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Rescooped by Deb Nystrom, REVELN from Digital Presentations in Education
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How To Turn Your Handwriting Into A Font

How To Turn Your Handwriting Into A Font | The Social Media Learning Lab | Scoop.it

Add the ultimate personal touch: turn your handwriting into a font, thanks to MyScriptFont.


Via Baiba Svenca
Deb Nystrom, REVELN's insight:

This is a great way to add personalized impact to your on-line brand.  ~ Deb

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SchoolandUniversity's comment, May 27, 2013 1:18 AM
thanks !
LucaVanin's curator insight, May 27, 2013 3:36 AM

Anche se non di tutte le scritture farei un font! :-)

Susan Kay Daniels's curator insight, January 5, 7:31 PM

Warmly,

Susan Daniels

http://goldenstarsocial.com

A Social Media MEGA Resource Center

Scooped by Deb Nystrom, REVELN
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Infographics for the Top Nine (9) Social Networks

Infographics for the Top Nine (9) Social Networks | The Social Media Learning Lab | Scoop.it
Social Media Cheat Sheet for the top Nine Social Networks for Business (Social Media Cheat Sheet for the top Nine Social Networks for Business http://t.co/J5Xtg1sD)...
Deb Nystrom, REVELN's insight:

Looks like a must-have, including the stats from the last post.  ~ D

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Rescooped by Deb Nystrom, REVELN from :: The 4th Era ::
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Five Types of Social Media Influencers [graphic matrix]

Five Types of Social Media Influencers [graphic matrix] | The Social Media Learning Lab | Scoop.it
What makes a good influencer? “Influence” is a concept difficult to evaluate since it refers to both subjective and objective values, resulting in a measurement of:

Via Ken Morrison, Martin (Marty) Smith, roberto toppi, Jimi Paradise, Jim Lerman
Deb Nystrom, REVELN's insight:

Ah yes, the Klout matrix.  It's worth consideration if you spend any time at all in Social Media (SoMe) and looking at your own social business needs as a part of a healthy marketing plan approach, if that is how you use SoMe, or your other choices if your use of social media is more diverse or in a different area of need or preference.  ~  Deb

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Liza Loop's curator insight, January 23, 2013 9:16 PM

This looks like a good model for future oriented teaching roles.

Vicky Wason's comment, January 24, 2013 12:58 PM
I will share this matrix with my business students at the University of Utah and get their comments. Thanks for sharing.
Neli Maria Mengalli's curator insight, January 28, 2013 8:30 AM

Influencers on social media are either passionate individuals who turn out to be specialists or professionals involved who use Web 2.0 tools as part of their work. They take advantage of their presence on social networks for personal gain or as representative (or ambassador) a brand, company or organization.

Rescooped by Deb Nystrom, REVELN from EPIC Infographic
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Why Do Facebook Users ‘Like’ Pages? Comparing 2010 to Today [INFOGRAPHIC]

Why Do Facebook Users ‘Like’ Pages? Comparing 2010 to Today [INFOGRAPHIC] | The Social Media Learning Lab | Scoop.it

The most successful businesses thrive because they understand their customers at a deep level.  The most successful Facebook pages are no different.  


So let’s look at a question that isn’t asked often enough: Why do Facebook users like Pages

 

The two infographics from Lab42 and ExactTarget show the motivations that users attributed their ‘likes’ to, in order from highest to lowest:


  • 40% to receive discounts and promotions39% to show my support of the company to others
  • 36% to get a “freebie”34% to stay informed about the activities of the company
  • 33% to get updates on future products
  • 30% to get updates on upcoming sales
  • 29% for fun or entertainment
  • 25% to get access to exclusive content
  • 22% someone recommended it to me
  • 21% to learn more about the company
  • 13% for education about company topics
  • 13% to interact

Via Jonha Revesencio
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Ken Morrison's curator insight, January 10, 2013 11:22 AM

87% of Facebook users like brand pages.  In 2010, only 38% did so.  Facebook thrives because they understand thir users.  Great brand pages know their specific visitiors.  My Key takeaway was that only 35% of Facbook fans feel that the brand listens to them. There was also an interesting discussion prompt about if a 'like' equals an opt-in for marketing messages.

Rescooped by Deb Nystrom, REVELN from For All Linkedin Lovers
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Creating Your Company's LinkedIn Profile

Creating Your Company's LinkedIn Profile | The Social Media Learning Lab | Scoop.it
These mini-websites improve your exposure and allow you to connect more directly with both current and potential customers.

Via Rami Kantari
Deb Nystrom, REVELN's insight:

Web searches are now bringing up companyLinkedIn sites in results.  Will your organization be listed? ~ D

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Deb Nystrom, REVELN's comment, January 7, 2013 7:17 PM
Good plan, per Randi and Mrs. Washington. Company profiles make sense for many of us.
Philippe Trebaul's curator insight, March 2, 2013 4:00 AM
Création de votre entreprise LinkedIn Profil

"Ces mini-sites Web d'améliorer votre visibilité et vous permettent de connecter plus directement avec les clients actuels et potentiels".

Creating Your Company's LinkedIn Profile via @Ramikantari via @LUXWorldwide http://sco.lt/...


Philippe Trebaul's curator insight, March 2, 2013 8:11 AM
Création de votre entreprise LinkedIn Profil

"Ces mini-sites Web d'améliorer votre visibilité et vous permettent de connecter plus directement avec les clients actuels et potentiels".

Creating Your Company's LinkedIn Profile via @Ramikantari via @LUXWorldwide http://sco.lt/...


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Social media trends in 2012: The 10 biggest headlines of the year

Social media trends in 2012: The 10 biggest headlines of the year | The Social Media Learning Lab | Scoop.it
Excerpts:

Pinterest was the social media success story of the year, offering a more visual alternative to Facebook and Twitter that synced neatly with ecommerce and affiliate marketing.

Facebook continued to dominate and Twitter grabbed most of the headlines (although not always for the right reasons).

Twitter clamped down on third party apps to pave way for more ads,

LinkedIn added follow tools and bought SlideShare, while Salesforce boosted social CRM for clients buy snapping up BuddyMedia.

Deb Nystrom, REVELN's insight:

I opened a box of gum yesterday and found the Facebook logo INSIDE the display style box. Social media continues its pervasive influence in our lives, witnessed by this summary of trends.

this articles gives a good overview of how that is happening in their synopsis of 2012 trends, including:

  • Twitter’s live news reporting 
  • Pinterest’s digital scrapbooks
  • Google+ - beginning to rival Twitter for global active users


I have active accounts in all three of these and agree with what I see in this piece.

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7 Steps to Ignite Your Social Media ROI - Infographic

7 Steps to Ignite Your Social Media ROI - Infographic | The Social Media Learning Lab | Scoop.it

Social Media ROI - how to Ignite Social Media (RT @Lexis_Kreationz:  http://t.co/cYG7w4e0...)...

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Rescooped by Deb Nystrom, REVELN from GooglePlus Expertise
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Become ONE: Google+ profile and YouTube channel integration, MORE coming

Become ONE:  Google+ profile and YouTube channel integration, MORE coming | The Social Media Learning Lab | Scoop.it

"Google announced another integration: your Google+ profile PLUS YouTube AND you can keep your channel name."


I've already done this.  It makes sense if you have the right set-up with your YouTube channels.  ~  Deb


Excerpt, from TNW:


  • You can still keep your channel name.
    
  • If you prefer to market your own personal brand, then Google is urging you to switch to the Google+ one.

   

  • If you don’t want a full name on your channel, in the coming weeks, Google+ page (as opposed to a profile) will have that as a new feature is coming “in the coming weeks.”
   

Also coming will be 

   

  • Advanced Google+ page management features that let up to 50 people manage a single Google+ page, or ...
    
  • A single person will be able to manage up to 50 Google+ pages, which will all supposedly nicely work with YouTube channels linked to Google+ pages.


Thanks to The Next Web, TNW.  Full article here.

   

Deb's YouTube integration here.


Via Jaana Nyström
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Rescooped by Deb Nystrom, REVELN from Social Business Trends
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Pinterest Rolls Out Business Accounts: How to Set Up Yours

Pinterest Rolls Out Business Accounts: How to Set Up Yours | The Social Media Learning Lab | Scoop.it

Pinterest announced that it's now allowing users to set up business accounts (as opposed to personal accounts), along with releasing business-specific terms of service, separate from the TOS for regular folks.


Pinterest cited the contribution of quality content from the business community as a reason for launching these business-specific accounts


Great job HubSpot for sharing this useful piece, including converting personal accounts to business accounts (those that are already mostly business accounts anyway!)



Excerpts:


How to Convert Your Personal Pinterest Account Into a Business Account


Step 1: Go to business.pinterest.com, and click the red 'Convert your existing account' button.


Step 2: Next, select your 'Business Type,' and update your 'Contact Name,' and 'Email Address,' if necessary.



Read more: http://blog.hubspot.com/blog/tabid/6307/bid/33839/Pinterest-Finally-Rolls-Out-Business-Accounts-How-to-Set-Yours-Up-Today.aspx#ixzz2CLUj3ymD


Via The New Company
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Workplace Social Media Infographic: Seize the Opportunity, HR Must Embrace Social

Workplace Social Media Infographic: Seize the Opportunity, HR Must Embrace Social | The Social Media Learning Lab | Scoop.it

It's not about controlling & setting up rules, it's about giving social a bear hug! HR Must Embrace Social ~ more than compliance.


The last time I went to a statewide HR conference several things happened:

  • the social media presenter didn't show up, (8 a.m. session),
  • the other social media topics were about controlling social media behavior in companies, one taught by a lawyer / compliance person
  • my own topic on peer learning and social media overload was met with some angst and even fear.


And...I learned a few things about the current state of things in the HR world.


A year has passed, and I'll be going back hopefully to share a new perspective on how shared learning and collaboration, with some good social media policy developed by staff themselves and good technology tools, can greatly help collaboration, creativity and learning on the job.  


Enjoy the infographic.


~  Deb

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Finally, Easy Stuff for WordPress: 6 Reasons to Install AND USE the WordPress Jetpack Plugin

Finally, Easy Stuff for WordPress:  6 Reasons to Install AND USE the WordPress Jetpack Plugin | The Social Media Learning Lab | Scoop.it

"This review of Jetpack got me over my doldrums and disaffected non-blogging status with my WordPress website.  It's a very handy and FREE set of tools!"


I've implemented the social media integration already via my self-hosted Wordpress site: REVELN.com.   This social media share plug-in element IN PARTICULAR is EASY.  Finally, Wordpress!   

Glossy, media rich platforms that don't so much need the heavy lifting of html like Posterous and Tumblr still dazzle, but at least WP is catching up with this fantastic plugin pack with it's very own navigation menu.

Why, I might even mini-blog this and pin it on one of my 45 Pinterest boards.  Heh, and you might think I'm kidding.


Below is the #1 reason from the Jetpack review on why Wordpress users will want to take a look at this cool plugin pack.  


Excerpted:


1. Easy to Install, Setup, and Learn

Jetpack could not be easier to install and set up, considering how many different benefits it provides.


To install it, just go to Plugins –> Add New and then type “jetpack” into the search box. It’ll be the first result.


Hit “Install Now” and you’re ready to go (unless you need to create a WordPress.com account, which is necessary so you can link it with your blog and Jetpack).


Once you’ve got the plugin activated, it will create its own dashboard nav bar menu section right at the top.


If you want to see the social media I now am using, thanks to JetPack, which made it EASY, go to THIS blog post, "Open Space on Speed: Social Business with the Coaches, Results! Video"  and scroll down to the bottom.  


  • Note the social media icons and ease with which you can comment and share!  (And DO feel free to share with comments! :-)


===


Enjoy.  There's something there for just about everyone, it seems.


~  Deb  

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What's your Crisis Management Plan? Is Social Media included? HIgher Education Infographic

What's your Crisis Management Plan?  Is Social Media included?  HIgher Education Infographic | The Social Media Learning Lab | Scoop.it

Do you have a crisis management plan that works, including social media?


Source of the original infographic:  http://www.onlinecolleges.net/2012/10/03/social-media-crisis-management/

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Rescooped by Deb Nystrom, REVELN from Social Media Butterflies
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How to Pin to Pinterest if there is no Picture (Tool)

How to Pin to Pinterest if there is no Picture (Tool) | The Social Media Learning Lab | Scoop.it

Great tip for using the wildly successful, primarily visual platform, Pinterest.  ~  Deb


Excerpt:  


If you’re using Pinterest to curate content (click to see how), you sometimes run into a great blog post that doesn’t have a picture or has a picture that is too small to pin.


Thanks to Maggie McGary over at Social Fish, here's how to use a great tool (Shotpin)  for pinning blogs without pictures.


Via Cendrine Marrouat - www.socialmediaslant.com, John van den Brink, Robin Martin
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Rescooped by Deb Nystrom, REVELN from Social Media Butterflies
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Slideshare Infographic: The Quiet Giant of Content Marketing

Slideshare Infographic: The Quiet Giant of Content Marketing | The Social Media Learning Lab | Scoop.it

More on SlideShare!

 


Via iNeoMarketing, Brian Yanish - MarketingHits.com, donhornsby, Amy Melendez, AlGonzalezinfo, Robin Martin
Deb Nystrom, REVELN's insight:

From the article:  "Data collected by ComScore and presented in this infographic reveals SlideShare has 5 times more traffic from business owners than Facebook, Twitter, YouTube and LinkedIn(which now owns SlideShare)." ~ Deb

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iNeoMarketing's comment, January 10, 2013 3:18 PM
SlideShare is a must. We included a "how to" scoop to help out: http://sco.lt/59cGR7
AlGonzalezinfo's curator insight, January 11, 2013 3:22 PM

This is eye opening, thanks Amy!

David Hain's curator insight, January 12, 2013 3:39 AM

I think Slideshare is just a great knowledge and collaboration tool, getting better as time goes on.

Rescooped by Deb Nystrom, REVELN from An Eye on New Media
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How to Setup a Wordpress Blog in 5 Minutes

How to Setup a Wordpress Blog in 5 Minutes | The Social Media Learning Lab | Scoop.it

I started my blog using WordPress and I have found it a platform that makes it easy to own and publish your own content online.

 

It is the foundation to the success of this blog which currently receives over 300,000 hits per month.

 

If you’re looking for an easy way to create a web presence and start sharing your ideas online, the best way to do this is to create a blog. Millions of users around the world already express themselves and share their thoughts by means of their personal blogs.

 

The advantage of having your own WordPress blog that is self-hosted is that you own it.

 

It is good to have a Facebook “page” or a Tumblr blog but they are owned by someone else and you can have a web presence there but under their “Terms and Conditions” It is basically a rental.


Read more at http://www.jeffbullas.com/2012/06/17/how-to-setup-a-wordpress-blog-in-5-minutes/#bU4ViejLGudrGCSo.99


Via Martin Gysler, Ken Morrison
Deb Nystrom, REVELN's insight:

I've used Posterous as one of the easiest to set up blog platforms, based on it's amazing integration of video, photo, audio & documents) over the past 3 years - vs. Wordpress, not so much.  However, the "you own it" aspects of doing this come home to roost as Posterous founder Sachin has been recruited to Twitter, along with Posterous, and things are changing.

So now a "back-up" button appears for Posterous, and it may be a good time to transport Posterous over to Wordpress to self-host what you have, as an example of this post above.

Google Analytics on Wordpress is amazing, and Jetpack is a easy, souped up tool for easy analytics and social media integration.

~  Deb 

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Alfredo Corell's curator insight, February 10, 2013 7:22 AM

Brilliant step-to-step simple summary. I'm thinking in starting a Wordpress Blog more easyly now. Thanks!!!

Paul's curator insight, February 11, 2013 10:04 AM

I love word press and we use it for our school blog http://stgregory.edublogs.org/  ;

dakinane's curator insight, February 27, 2013 5:17 PM

Both org and .com variants of Wordpress are a delight to use, I have sued them for years, had to abandon my hosted Wordpress blog when I upgraded my website.  I miss it.

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Honey Badger Don’t Care (What You Want to Market)

Honey Badger Don’t Care (What You Want to Market) | The Social Media Learning Lab | Scoop.it
Content marketing is all the rage, but it’s also confusing.

When talking with plenty businesses (or their marketing teams), what I hear most is “so, this content marketing thing is gre...
Deb Nystrom, REVELN's insight:

What do people share, why, and how does it matter to your business.  Top of the heap blogger, Chris Brogan, nails it.  ~  Deb

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10 Social Media Marketing Trends in 2013

10 Social Media Marketing Trends in 2013 | The Social Media Learning Lab | Scoop.it
Social Media Marketing Trends for 2013. 11 trends that affect you and your business, the most effective will be providing the right engaging content through photos and video.
Deb Nystrom, REVELN's insight:

So true, social media and SEO (Search Engine Optimization) go together like peas and carrots (Forest Gump ref.) for any company size.  Good list!  ~ Deb

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Email! - From chaos to sanity with SaneBox & Google Priority Mail

Email! - From chaos to sanity with SaneBox & Google Priority Mail | The Social Media Learning Lab | Scoop.it
There's a better way to manage your inbox--let SaneBox do most of the work for you.
Deb Nystrom, REVELN's insight:

I'm a big fan of Google Priority Email, particularly for my business Google apps mail, for how it learns what messages I consider important.  I also make good use of its filters.


SaneBox has a custom dashboard  timeline that graphs how many important and less important emails you get every day.  It also stores non-essential messages.  When you CC or BCC a message to @SaneBox.com to remind you if someone doesn't respond to an email.  Very handy!  ~  D

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Clearing up ROI Confusion, #Infographic: Social Media Effectiveness for YOU

Clearing up ROI Confusion, #Infographic: Social Media Effectiveness for YOU | The Social Media Learning Lab | Scoop.it

"A helpful infographic!  Clear up the confusion of Social Media ROI by outlining the objectives, benefits and factors that affect your success including ROI, by MDG Advertising."


This includes making sense of the imprecise.


For more on Social Media with a consulting, coaching focus, see Deb's posts here:


   
    
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Popcorn Maker: A Dead-Simple Drag-and-Drop App For Remixing Web Videos

Popcorn Maker: A Dead-Simple Drag-and-Drop App For Remixing Web Videos | The Social Media Learning Lab | Scoop.it

As an iMovie'11 fan , I look for a lot of sophistication in a fairly simply package.  Here's an easy app to remix web video simply with cool, easy to use tools.


It makes the most of video using multi-media enhancements like Google Maps, live twitter feeds and pop-up comments.


Excerpted:


Popcorn Maker:


  • lets you grab almost any piece of common online media (like videos from YouTube or Vimeo, or SoundCloud audio files) and augment it with clickable interactive widgets.
   
  • enables paste "Pop Up Video"-style commentary bubbles over your favorite YouTube clip
  
  • helps you add more sophisticated interactivity like Google Maps, live Twitter feeds, and Wikipedia articles

Via The Digital Rocking Chair, Robin Martin
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Networked or Just Worked? LinkedIn’s Shiny, New Endorsements Buttons

Networked or Just Worked?  LinkedIn’s Shiny, New Endorsements Buttons | The Social Media Learning Lab | Scoop.it

"You may have seen the shiny, new skills endorsement tools on LinkedIn.  Is endorsing a useful enhancement or a troublesome distraction?"


As a curator of tech topics in social media, this is one of my own posts with input from social media specialists on what they think of LinkedIn's new endorsements function.


Excerpts, Pros & Cons


PROS:


It’s EASY.   It takes mere seconds to endorse one or more of your contact’s particular skills pulled from your contact’s profile. 


It RENEWS connections.   This could be a great way to affirm good things you know to be true from working with those well-known colleagues, clients and other contacts.


Cons:

It might be TOO easy.  – The temptation may be to use the endorse function with those you met only briefly. 


Gaming for Influence via Junk Profiles:  Forbes Blogger, Pam Moore, writes:


  • Endorsements are of course good, when they mean something.


  • She describes her dismay when staff from  her team searched those claiming bragging rights for their social search ranking on LinkedIn via Twitter, and says that they were, “honestly shocked with the result.”



See my full post here via  Networked or Just Worked on LinkedIn?

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LinkedIn Cheat Sheet: 5 Tips for a Professional Profile - Careerealism

LinkedIn Cheat Sheet: 5 Tips for a Professional Profile - Careerealism | The Social Media Learning Lab | Scoop.it

Useful post!  I immediately used one of these practical, ]LinkedIn profile tips from Careerealism's career experts to spruce up my profile, and I was already pretty good at it.


Here's an excerpt of their Cheat Shee of 5 Tips for a Professional Profile:


3. Get Recommendations… Lots of Them

Seek them proactively and seek them passively.


  • Proactive recommendation seeking involves reaching out and asking someone to recommend you. 

  • Passive recommendation seeking involves recommending someone, at which point LinkedIn asks them to recommend you back. The latter is actually a bit more effective.



5. Give Your Professional Headline a Boost


Use the “|” to divide your text and create visual breaks.


Example: Which of the following is easier to read?


  • Project Manager Specializing in Business Research and Analysis for Major Corporations


OR


  • Project Manager | Research & Analysis Specialist | Fortune 1000 Business Experience

Via Rami Kantari
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What Results to Expect From Twitter, By # of Followers & Click-Through Rates, Infographic

What Results to Expect From Twitter, By # of Followers & Click-Through Rates, Infographic | The Social Media Learning Lab | Scoop.it

Joanna's results are in:  Check out the click through rates (CTR) from tweets and how this varied by the number of followers, day of the week and time of tweet


Twitter is a great way to build and engage an audience with short, timely, relevant messages, but if you’re trying to drive traffic to your website, what results should you expect in terms of click-through rates?


Check out this Infographic by Joanna Franchetti from Sign-Up, who analysed tens of thousands of tweets sent through Sign-Up’s Twitter marketing tools in the first seven months of 2012 to find out the answer.


Joanna's study results focused on average click through rates (CTR) from tweets and how this varied by the number of followers, day of the week and time of tweet.


Findings include:  


  • The average CTR for a tweet is 1.64% (just over half the rate of email, which averages 2.95%)
  • CTR declines rapidly as your number of followers increases. 
  • Clicks tend to increase later in the day, peaking at around 6pm.


Source . http://bit.ly/S4LFx5


Via maxOz
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3 Crucial Elements to Turn Social into Business: Open Space with the Coaches, Results! Video « Reveln Consulting

3 Crucial Elements to Turn Social into Business: Open Space with the Coaches, Results! Video « Reveln Consulting | The Social Media Learning Lab | Scoop.it

It's time that I get more intentional about driving traffic to my website using social media the right way.  Somebody said this. Oh, it was you, Deb.


Said in so many words, it's clear that professionals, these days, are just about ALL participanting in social media.   This group of professional coaches, for example, on our informal tally, are there, except for one.   They are also very interested in how to become better business people in using social media appropriately.


This blog post, my own, this time, provides the proceedings from the workshop, "Social Business for Connection, Livelihood and Fun."  


I've just updated the original handout to a new one that is download-friendly.  It features our simple strategy for Social Business:



Enjoy and let me know what you think!    


~  Deb, Reveln Consulting and

owner, The Social Media Learning Lab

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True Colors: What Your Brand Colors Say About Your Business [Infographic]

True Colors: What Your Brand Colors Say About Your Business [Infographic] | The Social Media Learning Lab | Scoop.it
Marketo's smarts make good business sense. Their infographic demonstrates how color can help you connect with your customers.
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