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Social media trends in 2012: The 10 biggest headlines of the year

Social media trends in 2012: The 10 biggest headlines of the year | The Social Media Learning Lab | Scoop.it
Excerpts:

Pinterest was the social media success story of the year, offering a more visual alternative to Facebook and Twitter that synced neatly with ecommerce and affiliate marketing.

Facebook continued to dominate and Twitter grabbed most of the headlines (although not always for the right reasons).

Twitter clamped down on third party apps to pave way for more ads,

LinkedIn added follow tools and bought SlideShare, while Salesforce boosted social CRM for clients buy snapping up BuddyMedia.

Deb Nystrom, REVELN's insight:

I opened a box of gum yesterday and found the Facebook logo INSIDE the display style box. Social media continues its pervasive influence in our lives, witnessed by this summary of trends.

this articles gives a good overview of how that is happening in their synopsis of 2012 trends, including:

  • Twitter’s live news reporting 
  • Pinterest’s digital scrapbooks
  • Google+ - beginning to rival Twitter for global active users


I have active accounts in all three of these and agree with what I see in this piece.

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SlideShare Trend Watchers! 10 Top Trends in Social Media | JeffBullas

SlideShare Trend Watchers!  10 Top Trends in Social Media | JeffBullas | The Social Media Learning Lab | Scoop.it
Social media was initially seen as a fad 2-3 years ago but is now embedded in the fabric of the web and it is impacting how business markets, communicates and publishes.

 

Via social media circles, Janet, it's great to run across this SlideShare from Jeff Bullas, trend watching . He's a trend watcher (back from shoe trend commentary in Italy) & a prolific, savvy sharer to watch in Social Media.


Here are a few excerpts from his post:



Trend #1 Social Mobile 

The synergy of mobile and social networks ...allow us to view our Facebook or Twitter account anywhere at anytime.  Numbers:

  • Current research puts the number of mobiles at north of 5.5 billion devices
  • 1,2 billion have internet connected phones (smart phones)
Implications
  • Huge growth potential
  • Create content for mobile devices
  • Design and develop websites and blogs for mobile viewing
  • Make it easy for viewers to act on that mobile content in a social manner (sharing)


Trend # 6 - Online Global Magazines & Super Blogs

  • Huffington Post – Politics and News
  • Mashable – SocialMedia
  • Engadget – Technology Gadgets
  • Business Insider – Business
  • TMZ.com – Celebrity
  • L.A. Now-Entertainment

Here's Jeff's slideshow for the full list.

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