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Cómo Crear una Comunidad Google Plus

Las comunidades de Google Plus son el lugar perfecto para encontrar un target a medida para tus contenidos, descubre cómo crear tu propia comunidad y explorar

Via Raúl Luna, www.sercompetitivos.com
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Raúl Luna's curator insight, November 14, 2013 5:16 PM

Paso a paso para crear y gestionar una comunidad en Google+

Rescooped by Gladys Pintado from Emerging World
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99 Quotes on The Future of Innovation

http://blogs.sap.com/innovation/ - Business Innovation is the key ingredient for growth.

 

 

Related post by Deb:
    

Beyond Resilience: Givers, Takers, Matchers and Anti-Fragile Systems

    

Choices for High Performance Teams, Groups and Psuedo-Teams: Achievement Is How You Say It!


Via Deb Nystrom, REVELN, Tania Kowritski
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Deb Nystrom, REVELN's curator insight, October 18, 2013 10:46 PM

From SAP, useful nuggets to consider trends and change, business design change.  ~  Deb

David Hain's curator insight, October 19, 2013 2:52 AM

Some fascinating facts on the world we live in now and how it is predicted to change.

Rescooped by Gladys Pintado from Marketing Revolution
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Storytelling Is The New SEO - Almost 14,000 Views

Google Panda and Penguin algorithm changes have a secret implication - that content is truly and finally KING. Not all content is equal. Some content has higher

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, June 29, 2013 10:35 AM

Storytelling is the new SEO is rocking on with a mention in @AmyStark's Slideshare about customer engagement caught by using @Scoopit as an Online Reputation Management tools (http://sco.lt/5rugnB ), 101 downloads and almost 80 Facebook likes.

Now at 14,100 views.

Rescooped by Gladys Pintado from Design Revolution
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Gamification - Designing for Engagement

Gamification is fundamentally rewriting the rules of engagement and design. We can leverage its techniques to create unprecedented connections with our customer

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, June 1, 2013 8:12 AM

Building Engagement In

There are ways to BUILD engagement into a website's design. Here are three secrets to promote engagement not included in this excellent Slideshare:

* Place Email Subscription High Up and Prominent. 
* Include curated User Generated Content on every page.

* Create CTAs with CONTRAST.

 

Email Subscriptions
When your "Subscribe To Our Email List" Call to Action is high on the page in a Can't Miss It spot you communicate a clear "we want YOU" signal. 

UGC Everywhere
When you curate User Generated Content to your site you communicate how well you listen and care for community members. The website isn't all about YOU and what you think the inclusion of UGC says.

 

CTAs
I see to very common mistakes in websites I'm asked to review as Director of Marketing for Atlantic BT in Raleigh (http://www.atlanticbt.com ): NO CTAs or poorly contrasted CTAs. I PREFER CTAs to be buttons and usually test red, orange or green (depending on the background color). I'm convinced there is no ONE magic CTA color but the contrast is what makes a Call To Action helpful or not, clicked on or not, converting or not.  

Michael Allenberg's curator insight, June 2, 2013 7:17 AM

Engaging and experience should always go hand-in-hand, regardless of the implementation.

Rescooped by Gladys Pintado from Curation Revolution
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Scoopit and Content Marketing Analysis

Analysis of two years of Scoopit use to curate and create content marketing.

Via Martin (Marty) Smith
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Brian Yanish - MarketingHits.com's curator insight, May 5, 2013 8:46 AM

Thanks Marty for sharing.


SHARING is a key part of this web social economy we are living in right now. It started with content, (message boards, blogs) and now has moved on to cars (Zipcar), bikes (Citi Bike) and beds (AirBnB). 


We are becoming more connected than ever before and OUR online profiles, that WE and OTHERS create about US is driving this sharing economy.


Marty, I know you and I have never met in person but via Scoop.it and social sharing we are connected. Interesting how business is changing.

Martin (Marty) Smith's comment, May 5, 2013 7:29 PM
Agree Brian. When SHARING is at the core many things change such as: competition, how we scale, how we make money and how and what we support.

In a social sharing time we compete in a more collaborative way where rising tides lift all boats. I was shocked to be in a meeting the other day where someone was pithing the idea of unilateral zero sum benefit. Shocked because everyone I work with get it - that doing the right thing is increasingly the right thing to do. I wasn't going to convince this particular manager that WE are stronger than I or ME, but most of us are getting it and that is one of the things driving Scoop.it's success :).M
Susan Kay Daniels's curator insight, May 19, 2013 11:17 AM

I've had such a wonderful time bring new traffic to my site and meeting new friends on Scoop.it. I am pleased to share this slide presentation with you from Martin Marty Smith. I believe you will find it informative.

 

Warmly,

Susan Daniels

http://GoldenStarSocial.com

Social Media Marketing MEGA Resources

Rescooped by Gladys Pintado from Curation Revolution
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Top 10 Curation Revolution Scoops Of All Time

Top 10 Curation Revolution Scoops Of All Time | Social Media e Innovación Tecnológica | Scoop.it

Top 10 Scoops By Clicks

1. http://sco.lt/8Q8W6j Future of Markeing [Infographic] 

 

2. http://sco.lt/68zYfp 21 Content Types We Crave

 

3. http://sco.lt/91MkRF SEO, LinkedIn & The Real You, How LinkedIn Is Crowdsoucing You

4. http://sco.lt/7A3OAT New SEO vs. Old SEO Smackdown [Infographic]

5. http://sco.lt/8PV9Np How and Why Google Killed Long Tail of Search [Infographic]

 

6. http://sco.lt/8Jcwq1 12 Scoop.it Experts Share Top Cureation Tips

7. http://sco.lt/6UD0W9 Why Content Gets Shared: Social Mentions Study

8. http://sco.lt/6a2WVF  The Content Marketing Mix [Infographic]

 

9. http://sco.lt/88TIZd Six Ways To Expand Your Social Media Reach [Infographic]

 

10.  http://sco.lt/8eorNx Storytelling Is The New SEO [Slideshare]

 Wow, 5 Infographics contributing 52% of top 10 clicks, a study and a Slideshare. Will do views next and compare and contrast. 


Via Martin (Marty) Smith
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David Hain's curator insight, October 26, 2013 6:14 AM

Thanks Marty!

malek's curator insight, October 26, 2013 8:08 AM

Another proof what we call 'time' isn't chronological but spatial, the leap change in short period.

Rescooped by Gladys Pintado from El Content Curator Semanal
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Cómo Embeber Contenidos de Redes Sociales | Nuria García Castro

Cómo Embeber Contenidos de Redes Sociales | Nuria García Castro | Social Media e Innovación Tecnológica | Scoop.it
Aprende a compartir contenidos de mejor calidad a través de la opción "embeber" en las principales redes sociales y da un aspecto más profesional a tus post.

Via Víctor V. Valera Jiménez
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Víctor V. Valera Jiménez's curator insight, August 30, 2013 10:07 AM

Gran post de la genial Nuria García Castro en el que nos explica de una manera muy didáctica como "embeber" o insertar contenidos de nuestras diferentes redes sociales en los post de nuestros blogs.

 

Desde Twitter y Facebook, pasando por Pinterest e Instagram y por supuesto Youtube sin dejarnos la más desconocida Slideshare. 

 

Un post altamente recomendable, que sin ir más lejos, me ha descubierto que se podían insertar los pines de Pinterest ¡directamente!, algo que desconocía hasta hoy... ¡gracias Nuría!

Rescooped by Gladys Pintado from Web 2.0 & Redes Sociales ... y mucho mas !!!
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Informe Marketing Contenidos 2013

Estado del Marketing decontenidos 2013

Via Víctor V. Valera Jiménez, Javier Camacho
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Víctor V. Valera Jiménez's curator insight, June 2, 2013 10:27 PM

Presentación en Slideshare de Fátima Martinez en la que nos comenta como está actualmente y cual es el futuro del marketing de contenidos en este 2013 y nos presenta varios casos de éxito.

Rescooped by Gladys Pintado from Curation Revolution
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Save The World Marketing Is Here!

Embrace Save The World Marketing 
In a social mobile and connected time for profit companies should learn emotional storytelling from nonprofits. Nonprofits should learn viral marketing and SEO from their for profit cousins. 

Save The World Marketing is a "new altruism" that is sweeping across social media. Companies and brands that embrace Save The World marketing create an emotional connection with customers via authentic stories and social media.

Every enterprise is saving the world in some interesting way. Telling that story or finding partners who can help tell a company's "save the world" story should be a top priority for senior managers and small to medium sized businesses (SMBs). 


Via Martin (Marty) Smith
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Yu Ji's curator insight, May 21, 2013 6:37 AM

To some extent, it pointed the changes happened today in marketing and how to cope with such changes.