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Public Speaking Tips: Making an effective public speech - TeleManagement

Public Speaking Tips: Making an effective public speech - TeleManagement | Communications & Social Media Marketing | Scoop.it
If you plan to make a public speech, take time to plan a careful approach to provide a dynamic talk that will inspire your audience. Many people in the business world must occasionally make a public speech.
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Communications & Social Media Marketing
Be assertive. Be effective. Be social.
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Come migliorare la propria immagine su Facebook e Twitter | Giuseppe Fava

Migliorare la propria immagine per facebook e twitter non è mai stato così semplice. Con Portrait Professional puoi migliorare il tuo aspetto in pochi passi
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Dove va lo Storytelling per l’hotel: dai video-selfie al reality-marketing

Dove va lo Storytelling per l’hotel: dai video-selfie al reality-marketing | Communications & Social Media Marketing | Scoop.it
Storytelling: pare facile e invece… Molti albergatori ancora fanno fatica a capire di cosa stiamo parlando. E non sempre per un hotel è semplice mettere in
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INFOGRAPHIC: How do Colors Affect Purchases? - UX Motel

INFOGRAPHIC: How do Colors Affect Purchases? - UX Motel | Communications & Social Media Marketing | Scoop.it

Sometimes it’s the simplest things that can make the biggest difference. One small factor in UX that can make a huge difference is color.

 

In fact, 85% of shoppers rate color as a primary reason for why they buy a product. It’s important to use the right colors to get the most out of your UX.

 

This infographic by Kissmetrics will guide your through making the right color choices for your design. The infographic describes the emotions associated with each color so that you can choose the one that best fits with your overall design.

 

It also talks about which colors best appeal to which type of consumer so that you can tailor your design to appeal to your customer base....


Via Jeff Domansky
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Tony Tiratay's curator insight, November 18, 11:10 AM

Comment la couleur affecte l'achat... Guide UX :)

Melanie Leszcynski's curator insight, November 18, 12:55 PM

I really enjoyed this insight on buying behavior of consumers. I always like to compare myself to the results to see how accurate or inaccurate the information gathered is. Studies like this are beneficial for a company simply if they are trying to decide what color to make their direct mail piece to better appeal to the consumer. 

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Top 10 Ways to Improve Your Social Media Marketing |

Top 10 Ways to Improve Your Social Media Marketing | | Communications & Social Media Marketing | Scoop.it
Five years ago Social Media Examiner launched to help business owners learn how to best use social media. Here are some of our most popular posts.

Via Stefano Principato
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Marco Favero's curator insight, October 7, 6:42 PM

aggiungi la tua intuizione ...

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12 Free Tools To Help With Social Media

12 Free Tools To Help With Social Media | Communications & Social Media Marketing | Scoop.it

there are a plethora of free tools designed to give your Facebook, Twitter, or LinkedIn account a little something extra. Here are 12 100% free social media tools that help manage, monitor, or develop content – in no particular order.


Via Kamal Bennani
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Marianne Naughton's curator insight, October 4, 1:02 PM

Tools for social media

Robert M. Crawford's curator insight, October 5, 9:01 AM

Just what I need to assist my company's exposure as RMCO MUSIC is a varied entity that deals with many areas within the music business including all aspects of  music production such as songwriting/composing, producing, recording, & engineering, as a guitarist, arranger, & vocalist. Also working in music event management as a live sound engineer, stage manager, & consultant, 

Evelyne Phiane's curator insight, October 5, 12:02 PM

tools 

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Aprire un'attività: 8 errori da non fare

Aprire un'attività: 8 errori da non fare | Communications & Social Media Marketing | Scoop.it
Aprire un'attività è una scelta importante e bellissima, ma insidiosa. Danea ti dice gli errori da non commettere nella creazione di una nuova impresa.
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Consigli per Rendere il tuo B&B più Visibile Online

Consigli per Rendere il tuo B&B più Visibile Online | Communications & Social Media Marketing | Scoop.it
Promuovere il Tuo Bed and Breakfast Su Internet E Importante per ottenere Più prenotazioni. Ecco alcuni Consigli Utili.

Via Carlo Mazzocco, Marco Favero
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Marco Favero's curator insight, September 24, 9:10 AM

aggiungi la tua intuizione ...

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Link Building 2014: le tecniche da evitare -

Link Building 2014: le tecniche da evitare - | Communications & Social Media Marketing | Scoop.it
Link Building 2014 : nell'articolo di oggi vi spiegheremo cosa fare e soprattutto cosa non fare per costruire una link building di successo
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30 Top Social Media Monitoring Tools You Need to Try

30 Top Social Media Monitoring Tools You Need to Try | Communications & Social Media Marketing | Scoop.it

Social media monitoring tools are essential business elements that every business should do in running their day to day activities. These tools are of great significance as they help in identifying customer’s response, data analysis and coming up with business marketing strategies. Here are 30 top social media monitoring tools that you need to try as a social media manager, marketing manager or even as a project manager....


Via Jeff Domansky, Marco Favero
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Jeff Domansky's curator insight, July 25, 12:44 AM

Very useful list of social media tools to choose from.

Michael J Rutherford's curator insight, July 25, 11:22 AM

Most social networks are connecting us with family, friends and business associates. As we move into a new paradigm using social networks for thought leadership and professional development we will use it more naturally for performance improvement - benefits will begin to change "how we learn & teach in education" and "practice in our communities" using business networks. 

Janet Vasil's curator insight, July 25, 2:24 PM

Great list to keep handy.  What Gets Measured Gets Managed!

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Why Content and Social Media Marketing are the New SEO

Why Content and Social Media Marketing are the New SEO | Communications & Social Media Marketing | Scoop.it

It's s a myth to think you can and should be manipulating search engines with back links, page keyword stuffing, duplicate content development, etc. It's old school and much of these processes are no longer relevant to Google.

 

Today, SEO rankings are a primarily combination of creating and sharing great content, building a web site that works for your visitor, coupled with basic on page SEO best practices we've outlined below.

 

Read More:  http://www.huffingtonpost.com/lee-traupel-/why-content-and-social-me_b_5556734.html


Via Antonino Militello
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Cate Ferguson's curator insight, July 23, 11:40 PM

Old 'set and forget - one time only' SEO is long gone. 

The replacement SEO of Content Creation with careful optimisation built in is still relevant BUT much more sophisticated than it was.  This is also a tactic that works but needs something more to be as effective as it was.

 

Enter Social.  Sharing and Engagement are the new keys to effective SEO when combined with good quality, optimised content.  Social engagement is also a Tactic.

 

The element that brings all of this together is a Strategy - how to fit good website architecture to enhance and enable the best user experience (old SEO), excellent optimised content (the way forward SEO) and that vital elusive Social Engagement tactic (the icing on the cake of modern SEO) into a Strategy that will give you want you want.  Connecting these important tactics to the right outcomes to reach the targets, and goals that will bring you organisation what it needs from your digital presence is what a well designed strategy can bring.

 

No longer set and forget SEO but alive and responsive SEO  - amazing.

One Marketeer's curator insight, July 24, 7:31 AM

Afternoon my Friends of the Internet!

Here it is a simple and straightforward explanation what the Oh mighty SEO is all about.

#seo #read #learn #godigital #marketing

David Duncan's curator insight, July 25, 7:10 AM

Content and social are the new SEO

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How to Be More Creative in Your Online Campaigns

How to Be More Creative in Your Online Campaigns | Communications & Social Media Marketing | Scoop.it

Essere più creativi, è una frase spesso usata all'interno di business e di marketing con poca considerazione data al suo significato. Ma, cosa significa essere creativi?


Via Kamal Bennani, Marco Favero
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24 Reasons SEO and Social Media Are Inextricably Linked

24 Reasons SEO and Social Media Are Inextricably Linked | Communications & Social Media Marketing | Scoop.it

If you were to hire a resource to help with either, most people think to hire either an SEO agency or an Social Media agency because expertise they need an expert that is specific to the area. 

 

That’s a big mistake.

 

Recent Google algorithm changes underscore how SEO and social media are inextricably linked. Panda is a Google algorithm filter aimed at fighting low quality content; Penguin is one aimed at fighting web spam. Google has concluded the best match for a keyword is the one that is focused and other people follow.

 

Read more at: http://www.business2community.com/seo/24-reasons-seo-social-media-inextricably-linked-0886412#!QqfXY


Via Antonino Militello
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15 quick tips for a succesful YouTube strategy

15 quick tips for a succesful YouTube strategy | Communications & Social Media Marketing | Scoop.it
Il ritmo di video sharing sociale è quasi raddoppiato in 12 mesi e il 42% delle azioni di video ora accadere nei primi tre giorni di lancio.

Via Stefano Principato, Marco Favero
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L'internazionalizzazione parte dalla reception: lingue straniere, siti web e social media per hotel

L'internazionalizzazione parte dalla reception: lingue straniere, siti web e social media per hotel | Communications & Social Media Marketing | Scoop.it
Per la nostra rubrica dedicata al mondo del lavoro, in particolare alle professioni e ai settori coinvolti nell’uso delle lingue straniere, abbiamo deciso di intervistare la giovane Martina Barigli...
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Manifesto dei web writer: una buona idea?

Manifesto dei web writer: una buona idea? | Communications & Social Media Marketing | Scoop.it
Content Manifesto: il manifesto dei web writer. Secondo te, è una buona idea? I professionisti del web writing dovrebbero avere un manifesto?
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Lo storytelling è lo strumento giusto per creare brand value

Lo storytelling è lo strumento giusto per creare brand value | Communications & Social Media Marketing | Scoop.it
Lo storytelling ha preso il posto delle strategie di persuasione per far breccia nei cuori dei suoi pubblici e battere la concorrenza.

Via Stefano Principato, Marco Favero
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56 Reasons Why Content Marketing Works - 2014 | Newscred

56 Reasons Why Content Marketing Works - 2014 | Newscred | Communications & Social Media Marketing | Scoop.it

Last year we created 50 Stats You Need to Know About Content Marketing, which garnered over 200,000 views on slideshare and was one of our best performing blog posts of all time. This year we're taking it a step further, demonstrating not only why you should invest in Content Marketing, but why you need to as well. 

 

The following SlideShare will demonstrate the value of Content Marketing and how it can help build your business. We hope you can walk away with a better understanding of Content Marketing - and even convince your CEO - why this should be your number one marketing priority...


Via Jeff Domansky
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Jeff Domansky's curator insight, October 7, 9:04 AM

Valuable reading on content marketing in this SlideShare presentation. Highly recommendedrecommended  9/10

Marilyn Moran's curator insight, October 7, 7:48 PM

If you love stats, you will LOVE this article and slideshow. Good stuff here!

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If Marketing About Avoiding Death Can Be Funny, Why Is Your Content So Somber?

If Marketing About Avoiding Death Can Be Funny, Why Is Your Content So Somber? | Communications & Social Media Marketing | Scoop.it

The Dumb Ways to Die ads in Australia, like the ALS Ice Bucket Challenge, show that public service campaigns have a lot to teach about marketing.Dumb Ways to Die can be considered among the most innovative public service campaigns ever. The campaign launched in November 2012 in Australia, aimed at promoting train safety, an onerous topic, boring to deliver yet important for public safety.

 

Railroad departments the world over run such campaigns to get commuters to listen to them, and to reduce the number of accidents and fatalities.

 

None of them comes to mind however when you’re asked to recall train safety campaigns. None barring Dumb Ways to Die. Why is that?...


Via Jeff Domansky
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Jeff Domansky's curator insight, October 1, 3:29 AM

If your choices are boring or breakthrough, which one do you choose?

Shoko Aikawa's curator insight, October 2, 7:32 AM

I have this game application before knowing this is for public campaign. However, Dump Way to Die's song is easy to remember and the game remind me to be safe at the public area. This is a great public campaign I have not ever seen in my life!

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8 consigli per una strategia di content marketing efficace

8 consigli per una strategia di content marketing efficace | Communications & Social Media Marketing | Scoop.it
Per fare web oggi bisogna fare molta attenzione ai contenuti, che siano di qualità, che siano originali e interessanti e che siano programmati efficacemente. Tutti questi elementi concorrono a creare
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How to Use the New Twitter Analytics Dashboard | AJ Kohn

How to Use the New Twitter Analytics Dashboard | AJ Kohn | Communications & Social Media Marketing | Scoop.it

What if Twitter launched the most awesome analytics dashboard and no one really noticed?

 

Well, that’s pretty much what happened over a month ago.

 

I’ve been waiting for the posts that detail how much you can get from the tool and the different types of analysis you can perform.

 

But… I’m tired of waiting. So here are some insights into Twitter’s new analytics platform...


Via Jeff Domansky
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Jeff Domansky's curator insight, September 24, 9:43 AM

Twitter has launched an amazing dashboard that provides a wealth of data on your organic Tweets. AJ Kohn shows how to access this data so you can perform valuable social analysis.

Oda Svalestuen's curator insight, September 24, 6:47 PM

Learn new things about Twitter every day!!! 

Jeff Domansky's curator insight, September 24, 8:31 PM

Twitter has launched an amazing dashboard that provides a wealth of data on your organic Tweets. AJ Kohn shows how to access this data so you can perform valuable social analysis.

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Social & New Media in Italia nel 2014

La Sesta Edizione della Ricerca Annuale di Banzai Media e Human Highway. L'Analisi SI svolge dal 2009 per di Seguire i cambiamenti Prodotti Dalle Nuove tecnologi ... (vincos RT: Un Quale fonte attingi Nel Caso di Evento improvviso?


Via Manlio Mannozzi, Marco Favero
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17 Must-Dos to Get Your Content Read [INFOGRAPHIC]

17 Must-Dos to Get Your Content Read [INFOGRAPHIC] | Communications & Social Media Marketing | Scoop.it

Via Stefano Principato
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Terminologia etc. » » Il variopinto mondo degli #hashtag

Terminologia etc. » » Il variopinto mondo degli #hashtag | Communications & Social Media Marketing | Scoop.it

Gli hashflag dei mondiali

Mi piace la parola hashflag, che in Twitter identifica gli hashtag che fanno apparire una bandierina colorata (flag) nei tweet se si digita #XYZ, dove XYZ è un codice associato a ciascun paese che partecipa ai mondiali di calcio.


Via lexicool.com
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6 Ways to Get More Pinterest Followers

6 Ways to Get More Pinterest Followers | Communications & Social Media Marketing | Scoop.it

Vuoi più seguaci Pinterest? Questo articolo mostra sei semplici modi per aumentare rapidamente il numero di seguaci Pinterest.


Via Kamal Bennani, Marco Favero
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Amandine Chaubet's curator insight, May 27, 4:59 AM

#pinterest #trafic #pin

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The Internet of Things (IoT)

The Internet of Things (IoT) | Communications & Social Media Marketing | Scoop.it

There is a new buzz word that has been making its way around the online world, expected to soon replace “Cloud” as the latest hot topic. You may already have heard it mentioned in the media, the latest buzz is a thing called the Internet of Things (IoT).


Via Stefano Principato
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