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Rescooped by Brandon Olander from Ayantek's Social Media Marketing Digest
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How Social Media Moves Consumers from 'Sharing' to 'Purchase'

How Social Media Moves Consumers from 'Sharing' to 'Purchase' | Social Media Marketing | Scoop.it

Vision Critical’s recently published study, From Social to Sale  provides some answers to  exactly how a company’s social media strategy could be tailored to drive sales. Using interviews from almost 6,000 participants, the company evaluated social media purchasing  against participation in Twitter, Facebook and Pinterest.


Via Tyler Borosavage
Brandon Olander's insight:

A very interesting study about how companies social media strategies are converting followers, pinners, and fans into customers, sales, and brand loyal advocates. 

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Tyler Borosavage's curator insight, July 22, 2013 9:34 AM

This new study has found that about 40% of social media users have purchased an item after sharing or favoriting it on Facebook, Twitter, or Pintrest.

Rescooped by Brandon Olander from visualizing social media
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How To Create Effective Posts on the 4 Main Social Sites [Infographic]

How To Create Effective Posts on the 4 Main Social Sites [Infographic] | Social Media Marketing | Scoop.it
It can be tough knowing what works on which social site. This infographic lays it out nicely. It will show you how to create effective posts on each site.

 

If you want to be very effective at posting on Facebook, Twitter, Pinterest and Google+, it can take a bit more finesse and patience than expected. Just like you learn through trial and error what topics your blog readers gravitate to, you have to take time to learn about your social media audiences as well.

With this infographic, learn how to create effective posts on each major site to maximize reach and potential.


Via Lauren Moss
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Samuel Pustea's comment, July 10, 2013 1:20 PM
Yes, almost all of us post to all of those 4 social media sites. ;)

I love the little details one can learn in making the best social updates int heir network.

Almost all the social updates I do are based on the testing I have done.

Samuel from internetdreams.com
Amanda N Snyder's comment, July 10, 2013 3:00 PM
Social networking is a never-ending experiment. You are free to enjoy the journey because there is no ultimate destination!
Antoine Gravet's curator insight, September 10, 2013 11:20 AM

La recette pour créer des posts, publications optimales sur les réseaux sociaux Pinterest, Facebook, Twitter et Google+ avec les créneaux horaires pour être vu. Guide pour le CM à imprimer et à garder sur soi ;)