Social Media Marketing
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Selection of Best Social Media Marketing Resources

Selection of Best Social Media Marketing Resources | Social Media Marketing | Scoop.it
During the last few years we have written some really useful posts. The best posts retain value even after time passes. However as we publish new content these posts get buried.
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Over 1 in 3 B2Bs have no Social Media Marketing plan - exploreB2B

Over 1 in 3 B2Bs have no Social Media Marketing plan - exploreB2B | Social Media Marketing | Scoop.it
We know the power of social media in creating brand awareness, but are companies using it to drive demand generation as well? This 2012 survey byEloquainvestigated how B2B marketers use social ...
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Marketers Pick Their Social Media Channels of Choice [Infographic] - CMSWire

Marketing Land Marketers Pick Their Social Media Channels of Choice [Infographic] CMSWire In May 2013 Michael A.
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How to Improve Your Social Media Marketing With Blogging | Social Media Examiner

How to Improve Your Social Media Marketing With Blogging | Social Media Examiner | Social Media Marketing | Scoop.it
Social media marketing: learn how to enhance your social media efforts using your business blog.
SocialScoreMedia's insight:
Great tips on building followers through some simple blogging techniques.
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Make Video Part of Your Social Media Marketing - Business 2 Community

Make Video Part of Your Social Media Marketing - Business 2 Community | Social Media Marketing | Scoop.it
Make Video Part of Your Social Media Marketing - Business 2 Community http://t.co/9slyG464IO
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LinkedIn Marketing Best Practices | Social Media Today

LinkedIn Marketing Best Practices | Social Media Today | Social Media Marketing | Scoop.it
Four content marketing strategies: LinkedIn is great for making new connections, staying in the know about industry news and trends, sharing content, building and maintaining a following, and amplifying brand reach and visibility....LinkedIn has an outstanding visitor-to-lead conversion rate of 2.74%, which is approximately three times higher than the conversion rates of Facebook and Twitter. The most common and detrimental mistake brands make on LinkedIn is creating overly “salesy” marketing. LinkedIn is a social network, so be social; set your sights on being an informational resource and providing links to highly shareable content jam-packed with deep industry insight and valuable solutions.You must foster real connections and genuine engagement to attain success. Do not over-automate your LinkedIn activity or blast promotional spam; such tactics will not fly on LinkedIn. Strategic mastery of LinkedIn will allow you to amplify engagement, effectively promote your company, increase lead generation, gain influence and attract new business. Compared to other social networks, LinkedIn users are more focused on business and career, which increases the impact of relevant industry content....
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Is Social Media Taking Over SEO?

Is Social Media Taking Over SEO? | Social Media Marketing | Scoop.it
Social or SEO? The fact is that these days, SEO is a broad term which encompasses content creation and off-page work, as well as optimizing website’s themselves. Really, anyone working in the SEO space is working on a number of tactics, all associated with digital marketing. Recently, it seems that because of social, there is now more of a blurred line between traditional advertising, PR and online marketing. This is due to the nature of social, which means having a more personal, hands-on approach to marketing. Read More At: http://performancein.com/news/2013/07/30/social-media-taking-over-seo/
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