What is the common thread in the following statistics? Thirty-six percent increase in brand awareness, 66% less time to bring products to market, 20% improvement in customer conversions, 15% increase in successful innovations and new ideas?
Answer: These are just some of the quantitative results attributed to becoming a social business. With dramatic benefits like these, why aren't allbusinesses social by now? The fact is, becoming a social business can be quite difficult, especially without a well-thought-out implementation plan.
Via Daniel Watson, malek, John van den Brink