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Social Media e Innovación Tecnológica
Social Media - Social Media Marketing - Branding
Curated by Gladys Pintado
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The DNA of a Social Business Strategy, Visualized

The DNA of a Social Business Strategy, Visualized | Social Media e Innovación Tecnológica | Scoop.it
Over the years, we studied businesses endeavoring to master social media at various stages.

 

Visit the link to view 3 different visual interpretations of the 7 Success Factors of Social Business Strategy…


Via Lauren Moss, Firas Ghunaim
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Mike Gingerich's curator insight, October 8, 2013 8:51 AM

"You can't align your social strategy with your business objectives if you don't even know what your objectives are." - Mark Smiciklas

 

chen kc's curator insight, October 10, 2013 12:35 AM

http://www.staged.com/video?v=WQce like this video content...i like this....great visualise...

Rescooped by Gladys Pintado from DV8 Digital Marketing Tips and Insight
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Social Media Basics Chart | Digital Information World

Social Media Basics Chart | Digital Information World | Social Media e Innovación Tecnológica | Scoop.it

How do you begin on social media?  This chart will help you steer you in the right direction.


Via Lauren Moss, Firas Ghunaim
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IOANNIS APOSTOLOU's curator insight, September 6, 2013 8:08 AM

And the winner is...

Ali Anani's curator insight, September 10, 2013 12:18 AM

Great summary of prominent social media channels

Rescooped by Gladys Pintado from Bussines Improvement and Social media
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An Infographic Guide to Content Marketing

An Infographic Guide to Content Marketing | Social Media e Innovación Tecnológica | Scoop.it

Content marketing is of much more importance today than it ever has been.

Did you know that 90% of all organizations use content marketing in their efforts now? This infographic is filled with vital information on content marketing such as – 91% of B2B marketers use content marketing and 86% B2C marketers are making use of it.

Content marketing is here to stay and these stats definitely prove the fact.


Via Lauren Moss, Ricard Lloria
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Susan Anderson's curator insight, June 12, 2013 10:07 AM

Wow! Companies with blogs produce 67% more leads than those without. 

Kaye Blum's curator insight, June 12, 2013 7:04 PM

A clear infographic explaining the significance of content marketing, especially for B2B.

Delton Allred's curator insight, July 2, 2013 11:33 AM

Interesting infographic! The information it provides is a good way to capture the process of creating and writing content.

 

Don't like the graphics so much.

 

Rescooped by Gladys Pintado from SOCIAL MEDIA, what we think about!
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The Bro’s Guide To #Pinterest

The Bro’s Guide To #Pinterest | Social Media e Innovación Tecnológica | Scoop.it

Pinterest is the social media plateform where, not to be or not to be on the right way can make the difference for those who want to use this platform for their business. This guide should support you in your approach. [note mg]

 

Just because Pinterest is a female-dominated network doesn't mean men don't fit in. In this post, learn how to leverage this network as a male user or male-focused brand.

 

Pinterest’s popularity has exploded in the past few months. Their traffic and user base has grown exponentially, bringing it to the attention of marketers around the world.


One of the most unique factors of Pinterest is the fact that its user demographic is made up mostly of women. This key factor has forced many male-oriented brands to rethink their marketing strategy if they want to leverage this social network.

 

Read more: http://bit.ly/y0J3uK


Via Martin Gysler
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Facebook Cheat Sheet for Social Media Managers [infographic]

Facebook Cheat Sheet for Social Media Managers [infographic] | Social Media e Innovación Tecnológica | Scoop.it

“Social media mastery – if such a concept even exists – ultimately comes downs to many things, but one of the most important elements is time.”


Via Lauren Moss, Philippe Trebaul, John van den Brink
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PDDM's comment, January 16, 2013 6:44 PM
We don't like 'em either but we use 'em. At least for now, data shows they work. The fresher the better right? Always trying to figure out a way to use Putnam haha
Janet Louise Stephenson's curator insight, May 3, 2013 10:28 PM

Create better posts on Facebook with these useful tips.

Philippe Trebaul's comment, September 29, 2013 7:13 PM
Thank you for your interesting and constructive reactions :) Philippe
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The Basic Flipboard Curation Guide

The Basic Flipboard Curation Guide | Social Media e Innovación Tecnológica | Scoop.it

Via Robin Good, Jesus Alvarez desde www.sercompetitivos.com
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Stephen Dale's curator insight, June 16, 2013 5:05 AM

tephen Dale's insight:

Flipboard (an App available for iOS and Android) is my favourite app for consuming and sharing inrormation. Relevence is improved by being able to choose the topics you want to follow, and liking or favouriting specific articles.

 

The recent addition of the Flipboard Editort now enables you to create and curate your own magazine, which you can share with others, or keep simply as a place for bookmarking.

 

In this article, Sue Waters provides a step by step guide on how to use and make the most of the Flipboard features. 

Nick Mortel's curator insight, June 21, 2013 7:32 AM

add your insight...

MTD's curator insight, June 24, 2013 4:10 AM

We like Scoopit, but Flipboard is good too. Take a look!

Rescooped by Gladys Pintado from Internet Marketing Strategy 2.0
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#GooglePlus : Creating and Optimizing Google+ Brand Pages: The Complete Guide

#GooglePlus : Creating and Optimizing Google+ Brand Pages: The Complete Guide | Social Media e Innovación Tecnológica | Scoop.it

A tactical guide for Google Plus covering page creation, daily management, and key optimizations with other Google products... You can start right now with your Google+ [note mg]

 

Taking full advantage of the SEO and PPC benefits associated with a strong Google Plus presence requires creating a complete Google Plus Brand Page. The following post serves as a tactical guide for Google Plus covering page creation, daily management, and key optimizations with other Google products.

 

For more detail on the SEO benefits of Google+ for individual user accounts, check out AJ Kohn’s amazing and comprehensive post.

 

Read more: http://www.rimmkaufman.com/blog/google-plus-brand-pages-complete-guide/06042012/


Via Martin Gysler, Robin Good
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