 20, 1:40 AM
As I have found with my own content your strategy will change based on your readers input and traffic analysts. Setting your goals but leaving room for other options can generate new revenue sources. 
Martin (Marty) Smith's curator insight,
May 20, 8:58 AM
Greaty note from Brian about starting in one place with your content, watching data and ending up in another. Leave room for pivots, tweaks and things that go bump in the night. Delete the scoop?
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Which Social Network Is Right For Your Business? [INFOGRAPHIC] Via Martin (Marty) Smith, Brian Yanish - MarketingHits.com, Ricard Lloria 
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Today, 12:34 AM
You want your business to get into social media and you don't know with which social network to start? Check this out! Delete the scoop?
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Which tools are best for mobile SEO purposes? An overview of the top tools which will give you the best results. Via Stéphanie Gagin Delete the scoop?
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Track your competitors on Facebook: Use these tools to identify tactics used by your competition and get ideas on how to improve your own Facebook marketing. Via Kamal Bennani 
cuarttografico's curator insight,
May 18, 9:35 PM
Cuando hacemos Benchmarketing, no podemos dejar de lado las metricas sociales... Delete the scoop?
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You’ve just finished writing a great new blog post. You’re excited to share your ideas and expertise with the world. But what should you do next? Via Martin (Marty) Smith, John van den Brink 
Deborah Spector's curator insight,
May 20, 3:28 PM
Great usable suggestions. Since I just published a new blog post I need to get busy! Delete the scoop?
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Since the early 2000s, online social media has made rapid growth in shaping the Internet. Today, hundreds of millions if not billions of people spending their time on social media portals such as Facebook, Twitter, LinkedIn, Google Plus, and... Via Jesus Alvarez
Martin (Marty) Smith's curator insight,
May 19, 2:12 PM
Social media and ecom are married, joined in a "where one begins and ends is hard to tell" dance. Delete the scoop?
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![PR Then & Now [Infographic] | Social Media e Innovación Tecnológica | Scoop.it](http://img.scoop.it/gZYaA1ylSVmuB1DJdxU7hTl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
The only industry changing more quickly than PR is the media, and they are inextricably intertwined.Social media, the darling of the blogsphere, chang Delete the scoop?
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Hay varias métricas para evaluar la efectividad de una campaña de email, la capacidad de respuesta es mi favorita.Existen varias más, descubrelas en este artículo. Via Estela Silva Hurtado Delete the scoop?
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If you're looking to up your mobile marketing strategy, check out these 5 vendors that can help. Via Firas Ghunaim Delete the scoop?
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Embrace Save The World Marketing Via Martin (Marty) Smith 
Yu Ji's curator insight,
Today, 6:37 AM
To some extent, it pointed the changes happened today in marketing and how to cope with such changes. Delete the scoop?
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If improving your presence on Pinterest and Instagram is your intent, check out this data to optimize your visual content. Delete the scoop?
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Google is digging for mobile gold with a series of enhancements for Google Wallet that put the mobile payments solution into more direct competition with PayPal and Apple, but do not address its limited availability. The news about Google Wallet comes out of last week’s annual conference for Google software developers and includes enabling person-to-person payments via email, the ability to store loyalty cards and coupons as well as a streamlined mobile checkout process. With Google Wallet struggling to gain traction with consumers and retailers, the search giant hopes these advances can help drive some excitement around its mobile payments pla Delete the scoop?
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Hasta activaron una petición online para adherirse a un boicot para evitar la compra. Via Rómulo M. Soto Díaz, Cecilia Isern Delete the scoop?
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Color has a powerful psychological influence on the human brain. Learn how others have harnessed it and how you can do the same. Via Martin (Marty) Smith, Firas Ghunaim
Martin (Marty) Smith's curator insight,
May 19, 4:28 PM
Color Is MASTER of Us All Infographics: Delete the scoop?
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Ken Morrison's curator insight,
May 20, 8:36 AM
I will be honest, I held a silly grudge against Tumblr because they kicked me out about once every three months due to a password conflict. I used it enough to see the value, but I never dove in very deeply. I wasn't impressed with their customer service. I watched others create intriguing sites. 
wanderingsalsero's curator insight,
Today, 1:20 AM
I'm finally realizing that Tumblr is going to have to be my alternative to Posterous. I can only hope that Tumblr's recent acquisition by Yahoo will be a positive. Hopefully Yahoo is tired of being a distant #2 and won't mess Tumblr up like Twitter did Posterous.
What I do wonder is why there doesn't seem to be much clear information out there about Tumblr. Myself....I always found it kinda confusing. I never had confidence in navigating around it and I got tired of see weird shit on what I thought was MY blog every time I logged in. Delete the scoop?
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¿Por qué es un error para las marcas ignorar Tumblr?: Las marcas ya han acabado de darse cuenta del potencial de los social media y han comenzado a planificar estrategias para las principales redes sociales. Grandes marcas como Nike, Coca-Cola o Starbucks ya cuentan con perfiles enFacebook, Twitter eInstagram, pero parece que se han olvidado de una que cada vez está cobrando más importancia: Tumblr. Via Gustavo Papasergio Delete the scoop?
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With mobile usage on the increase, businesses must be ready to consider it as a valid avenue for communicating their message. The infographic below details just how mobile is changing the business ... Via Roy Smith Delete the scoop?
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