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Rescooped by Brandon Olander from Curation, Social Business and Beyond
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How To Leverage the Science of Relationships to Gain True Influence

How To Leverage the Science of Relationships to Gain True Influence | Social Media Marketing | Scoop.it
If you define influence by the size of your Klout score, you can stop reading this right now. If you believe influence is driven by the creation of a re

Via janlgordon
Brandon Olander's insight:

How to leverage your social media and blogging connections properly is key.

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Caroline Price's comment, July 16, 2013 5:59 AM
yes...some people are worthy of respect; others less so...
Therese Matthys's comment, July 16, 2013 12:34 PM
Caroline - so true!
Philippe Trebaul's comment, September 9, 2013 11:48 AM
You're all totally true. I really agree with you. I would add that "followers" are (normally, except for fake profiles...) persons. And persons MUST be respected. I agree too with you, Sigrid, concerning the fact that influence could be better mesured by interactions. Thx a lot for your reactions. It's very kind from you! Have a great week. Best regards :) Philippe
Rescooped by Brandon Olander from The Evolving World of Marketing
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Content Marketing Sweetens the Mix [Infographic]

Content Marketing Sweetens the Mix [Infographic] | Social Media Marketing | Scoop.it
Content - How popular has branded content marketing become this year? According to recent research, brands and agencies continue to increase their spending for branded content marketing. Check out the following infographic ...

Via janlgordon
Brandon Olander's insight:

A very detailed infographic around how content is king and "content marketing" is a fresh direction.

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janlgordon's comment, June 12, 2013 12:36 PM
Sebastien Carensac Thank you for sharing!
janlgordon's comment, June 12, 2013 12:36 PM
Jesus Hernandez Thanks for sharing this!
Ricard Lloria's comment, June 12, 2013 12:38 PM
You´re Wellcome Jan!! Have a nice day!