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Social Media e Innovación Tecnológica
Social Media - Social Media Marketing - Branding
Curated by Gladys Pintado
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Rescooped by Gladys Pintado from Social Infografic Trend Social Media Metrics & Web Design Strategic Marketing
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The Facebook Conversion Formula: A Blueprint for Turning Fans into Customers - Jeffbullas's Blog

The Facebook Conversion Formula: A Blueprint for Turning Fans into Customers - Jeffbullas's Blog | Social Media e Innovación Tecnológica | Scoop.it
A popular Facebook Page is the beginning of a successful social media strategy. Here is a Facebook conversion formula for turning fans into customers.

Via Alessandro Rea, luigi vico
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Rescooped by Gladys Pintado from DV8 Digital Marketing Tips and Insight
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Color Is MASTER of Us ALL: Colors and Conversion

Color Is MASTER of Us ALL: Colors and Conversion | Social Media e Innovación Tecnológica | Scoop.it
Color has a powerful psychological influence on the human brain. Learn how others have harnessed it and how you can do the same.

Via Martin (Marty) Smith, Firas Ghunaim
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Martin (Marty) Smith's curator insight, May 19, 2013 4:28 PM

Color Is MASTER of Us All Infographics:

Color and Conversion (here on Curation Revolution)

Color Cordination (http://sco.lt/7FcZ4T on Design Revoluiton)

Color Preference By Gender (http://sco.lt/6pO773 On BI Revolution)

Rescooped by Gladys Pintado from Storytelling, Social Media and beyond
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Your Story is Your Brand - Empower Employees and Customer Advocates to Carry the Message

Your Story is Your Brand - Empower Employees and Customer Advocates to Carry the Message | Social Media e Innovación Tecnológica | Scoop.it

With all the social media frenzy these days, it’s hard to focus at times on what really matters: relationships, not likes, social mentions, or tweets.


Via janlgordon
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Russ Merz, Ph.D.'s comment, September 7, 2013 8:38 PM
Scalability only works with very standardized and repeatable product/services. If you are a customized job shop the scalability of direct SME interaction is limited and ultimately a money losing proposition, unless you bill for it. Think about legal or medical practices where every interaction is likely to be unique.
Hans Heesterbeek's curator insight, September 9, 2013 12:31 AM

we need marketing, we need the people customers, employees, freinds. We need relationships. Relationships are build on authenticithy are build on feelings, truth. Not build on hollow frases you have to put in energy in relationships and honesty. Meeting people one way or the other 

janlgordon's comment, September 9, 2013 2:10 PM
Hans Heesterbeek I absolutely agree with you, thank you for your comment.
Rescooped by Gladys Pintado from SOCIAL MEDIA, what we think about!
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Content Marketing in 6 Steps

Content Marketing in 6 Steps | Social Media e Innovación Tecnológica | Scoop.it

This article goes on the bottom of Content Marketing. Things change very quickly and it is therefore very important to reflect the change in demand from your prospects and/or customers. This step-by-step plan, will give you a better idea of what is important today and what you must do to be successful. [note Martin Gysler]

 

Most marketers have realised by now that they have to swap from the classic communication approach of sending & advertising to an approach based on content. But for most people the exact meaning of that is rather intangible. In order to help, we have composed a pragmatic step-by-step plan for companies to start content planning. The step-by-step plan is based on several surveys we realised in the past year. In this article we will present to you the 6 crucial steps to take in order to end up with a good content strategy.

 

Step 1: Topic selection

 

The first must is to check which domains your company can offer unique content in. This content needs to be in line with the company culture & vision, obviously. As far as this choice is concerned it is sensible to check one’s own expertise on the one hand and on the other to see how unique one is in the market.

 

Read more: http://bit.ly/xiREwj


Via Martin Gysler
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