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Social Media Daily by TheSAMLabs

Social Media Daily by TheSAMLabs | Social Media Marketing | Scoop.it
Social Media Daily by TheSAMLabs, by Brian Gibbs: updated automatically with a curated selection of articles, blog posts, videos and photos. (Social Media Daily by TheSAMLabs is out!
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Boost Your Social Media Marketing With These Tips

Boost Your Social Media Marketing With These Tips | Social Media Marketing | Scoop.it
Do you need a new way to stay in touch with your audience? The various ways to use social media; each has strengths and weaknesses. Social media allows businesses to reach many people at once.
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“Webinar professionali”, un libro per progettare e realizzare eventi live ... - Pionero - Digital Innovation

“Webinar professionali”, un libro per progettare e realizzare eventi live ... - Pionero - Digital Innovation | Social Media Marketing | Scoop.it

Pionero - Digital Innovation “Webinar professionali”, un libro per progettare e realizzare eventi live ... Pionero - Digital Innovation Tutti noi, prima o poi, siamo incappati o incapperemo in un invito per un webinar.

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10 Reasons Why "Liquid" Content Should be Included in Your Social Media Marketing

10 Reasons Why "Liquid" Content Should be Included in Your Social Media Marketing | Social Media Marketing | Scoop.it
If you want to get serious about marketing for your business or organisation the foundation of any focused effort is creating unique and inspiring content to publish and promote that educates, informs and entertains.
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Social media 101: Social Media Disasters

This deck provides a summary of 14 examples of branded social media posts and campaigns that went wrong along.
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Social Media Strategy: 10 Social Media Marketing Commandments for 2013

Social Media Strategy: 10 Social Media Marketing Commandments for 2013 | Social Media Marketing | Scoop.it
Social media and business have had a troubled past but there are ten elements every social media strategy needs to be successful.
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Navigating the world of social media monitoring tools - exploreB2B

Navigating the world of social media monitoring tools - exploreB2B | Social Media Marketing | Scoop.it
Key issues and 11 questions to consider when selecting a social listening tool To help with social media monitoring, it’s possible to track and trace, in real-time, any digital ...
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Social Media Marketing for Exploring New Markets | Maximize Social Media

Social Media Marketing for Exploring New Markets | Maximize Social Media | Social Media Marketing | Scoop.it
Social media applications that your business can use depend on the nature of your business. Join us today to learn which ones might be your best options.
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Ten Reasons to Leverage Social Media to Grow Your Medical Practice

Ten Reasons to Leverage Social Media to Grow Your Medical Practice | Social Media Marketing | Scoop.it
1. Social media is here to stay. Studies show that 18 percent of all time spent online is spent on social media; some studies report one in five minutes a day! You need to be there, in front of people, as this is a huge opportunity and the medical field as a whole supports jumping on this form of marketing. 2. New patient acquisition is the biggest hurdle for most clinics. Social media is the most cost-effective and targeted way to reach your prospective patients. 3. Social media helps you build relationships. Whether with current patients and their families or prospective new patients, social media makes it easy to stay in the forefront of their minds, by lending yourself to becoming a resource. Having a large social media base can even help you to assess adding particular services or products. 4. Everyone loves Facebook. A number of reports state that Facebook is the most influential social network with the most diverse user base. Use a personal page to promote your clinic and healthcare providers. Personal pages are more prominent in news feeds and give more opportunity to interact with your fans, i.e. wishing them "Happy Birthday." (It is also important to have a business page (aka a "fan page") for the practice for SEO purposes.) 5. Images of office life are the most important pieces of the social media DISCUSSION. People buy from people, not nameless, faceless, soulless businesses. Posting images and pictures of day-to-day life even on a clinic page is key to building a sense of community around your brand. 6. Social media influences search engine rankings. And having great search engine rankings improves your chances of being found when Betty types into Google "family practice in XYZ city." 7. Social media is the new "search engine." Many people look to social media to find the places and services they are looking for. 8. Social media offers the most highly targeted marketing opportunities. Less than a decade ago, if you wanted customers you might have to advertise on the radio or send out mailers. Today, reaching the specific prospective patient you are looking for is simple. You can drill down and target people down to their age, gender, geography, and interests. 9. Social media gives you more insight into your patients. By seeing which social media outlets are garnering the most "likes" or discussion feedback on healthcare issues (for example, links to important articles on timely material such as the benefits of the flu vaccine) you can get insight into your patients' worlds. Also: You cannot do it all, so once you have this information, pick two to three social media outlets where your ideal patients hang out, and be great at utilizing those. 10. There are people out there to help. For example, our company has a "Teach You to Fish" Program and a "Fish for You" Program to help you develop you social media marketing strategies for your practice. - See more at: http://www.physicianspractice.com/blog/ten-reasons-leverage-social-media-grow-your-medical-practice#sthash.IJPCQNlb.dpuf
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10 Insights on Social Media and Blogging Influence: New Research

10 Insights on Social Media and Blogging Influence: New Research | Social Media Marketing | Scoop.it
The journey of online publishing and social networks was never a grand plan but it is the evolution of humans playing on a web canvas that continues to surprise us with its speed, reach and role in influencing buying decisions, building trust and...
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Digital marketing success in 2014 demands mobile-focused skills | dotRising

Digital marketing success in 2014 demands mobile-focused skills | dotRising | Social Media Marketing | Scoop.it
A recent report released by the Online Marketing Institute has revealed that employers of digital marketers working for both brands and agencies covet analytics and mobile-focused skills above all else in the run up to the new year.
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Twitter tips: how I used social media to find jobs

Twitter tips: how I used social media to find jobs | Social Media Marketing | Scoop.it
Social media executive Simon Caine has always used Twitter in his job seeking.
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21 Rules For Effective Social Media Marketing Strategies - Social Metrics | #TheMarketingAutomationAlert

21 Rules For Effective Social Media Marketing Strategies - Social Metrics | #TheMarketingAutomationAlert | Social Media Marketing | Scoop.it
__________________________________ ► NEW: iNeoMarketing makes content marketing easy with the new Q8 Content. Q8 fills your content pipeline daily with relevant articles that your audience wants to read. Learn more and sign up for the beta program: http://www.Q8content.com. ► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html (your privacy is protected).
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40+ Events in Marketing, Social Media and More

40+ Events in Marketing, Social Media and More | Social Media Marketing | Scoop.it
The Mashable Events Board is a great place to find the leading conferences in your industry.
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Will Social Media Replace Face-to-Face Communication?

Doghouse Tales: Series 1, Episode 2 -- Will social media replace face-to-face interaction? As social media's importance as a business communication tool incr...
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How to Integrate Email and Social Media to Increase Engagement - Jeffbullas's Blog

How to Integrate Email and Social Media to Increase Engagement - Jeffbullas's Blog | Social Media Marketing | Scoop.it
Many of us see social media as the shiny new toy and forget to build an email list. from day 1. One smart strategy is to integrate email and social media.
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17 Social Media Books That Will Make You a Smarter Marketer

17 Social Media Books That Will Make You a Smarter Marketer | Social Media Marketing | Scoop.it
Discover the books read recently by social media pros and the key takeaways they had to help improve their social media marketing. (Para la biblioteca de.
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10 Google Apps for Social Media Management and Marketing

10 Google Apps for Social Media Management and Marketing | Social Media Marketing | Scoop.it
Google Apps is a suite of applications that help you run your business. It is a cloud-based, hosted service that allows you to integrate a variety of Google products such ...
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5 Reasons Marketers Are Still Doing Social Wrong

5 Reasons Marketers Are Still Doing Social Wrong | Social Media Marketing | Scoop.it
Tracey Parsons highlights 5 reasons why marketers continue to fail in their social media efforts and offers insights on how that can change.
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5 Holiday Social Media Tips for Ecommerce Merchants

5 Holiday Social Media Tips for Ecommerce Merchants | Social Media Marketing | Scoop.it
Facebook, Twitter, Pinterest, and other social media sites may play an important role in how 2013’s Christmas shoppers find and buy presents on the Internet and in store, potentially making ...
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Email Marketing or Social Media Marketing? - SmallBizClub

Email Marketing or Social Media Marketing? - SmallBizClub | Social Media Marketing | Scoop.it
The whole world seems to have been bewitched by the power of social media. However, as a startup business entrepreneur or a small business owner you a...
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How Social Media Supports SEO - Vee Popat Digital Marketing

How Social Media Supports SEO - Vee Popat Digital Marketing | Social Media Marketing | Scoop.it
Social media supports SEO in many ways through the combination of content marketing, search engine optimization (SEO) and social media optimization (SMO).
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10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy

10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy | Social Media Marketing | Scoop.it
Know what the fastest-growing demographic on Twitter is? Or how many new members join LinkedIn every second? The answers will surprise you!
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11 ways to improve online customer retention

11 ways to improve online customer retention | Social Media Marketing | Scoop.it
According to a study from Adobe, in 2012 repeat shoppers made up just 8% of all site visitors in the US yet they accounted for nearly 41% of total online sales.So bearing in mind the fact that it’s also cheaper to keep a customer than it is to attract a new one, businesses need to be working hard to keep shoppers satisfied and give them a reason to return.With this in mind, I’ve rounded up 11 ways in which ecommerce retailers can improve customer retention....
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Linking open innovation and collaboration for a social business

If you want to create a social business, you need to create an environment that encourages collaboration and innovation. Read more here.
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