Social Media Marketing
186 views | +0 today
Your new post is loading...
Your new post is loading...
Scooped by Yorke Communications
Scoop.it!

Is Facebook Live Coming Soon to Desktop? - Search Engine Journal

Is Facebook Live Coming Soon to Desktop? - Search Engine Journal | Social Media Marketing | Scoop.it
Facebook Live broadcasting has been limited to smartphones, but that could be changing soon. Is the arrival of Facebook Live for the desktop imminent?
more...
No comment yet.
Suggested by Phoebe Abion
Scoop.it!

How to use LinkedIn Pulse to drive traffic to your blog` 

How to use LinkedIn Pulse to drive traffic to your blog`  | Social Media Marketing | Scoop.it
10 simple steps to growth hacking your content marketing strategy to drive conversions and traffic to your blog.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

What marketers can learn from governments on social

What marketers can learn from governments on social | Social Media Marketing | Scoop.it
Columnist Chris Kerns takes a look at top government agency social accounts on Facebook, Twitter, and Instagram to uncover the innovative ways they're using these channels.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Google Allo Reviews Coming in Ahead of Official Release - Search Engine Journal

Google Allo Reviews Coming in Ahead of Official Release - Search Engine Journal | Social Media Marketing | Scoop.it
Google’s forthcoming messaging app, Allo, already has a nearly-perfect rating and it hasn’t officially been released yet.
more...
No comment yet.
Rescooped by Yorke Communications from Content Marketing
Scoop.it!

How Instagram can be Useful for B2B Marketers | Yorke Communications

How Instagram can be Useful for B2B Marketers | Yorke Communications | Social Media Marketing | Scoop.it
Use Instagram not as a marketing tool but as a platform to tell your brand’s story. You can use it to build brand awareness.
more...
No comment yet.
Rescooped by Yorke Communications from Content Marketing
Scoop.it!

End of the Unicorn Phase? What Next? | Yorke Communications

End of the Unicorn Phase? What Next? | Yorke Communications | Social Media Marketing | Scoop.it
Investors are now looking for the Cockroach, a business that builds itself slowly and steadily from the start and keeps a close eye on revenues and profits.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Be Social Media Savvy, or Pay the Price | Yorke Communications

Be Social Media Savvy, or Pay the Price | Yorke Communications | Social Media Marketing | Scoop.it
Recently, when I was out to lunch with friends, I got a message which said: “Lady at the door offering her services as a cook. She seems nice enough, should we consider employing her? Here’s her name and number.” The woman’s name seemed familiar. Then I recalled seeing the name before in a post on …
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

4 Ways Mobile Payments Can Help Your Business Grow

4 Ways Mobile Payments Can Help Your Business Grow | Social Media Marketing | Scoop.it
There are more benefits to mobile payments than you might think.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Top 2015 mistakes hurting your digital marketing ROI

Top 2015 mistakes hurting your digital marketing ROI | Social Media Marketing | Scoop.it
  The article was published in the Entrepreneur magazine ( the shorter version). Here's the extended version 
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Facebook Messenger Hits 800 Million Monthly Active Users

Facebook Messenger Hits 800 Million Monthly Active Users | Social Media Marketing | Scoop.it
Facebook’s Messenger app hit a milestone this week as the company announced that 800 million people are using it each month.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

How Brands Are Using Social Media in Digital Out of Home Marketing Campaigns

How Brands Are Using Social Media in Digital Out of Home Marketing Campaigns | Social Media Marketing | Scoop.it

  Digital Out Of Home marketing campaigns are gaining prominence throughout the globe.

more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Exploring the correlation between social media and search rankings

Exploring the correlation between social media and search rankings | Social Media Marketing | Scoop.it
Just like email, social media is a communication medium and therefore cannot improve organic search rankings, but why is the SEO industry abuzz with social?
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Seven of the most interesting SEM stories and stats of the week

Seven of the most interesting SEM stories and stats of the week | Social Media Marketing | Scoop.it
Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

10 FREE SOCIAL MEDIA MARKETING TOOLS

10 FREE SOCIAL MEDIA MARKETING TOOLS Buzzsumo Used by many brands, Buzzsumo hits the nail while generating the right content on social media! It's simple
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

How to Create the Perfect Social Media Marketing Mix

How to Create the Perfect Social Media Marketing Mix | Social Media Marketing | Scoop.it
How do you strike the right social media balance in your business? Build awareness and engagement with a perfect social media marketing mix.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Images, GIFs or Video – Which Generates the Most Response on Twitter?

Images, GIFs or Video – Which Generates the Most Response on Twitter? | Social Media Marketing | Scoop.it
In a recent post on branded emoji, Twitter released some new stats on video and GIF use on the platform. 
Yorke Communications's insight:
Tweets with video generate 9X more engagement than basic text updates
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

How Instagram can be Useful for B2B Marketers | Yorke Communications

How Instagram can be Useful for B2B Marketers | Yorke Communications | Social Media Marketing | Scoop.it

Use Instagram for “humanizing” your brand. Give your audience a “sneak peak” of what goes on in your offices. Show off your work culture. Tell them how much your employees enjoy themselves while working. Give them “behind-the-scenes” insight into a product launch or an event. Take Macy’s, for example. It combines merchandise pictures with great behind-the-scenes shots of their events.

more...
No comment yet.
Rescooped by Yorke Communications from Content Marketing
Scoop.it!

5 Tips for Successful Event Marketing | Yorke Communications

5 Tips for Successful Event Marketing | Yorke Communications | Social Media Marketing | Scoop.it
Execution and marketing go hand-in-hand in molding the overall success of your event. Ensure, you do thorough homework before kick-start event marketing campaign.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Personal Online Experiences are Critical [Infographic] - Marketo

Personal Online Experiences are Critical [Infographic] - Marketo | Social Media Marketing | Scoop.it
85% of internet users expect and accept website personalization. View our latest infographic for more inspiration to get personal.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

7 Ways to Step Up Your Email Marketing Game in 2016

7 Ways to Step Up Your Email Marketing Game in 2016 | Social Media Marketing | Scoop.it
Discover 7 ways to ensure that your email marketing initiatives our personal, resonate with your subscribers and help push your marketing goals forward.
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

7 Best Visual Marketing Apps to Create Social Media Graphics

7 Best Visual Marketing Apps to Create Social Media Graphics | Social Media Marketing | Scoop.it
Are you using graphics in your social media posts? 7 of the best visual marketing apps to create social media graphics that POP!
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Is Your Social Media Content as Popular as You Think?

Is Your Social Media Content as Popular as You Think? | Social Media Marketing | Scoop.it
The easiest metrics to gather may be the most deceptive. Never confuse social media distribution with content effectiveness – Content Marketing Institute
more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

8 B2B Digital Marketing Predictions For 2016

8 B2B Digital Marketing Predictions For 2016 | Social Media Marketing | Scoop.it

Every year, we take a look at how the landscape has evolved over the past twelve months in our end-of-year social marketing trends wrap-up.

more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

In 2015 social media companies strengthened their rule. In 2016 they will face rebellion

In 2015 social media companies strengthened their rule. In 2016 they will face rebellion | Social Media Marketing | Scoop.it

This year saw an unprecedented digitalisation of politics. But many users are
growing angry about the power these firms wield

more...
No comment yet.
Scooped by Yorke Communications
Scoop.it!

Online brand reputation or social media monitoring tool comparison review - Smart Insights Digital Marketing Advice

Online brand reputation or social media monitoring tool comparison review - Smart Insights Digital Marketing Advice | Social Media Marketing | Scoop.it
Michael has defined 7 different product categories for brand reputation management and social media monitoring software which you can see in the 7 colour coded sections of the table.. Marketing topic(s):Reputation management, Social media listening. Advice by Dave Chaffey.
more...
No comment yet.