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9 Content Marketing Lessons From Tourism Australia

9 Content Marketing Lessons From Tourism Australia | Social Media Marketing | Scoop.it
In this climate of economic uncertainty and risk-averse marketing, how did Tourism Australia manage to pull huge wins from their sun hats? The answer lies in their carefully constructed social media plan of attack and consistent execution.
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Rescooped by Sara González from Dauntless Jaunter
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Why Spain? Spanish Tourism by the Numbers (Infographic)

Why Spain? Spanish Tourism by the Numbers (Infographic) | Social Media Marketing | Scoop.it

There are numerous reasons to visit Spain, and this infographic by their official tourism board names many of them. Spain is the 4th most visited country in the world, with 58 million visitors in 2012. 13 cities and 53 sites within the European country are on the World Heritage list by Unesco.... http://www.dauntlessjaunter.com/2013/08/20/why-spain-spanish-tourism-by-the-numbers-infographic/ #Infographic, #Spain, #Spanish


Via Christian Eilers
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Rescooped by Sara González from Leisure Travel
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Spain - Official Tourism Portal - Accommodation Search

Spain - Official Tourism Portal - Accommodation Search | Social Media Marketing | Scoop.it
Information on Spain on the official website for tourism in Spain for United Kingdom. Information on sightseeing in Spain, accommodation in Spain, festivals in Spain, nature in Spain, hotels in Spain.

Via Jacqui Wallace
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Rescooped by Sara González from Tourism Social Media
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Attack of the TripAdvisors: Should review websites allow anonymity?

Attack of the TripAdvisors: Should review websites allow anonymity? | Social Media Marketing | Scoop.it
Review website TripAdvisor has reiterated that blackmail from customers is ‘strictly against guidelines’ after a Yorkshire-based restaurateur claimed reviewers were threatening to leave negative comments unless they received a free meal at one of...

Via Wendy Forbes
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UK tourists 'spending more in Spain' | Ferry News

UK tourists 'spending more in Spain' | Ferry News | Social Media Marketing | Scoop.it
British tourist spending is up in Spain, new data has shown.
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Rescooped by Sara González from Social Media Marketing & Communications
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Perché la gente condivide i contenuti?

Uno studioso ha individuato quattro elementi chiave che più di altri entrano in gioco nella spinta alla condivisione da parte dei lettori

Via roberto morra, Pressofficeweb
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Come i social media hanno cambiato il turismo

Come i social media hanno cambiato il turismo | Social Media Marketing | Scoop.it
In base alla tendenza attuale entro il 2015 il 90% dei consumatori avrà uno smartphone. Circa il 29% dei viaggiatori ha trovato il volo attraverso applicazioni mobile, il 30% ha scelto l’hotel con il cellulare e l’85% utilizza il proprio ...
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Guía del empleo 2.0: cómo buscar trabajo y oportunidades en Internet y las redes sociales (I): Ideas para empezar - Yoriento

Guía del empleo 2.0: cómo buscar trabajo y oportunidades en Internet y las redes sociales (I): Ideas para empezar - Yoriento | Social Media Marketing | Scoop.it
Primer articulo de la Guía del Empleo 2.0 #GuiaEmpleo20, que incluirá contenidos y recursos relacionados con el empleo, la selección de personas y los recursos humanos en los contextos de la Web 2.0, las redes sociales e Internet. Hablaremos de las 'nuevas' técnicas de búsqueda de trabajo y de oportunidades profesionales, y de reclutamiento y búsqueda de profesionales por parte de empleadores y empresas.
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Web 3.0: l’Internet delle cose e altre amenità scomunicate da @lddio

Web 3.0: l’Internet delle cose e altre amenità scomunicate da @lddio | Social Media Marketing | Scoop.it
Come sarà questo famigerato web 3.0 di cui si parla già da qualche anno? Non è che magari è già cominciato e nessuno vi ha detto niente? Sarete più liber...
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Flickr wants to become your new Instagram with its latest app update

Flickr wants to become your new Instagram with its latest app update | Social Media Marketing | Scoop.it
Today Yahoo is rolling our Flickr "3.0," a completely redesigned approach to its photo-sharing apps on Android and iOS. In addition to offering
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Problema risolto: la nuova campagna marketing Ryanair

Problema risolto: la nuova campagna marketing Ryanair | Social Media Marketing | Scoop.it
Ecco un'analisi della nuova campagna marketing Ryanair, firmata DARE.
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Rescooped by Sara González from wheelchair accessible tourism vacation and resorts guide
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Accessible tourism in Spain for people with disabilities. |spain.info for United States

Accessible tourism in Spain for people with disabilities. |spain.info for United States | Social Media Marketing | Scoop.it
Accessibility and tourism so you can discover the main cities, monuments, museums and accommodation in Spain: visits adaped for the disabled at Spain's official tourism portal.|spain.info for United States (RT Spain @spain: Accessible Tourism in...

Via Shaji Mathew
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Rescooped by Sara González from Tourism Social Media
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Tourism Marketing with Instagram

Tourism Marketing with Instagram | Social Media Marketing | Scoop.it
Instagram is nothing new – it's long been one of our favorite social media platforms – but it still lags behind other tourism marketing tools. Don't neglect this simple app that offers huge potential.

Via Wendy Forbes
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Rescooped by Sara González from Tourism Social Media
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Facebook: The World's Biggest Direct-Marketing Company

Facebook: The World's Biggest Direct-Marketing Company | Social Media Marketing | Scoop.it

But, for all its youth and technological sheen, Facebook is, at heart, a very simple and recognizable business. More than eighty per cent of its revenues come from advertising, which has grown enormously since it started featuring ads in its news stream rather than just in banners. Where Facebook outdoes other big media companies is in its ability to target ads based upon its users’ activities on the site. In many ways, in fact, Facebook is the world’s first global direct-marketing company.


Via Wendy Forbes
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Rescooped by Sara González from Internet y Turismo: Campo de batalla abierto. Comunicación online de los destinos turísticos españoles
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Revista Hosteltur: Internet y turismo, campo de batalla abierto | Revistas Hosteltur | Revistas de turismo

Revista Hosteltur: Internet y turismo, campo de batalla abierto | Revistas Hosteltur | Revistas de turismo | Social Media Marketing | Scoop.it
Revista Hosteltur: Internet y turismo, campo de batalla abierto

Via Enric Lopez C., Marina López Pérez
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Rescooped by Sara González from Social Media Marketing & Communications
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Dal crowdfunding all'open data, come Internet può aiutare a fare impresa - Social Media Week Milan

Dal crowdfunding all'open data, come Internet può aiutare a fare impresa - Social Media Week Milan | Social Media Marketing | Scoop.it
La crisi è dura e il futuro incerto, ma le opportunità per trovare una strada esistono: dal crowdfunding all'open data. Se ne è parlato alla #SMWmilan 2014.

Via Pressofficeweb
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Come creare un networking di valore?

Come creare un networking di valore? | Social Media Marketing | Scoop.it
Oggi ti voglio parlare di come vivo la rete, di cosa significa secondo il mio punto di vista essere social. Oggi ti parlerò di quello che i più bravi definiscono networking e cioè di quella cosa che mi ha portato a sviluppare tanti diversi progetti web.
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Come trovare lavoro con “Chi ha visitato il tuo profilo” di Linkedin

Come trovare lavoro con “Chi ha visitato il tuo profilo” di Linkedin | Social Media Marketing | Scoop.it
Linkedin rinnova la sezione “Chi ha visitato il tuo profilo” arricchendola di informazioni che permettono all’utente di ottimizzare la ricerca di lavoro.
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Twitter e i lurkers: il 44% degli utenti non scrive nemmeno un tweet

Twitter e i lurkers: il 44% degli utenti non scrive nemmeno un tweet | Social Media Marketing | Scoop.it
Il report di Twopchart rileva che il 44% degli utenti non mai scritto neanche un tweet, ossia 140 caratteri. Un chiaro esempio della regola dell'1%

Via Pressofficeweb
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