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How to Maximize Your Content Exposure on LinkedIn : Social Media Examiner

How to Maximize Your Content Exposure on LinkedIn : Social Media Examiner | Social Media Marketing | Scoop.it
Are you taking advantage of all LinkedIn's content marketing features? Discover how to maximize your LinkedIn content exposure.

Via Peg Corwin
Andrew Greenyer's insight:

In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.

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Peg Corwin's curator insight, April 2, 2016 10:39 AM

In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.

Margaret Spencer's curator insight, April 4, 2016 10:41 PM

In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.

Stefano Principato's curator insight, April 5, 2016 4:00 AM

In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.

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4 Facebook Ad Features You’re Probably Overlooking

4 Facebook Ad Features You’re Probably Overlooking | Social Media Marketing | Scoop.it
Here's some quick features that you will want to make sure you're taking advantage of in your Facebook campaigns!

Via Scott McElreath
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10 Content Curation Tools Every Marketer Needs

10 Content Curation Tools Every Marketer Needs | Social Media Marketing | Scoop.it

Instead of just rounding up the most generally popular things on the web, pick the ones that are going to be the most relevant and interesting to your audience, and provide the context around them that makes your site a destination. Of course, we never said that was easy. Where do you find this content, anyway, especially given the information overload we opened with? Good news: We're here to help you prioritize the resources by outlining some of our favorites below.


Via Jeff Domansky
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Jeff Domansky's curator insight, May 11, 10:31 AM

Discover ten of the best tools for content curation, whether you're a beginner or advanced.

Imeo's curator insight, May 12, 9:38 AM
Discover 10 of the #besttools for #marketingcontent #curation, whether you're a beginner or advanced.
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Top Content Curation Tools: The Ultimate List For Marketers & Educators

Top Content Curation Tools: The Ultimate List For Marketers & Educators | Social Media Marketing | Scoop.it

You might be wondering, what is all this fuss over the top content curation tools? Before we share the top content curation tools list below, you have to understand why the heck content curation is so important.


Did you know that in 60 seconds the following content is being created and searched for online?


- 1,440 blog posts published by bloggers.


- 3.3 million posts are shared on Facebook.


- 200,000 new photos are posted on Instagram.


- 3.8 million searches are conducted on Google.


Remember that’s all in 60 seconds!


60. Take some time to let those numbers sink in…No, we are not kidding. And YES, that’s insane!


The sheer amount of content created on the web every second, every day, every week, every month, every year is  staggering. Digital content is growing and accelerating exponentially.


The only way to make sense of the influx of information is through content curation....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 10, 10:09 AM

These top content curation tools will help you with your digital content curation goals in any profession (social media marketer, influencer & blogger).

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How to Use LinkedIn Articles to Gain Greater Visibility

How to Use LinkedIn Articles to Gain Greater Visibility | Social Media Marketing | Scoop.it
This post is about how to use LinkedIn articles to gain more visibility.

Via Peg Corwin
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Peg Corwin's curator insight, March 17, 8:42 PM

Find 10 tips for writing good content on Linkedin.

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Is Longer Really Better? How Focused and Comprehensive Content Ranks Better

Is Longer Really Better? How Focused and Comprehensive Content Ranks Better | Social Media Marketing | Scoop.it

Is longer really better? Is it worth it? Are you wasting your time?


Then, I’m going to give you a surefire formula for not wasting your time when you write articles — a powerful method that will make your articles rank on top.


This article isn’t for the faint of heart. It wasn’t easy to write, wand it might not be easy to read.


But if you’re ready to stop wasting time, start ranking high, and move your content marketing method to the next level, read on....


Via Jeff Domansky
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donhornsby's curator insight, March 17, 10:19 AM
In summary, there is no law that says your content must be a certain length in order to rank higher. A lot of content marketers spend a plenty of time creating content. And that’s good! But is length the only thing we should be targeting when we create this content? No. The data suggests that your content needs to have three characteristics: The content should be deep. The content should have comprehensive coverage. The content should be focused on the topic (keyword) you want to rank for. When you create content with those three characteristics, you might find yourself writing a 4,000-word article. Or it might be 1,000. Either way, it’s going to be good.
 
globephysicist's comment, March 18, 2:19 AM
thanks
takecrushed's comment, March 20, 5:50 AM
it is really good
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How Can You Connect with Each Generation on Social Media?

How Can You Connect with Each Generation on Social Media? | Social Media Marketing | Scoop.it
Believe it or not, every generation is on social media. Learn how personalized content and targeted brand messages have changed on these platforms.
Via Brian Yanish - MarketingHits.com
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professorsnaffle's comment, March 13, 11:57 PM
Nice I like it
donhornsby's curator insight, March 14, 9:51 AM
Today, each generation has unique patterns and preferences on their favored social platforms, as well as their own ways to engage. That’s why marketers must develop a different form of social content for each generation in order to reach and resonate with that target market.
 
Kenny PIERRE's curator insight, March 14, 7:17 PM
Today, each generation has unique patterns and preferences on their favored social platforms, as well as their own ways to engage. That’s why marketers must develop a different form of social content for each generation in order to reach and resonate with that target market.
 
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8 Reasons Facebook Will Beat All Other Digital Marketing Channels This Year

8 Reasons Facebook Will Beat All Other Digital Marketing Channels This Year | Social Media Marketing | Scoop.it
Why entrepreneurs should select Facebook as your primary digital marketing channel.

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23 Cool Tools for Social Media Marketers : Social Media Examiner

23 Cool Tools for Social Media Marketers : Social Media Examiner | Social Media Marketing | Scoop.it

Looking for some new apps and tools to add to your social media marketing toolbox?

 

Wondering which graphics, analytics, and productivity tools can help streamline your workflow?

 

In this article, you’ll discover 23 tools and apps shared in the Social Media Marketing podcast’s Discovery of the Week....


Via Jeff Domansky
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Jeff Domansky's curator insight, March 2, 12:16 PM

Michael Stelzner shares 23 cool social marketing tools and a few will be new to you I'm sure.

Jeff Domansky's curator insight, March 2, 12:18 PM

Michael Stelzner shares 23 cool social marketing tools and a few will be new to you I'm sure.

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A Quick Guide To Split Testing Facebook Ads

A Quick Guide To Split Testing Facebook Ads | Social Media Marketing | Scoop.it
We completely understand if you missed this one, and to be honest, not every brand has been allowed to take part. But split testing is out there for some Facebook business accounts, and this means th…

Via Scott McElreath
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Allan Forbes's curator insight, February 24, 6:07 AM

Ensuring your marketing is effective is an important factor in determining investment, split testing is an essential tool.

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Your personal Facebook Live videos can legally end up on TV

Your personal Facebook Live videos can legally end up on TV | Social Media Marketing | Scoop.it
Man streams son's birth on Facebook Live - sees footage on Good Morning America.

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What Should You Put in Each Section of Your Facebook Page for Maximum Engagement?

What Should You Put in Each Section of Your Facebook Page for Maximum Engagement? | Social Media Marketing | Scoop.it

In most cases, your page will be how someone comes across your company on Facebook. Consider your page to be a brand representative.

 

That’s why it’s so crucial that you optimize your page for maximum engagement. You want users to be hooked from start to finish.

 

Your brand isn’t boring, and your Facebook page shouldn’t be either.

 

I’m going to take you step by step through the process of improving your Facebook page. I’ll go through each section or your page and tell you exactly how to make it better....


Via Jeff Domansky
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Lucas de Rouvray's curator insight, February 8, 6:10 PM

Neil Patel serves up basic tips for a better Facebook page.

Website Designing Company in Delhi's curator insight, February 9, 5:53 AM
Great Scoop
 
merlynwhispering's comment, February 9, 6:22 AM

Really good
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Facebook video could be coming to a television near you

Facebook video could be coming to a television near you | Social Media Marketing | Scoop.it

Your aimless channel surfing could lead you right to Facebook video.

Facebook is working on an app for television set-top boxes like Apple TV, The Wall Street Journal reported Tuesday.

Facebook, which has 1.79 billion monthly active users, declined to comment on the timing of the app or where else it might be available.

The app could bring Facebook video right into living rooms. It's another way the social network is pushing video these days. Since the company introduced live video streaming in April 2016, it's been testing the placement of ads in videos. It's even been testing a feature similar to Snapchat Stories where users can share videos and photos for 24 hours before those items disappear....


Via Jeff Domansky
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extractsbike's comment, February 2, 4:08 AM
Its cool :)
drula eric's curator insight, February 2, 7:11 AM
Les Bonnes Choses viennent Ë Ceux qui attendent, but de Meilleures droits incorporels viennent à Ceux qui vont les Chercher. http://www.apsense.com/page/get-paid-through-any-other-program
drula eric's curator insight, February 2, 8:48 AM
Vous Situation actuelle ne vous satisfait pas? Alors, prenez les choses en main! • Vous aimez travailler en équipe et d'aider les autres • Vous voulez apprendre et d'évoluer • Vous êtes en mesure d'investir avec enthousiasme et dynamisme à temps plein ou une activité à temps partiel • Vous êtes sympathique, accueillant, persistante • Vous adoptez généralement une attitude positive et optimiste Pour recevoir des informations: http://www.apsense.com/page/get-paid-through-any-other-program
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How to Curate a Stunning Instagram Feed with User Generated Content

How to Curate a Stunning Instagram Feed with User Generated Content | Social Media Marketing | Scoop.it
What is Instagram user generated content? Learn how you can use Instagram UGC for business with these 5 steps to curate user generated content on Instagram!

Via Scott McElreath
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Compelling LinkedIn Profile Guide -  Infographic

Compelling LinkedIn Profile Guide -  Infographic | Social Media Marketing | Scoop.it
LinkedIn NEW Profile Guide Infographic

Via Peg Corwin
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Peg Corwin's curator insight, May 6, 9:35 AM

This LinkedIn profile infographic that is actually a checklist to bump up against your current profile to see what you might improve.

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How To Make An Effective Content Marketing Strategy?

How To Make An Effective Content Marketing Strategy? | Social Media Marketing | Scoop.it
Content Marketing has become instrumental in introducing your company to new prospects without having loads of banner ads and spending a ton on advertising

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You can now post your pics on Instagram without the app

You can now post your pics on Instagram without the app | Social Media Marketing | Scoop.it
Instagram rolled out new mobile web functionality, allowing users to share photos and use the service in developing areas.

Via Scott McElreath
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Stephen Meadows's curator insight, May 10, 7:24 AM

Not gonna lie, the headline excited me. Although, I am not sure how the ability to share on a mobile site is any better than the app!

Michel Charvolin's curator insight, May 10, 9:54 PM
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How to Build a Perfect Content Distribution Strategy

How to Build a Perfect Content Distribution Strategy | Social Media Marketing | Scoop.it

If content lives on the Internet but no one sees it, does it really exist? Aside from philosophical musings, the truth is that without a content distribution strategy, even the most creative, innovative, and groundbreaking content may never be discovered. 


An effective content distribution strategy will not only put your content in front of your target audience. It’ll also help you build a relationship with them, and eventually lead them to take a desired action – watching your video, signing up for your newsletter, reading an article, or downloading a whitepaper. 


Your strategy can include both paid and unpaid distribution channels. Each can work in conjunction with others, so pick and choose the channels that help you meet your business goals....


Via Jeff Domansky
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Jeff Domansky's curator insight, March 22, 3:00 AM

Without a content distribution strategy, even the most creative, innovative, and groundbreaking content may never be discovered. Here's an overview of the channels you can use to distribute your content.

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Top Facebook Updates That You Can’t Afford to Miss - March 2017 Edition

Top Facebook Updates That You Can’t Afford to Miss - March 2017 Edition | Social Media Marketing | Scoop.it
Are you looking for the best Facebook Ads tips&tricks to maximize your ROI in 2017? Here you have the latest Facebook news. Don't miss it!

Via Brian Yanish - MarketingHits.com
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Treathyl Fox's curator insight, March 14, 12:18 PM
Maximizing social media is necessary for online survival.  Since Facebook still has the lion's share we need to keep up!  #socialmeditips #FacebookAds
Treathyl Fox's curator insight, March 14, 12:19 PM
Maximizing social media is necessary for online survival. Since Facebook still has the lion's share we need to keep up! #socialmeditips #FacebookAds
John Mark's comment, March 15, 11:37 AM
HP Printer Technical Support Services
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How LinkedIn Uses LinkedIn for Marketing [Infographic]

How LinkedIn Uses LinkedIn for Marketing [Infographic] | Social Media Marketing | Scoop.it
Learn how to advertise on LinkedIn for maximum ROI, based on marketing insights from LinkedIn itself.

Via Peg Corwin
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Peg Corwin's curator insight, March 5, 9:49 PM

Linkedin infographics on how to use Linkedin for paid marketing.

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Finding the write way: A history of content marketing

Finding the write way: A history of content marketing | Social Media Marketing | Scoop.it
Optimize your content by sticking in as many keywords as possible. Avoid keywords– write for people. Publish 20 posts a day with a maximum of 300 words. Publish one post a week with a minimum of 2000 words. Welcome to the history of content marketing. 

Via Guillaume Decugis, Jeff Domansky
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drula eric's curator insight, March 4, 12:04 PM
Nous allons vous montrer comment il est facile de gagner de échanges de trafic  http://bourbon.agence-presse.net/2011/08/26/les-bannieres-publicitaires-sur-affiliation-business/
CoxConsultancy's curator insight, March 5, 4:48 AM
Content marketing is always changing - the important thing is to know what your audience wants and how they want to receive it.
Gonzalo Moreno's curator insight, March 5, 12:08 PM
Content Marketing... More of it
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50 Amazing Social Media Marketing Ideas, Strategies & Tips

50 Amazing Social Media Marketing Ideas, Strategies & Tips | Social Media Marketing | Scoop.it
Is social media part of your marketing strategy? If it is, you know how hard it can be to keep up with all of the latest news from the different social platforms. Things changing constantly can make…

Via Scott McElreath
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Sean Chester's curator insight, February 24, 4:08 AM

Always bringing you ideas to try. pick 1 and implement today

Allan Forbes's curator insight, February 24, 5:59 AM

Is social media part of your marketing strategy? If it is, you know how hard it can be to keep up with all of the latest news from the different social platforms. Things changing constantly can make…

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Ultimate Guide to Micro-Influencers | Simply Measured

Ultimate Guide to Micro-Influencers | Simply Measured | Social Media Marketing | Scoop.it

Looking for ways to increase profits without blowing your budget? Give micro-influencers a try.

 

Micro-influencers are individuals who have between 1,000-100,000 followers. They have significant influence on the purchase decisions of their audiences, and they actively engage their fans.

 

Micro-influencers could be the answer you’re looking for, driving more conversions at a fraction of the cost of traditional advertising.


Via Jeff Domansky
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Jeff Domansky's curator insight, February 20, 3:27 AM

Smart!! but very effective. That's micro-influencers.

Matt Jackson's curator insight, February 20, 4:42 AM
I've got to be honest, this is if the first I've heard of the term micro-influencers, but I like the idea of highly targeted reach with a lower investment requirement. 
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How to Use Hashtags on Twitter, Facebook & Instagram

How to Use Hashtags on Twitter, Facebook & Instagram | Social Media Marketing | Scoop.it

A lot of words have been added to the dictionary over the past few decades thanks to social media, but few have become so widely used and accepted as "hashtag."

 

For a long time, the hashtag symbol (#) was known simply as the "pound" symbol. Now, I could swear that the only time I hear it referred to as a pound symbol is when I enter my PIN number to pay my cell phone bill. While hashtags were originally made famous by Twitter, they're now used on many major social networks, including Facebook and Instagram.

 

Let's explore what a hashtag is, why they're so great, and how they work on Twitter, Facebook, and Instagram....


Via Jeff Domansky
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Jeff Domansky's curator insight, February 14, 12:54 AM

Learn what a hashtag is, why it works, and how it works on Twitter, Facebook, and Instagram.

Ines Bieler's curator insight, February 14, 1:03 AM

Learn what a hashtag is, why it works, and how it works on Twitter, Facebook, and Instagram.

Elizabeth Hutchinson's curator insight, February 20, 1:20 AM
Not sure about hashtags? Here is how they work.
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How to Do SEO for a “Tiny” Website That Doesn’t Have Any Visitors or Money | Neil Patel

How to Do SEO for a “Tiny” Website That Doesn’t Have Any Visitors or Money | Neil Patel | Social Media Marketing | Scoop.it

Every site starts off small. When I started out, I was terrified no one was ever going to visit my site. I resisted SEO because I thought it wouldn’t help. How wrong I was!


Today, SEO plays an important role in my marketing, and it’s one of the first things I suggest to people.


If you have a tiny website that no one visits, spend some time doing some SEO. You might be surprised at the result.


It doesn’t have to be difficult or take a long time. Here’s how to do SEO on a site with no traffic....


Via Jeff Domansky
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Jeff Domansky's curator insight, February 2, 11:31 AM

SEO basics for small biz from Neil Patel.

Digital Business Lab's curator insight, February 2, 11:10 PM
If you've recently launched a website and want to get traffic through to your site. Here's How ! 
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6 New Facebook Page Features Your Business Needs to Know About in 2017

6 New Facebook Page Features Your Business Needs to Know About in 2017 | Social Media Marketing | Scoop.it
Facebook's constantly evolving - here are six new features you should be aware of. 

Via Scott McElreath
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Flores Marisol's curator insight, January 31, 10:12 AM
Some good tips!
Charlie Dare's curator insight, February 1, 5:43 AM
Videos get more interest and shares than all other types of posts..So make it good ~
drula eric's curator insight, February 2, 4:44 AM
VOICI your chances de saisir CERTAINS frequentation Garantis, utilisez nos outils de la circulation virale, Momentum Gain Liste du bâtiment et du trafic Créer résiduel! Voici votre chance de saisir certains visiteurs garantis, utilisez nos outils de la circulation virale, Momentum Gain Liste du bâtiment et créer du trafic résiduel! http://www.apsense.com/page/mastercard-stiforp-payoneer