social media lite...
Follow
Find tag "Know-how"
979 views | +0 today
social media literacy
for teaching and learning
Curated by Karen Riggs
Your new post is loading...
Your new post is loading...
Rescooped by Karen Riggs from SOCIAL MEDIA, what we think about!
Scoop.it!

What Not to Share on Twitter or LinkedIn

What Not to Share on Twitter or LinkedIn | social media literacy | Scoop.it

I really want to tell you about my lingerie ... but I'm not going to.

 

It's true that I've found a certain line of women's underwear that I'm so excited about that, at times, I'm inclined to want to tweet and Facebook about them. But clearly, I don't—because I impose upon myself the common sense "10 second rule."

 

As a business owner as well as an individual who values some boundaries on her privacy, I take 10 seconds to ask myself, Do I really want the whole world to know this about me? Because in all the haste to seem social media savvy, I've seen a lot of smart people do, say and post a lot of things they may come to regret later...


Via Martin Gysler
more...
No comment yet.
Rescooped by Karen Riggs from SOCIAL MEDIA, what we think about!
Scoop.it!

Your “How-To” Post Will Fail If You Don’t Use These Techniques

Your “How-To” Post Will Fail If You Don’t Use These Techniques | social media literacy | Scoop.it

Gone are the days when you could write a simple “how-to” blog post and rank in the top search results. Why is that? Two very good reasons.

 

First, all of the general and highly-competitive posts like “how-to blog” or “how-to find a roommate” are already written.

 

The other reason is Google Panda. Remember Google’s update this past year that took down a lot of the content farms? That algorithm was designed to penalize short and shallow articles and reward high-quality content.

 

Now, I’ve got good news and bad news for you.


Via Martin Gysler
more...
No comment yet.
Rescooped by Karen Riggs from SOCIAL MEDIA, what we think about!
Scoop.it!

The Most Effective Tools To Enrich Reader Engagement On Your Site

The Most Effective Tools To Enrich Reader Engagement On Your Site | social media literacy | Scoop.it

What do we mean when talking about reader engagement? Well, in terms of blogging the first things that come to mind are comments, sharing, questions, conversion rates. To sum up we could compare reader engagement with building a community. A community where readers care about each other, where action doesn’t stop after reading the final paragraph and where exciting discussions are born. Unfortunately, good content and neat design aren’t the only factors which affect reader engagement. You need to learn to focus readers attention and start a conversation. Developing an engagement is a win-win situation. Your visitors will want to explore more and join the conversation but you, as the publisher, will be looking at higher conversion rates.

 

Gamification is a whole branch in reader engagement which brings together game mechanics and marketing to create engagement and solve problems. What do we understand with game mechanics from a web standpoint? Well, that doesn’t necessarily has to be the traditional online games as we are used to seeing them...


Via Martin Gysler
more...
jeevanand's curator insight, July 3, 2013 3:17 PM

Does outbrain really increase reader engagement? In most of the sites i hv seen Outbrain (taboolaa and similar others), they show quite unrelated and random stuff!

Rescooped by Karen Riggs from SOCIAL MEDIA, what we think about!
Scoop.it!

Tips for Starting a New Facebook Fan Page

Tips for Starting a New Facebook Fan Page | social media literacy | Scoop.it

One of the things many people struggle with in social media are identity issues, and I am no different. Up until yesterday, my main Facebook entities included my personal profile and my fan page for Kikolani. While I love both of these, I found some problems with sharing links to posts I’ve done elsewhere. Specifically…

 

- Links I’ve posted to my personal profile lately haven’t gotten that much attention compared to plain status updates or photos.
- The fan page for this blog is focused on posts from this blog only. Fans didn’t sign up for posts from elsewhere.


So the solution was creating a new Facebook page. This page is specifically focused on my freelance writing and blogging as a whole so it can be a platform where I can share links to anything I have written anywhere...


Via Martin Gysler
more...
No comment yet.
Rescooped by Karen Riggs from SOCIAL MEDIA, what we think about!
Scoop.it!

How 5 Top Fashion Facebook Pages Market on Facebook | Jeffbullas's Blog

How 5 Top Fashion Facebook Pages Market on Facebook | Jeffbullas's Blog | social media literacy | Scoop.it

Shopping is a form of entertainment for some and something to be more avoided than herpes for others.

 

Shopping brings some to tears, for the retail and fashion obsessed it is a joyous synergy and celebration of capitalism, consumerism and style.
Waiting for new designs to be launched at the favourite fashion store are waited upon by fashionistas with expectant excitement, like children waiting for Santa and his sleigh.

 

Sharing your shopping experiences was usually reserved to a chat over the phone with your girlfriends or while having a coffee or a quick liquid lunch.


Shopping has been social for a long time but now we have social networks that can enhance and accelerate that joy by being able to share in an instant with 200 friends at once on Facebook, rather having to wait for the weekend....


Via Martin Gysler
more...
No comment yet.
Rescooped by Karen Riggs from SOCIAL MEDIA, what we think about!
Scoop.it!

How to optimize your blog’s RSS feed

How to optimize your blog’s RSS feed | social media literacy | Scoop.it

Your RSS Feed is sometimes the only way your visitors experience what you have to offer on a regular basis.


It serves to inform and entertain, but is also an essential tool for driving traffic back to your website and improving your overall search-engine ranking.

 

If all your feed does is show a poorly formatted excerpt of your posts, the hundreds of visitors who are not hitting your main site everyday will have no reason to read your content or share it with others.

 

When optimizing your RSS Feed, you have to consider the kind of content you curate. There are several reasons why you may want to use your feed to generate clicks. You may have a product, feature or art-directed element to your full site that needs exposure, or your content may be largely image-driven...


Via Martin Gysler
more...
No comment yet.