Social media marketing

Yahoo's board has approved a deal to buy New York-based blogging service Tumblr for $1.1bn (£725m; 857m euros), US media reports say.

With a defined social media strategy in place, marketers can rock social media in 30 minutes a day. Sound too good to be true? It is actually possible if your daily use of social media is built upon a well-developed social media strategy.

One of the most important things that you can do to drive repeat sales is to create an email list. One of the huge advantages of email is that most businesses achieve about a 20% open rate on email and a .3% opt-out rate.

30 seconds doesn't seem like much time. But, in just 1/2 of a minute, a lot changes.

Analysis of millions of tweets finds more precise use of social media which seems to contradict idea that Twitter users want to share everything with everyone

Brandchannel - always branding. always on.

You think you know social? How about who uses it? Well, you might not know it as well as you would have guessed.

What is social media? http://www.socialmediain7minutes.com/what-is-social-media-in-7-minutes/ Social media has become an integral part of our daily lives and...

Social media is perfect for sales, marketing and customer service solutions. But HR also needs to become much more active as this infographic shows.

On its seventh birthday, the social networking giant is celebrating having surpassed 200 million active users and 400 million daily tweets. Plus a long list of other accomplishments. Read this article by Daniel Terdiman on CNET News.

Pinterest stress is affecting mothers, and a new survey reveals that the popular social site is leaving some women feeling inadequate. The Daily Mail reports on

One of the truly killer apps for social media management is called Buffer. If you're not familiar, the idea is that, using Buffer, you connect your Facebook,

Founder Paul Berry speaks out about the NYC startup scene

US company BitTorrent unveils a new type of media file designed to make it easier for artists to make contact and sell content to their fans.

Brandchannel - always branding. always on.

Two infographics that explain how Facebook EdgeRank filters which content gets displayed in users' News Feeds.

Matt Sawyer is Head of SEO at Datadial, and agreed to tell us about the ins and outs of his role, as part of our new 'day in the life' series, which aims to shine a light on what digital professionals do during an average working day.

TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

Brandchannel - always branding. always on.

Is a college education fundamentally an expensive insurance product that is purchased to avoid falling through the cracks in our society? If so, what can take its place?

VKontakte got its first Hollywood star on board! According to the Huffington Post Tom Cruise announced he was joining the Russian social network on Friday from his Twitter page with a tweet that read: “Увидимся там!