The Social Media Learning Lab
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Scooped by Deb Nystrom, REVELN
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Instagram drives 2.5 million brand interactions during New York Fashion Week

Instagram drives 2.5 million brand interactions during New York Fashion Week | The Social Media Learning Lab | Scoop.it

Instagram was at the center of the runway with marketers giving their audiences exclusive access to your average Jane through photos and 15 second video clips.  Nearly 100,000 New York Fashion Week related photos were shared by more than 33,000 unique Instagram users.

The top ten branded Instagram accounts ...drove 2.5MM+ interactions on Instagram from February 6th – February 13th and averaged about 7 posts per day.
 


...Michael Kors was the overall brand winner.....their NYFW photos generated 37,448 interactions (likes + comments) per photo, more than 2x than the runner up, Nasty Gal (14,273).

 

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Deb Nystrom, REVELN's insight:

I love the ease and easy integration of Instagram. The power of a well tuned "killer" app is proven by this NYFW example - visuals, especially exclusives and timely ones, rock!  ~  D

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Rescooped by Deb Nystrom, REVELN from business analyst
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CHART OF THE DAY: Instagram's $1 Billion Sale to Facebook In Context

CHART OF THE DAY: Instagram's $1 Billion Sale to Facebook In Context | The Social Media Learning Lab | Scoop.it
This is the biggest sale of a photo sharing service by a long shot.

 

I have Instagram on my iPhone.  I'm still a fan of the venerable Flickr, but Instagram is very easy & fun to use.  Simple and intuitive makes a big difference in iPhone apps, as well as apps suitable to Facebook posting. ~  Deb


Via sandrinea, michel verstrepen
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Eric's comment, April 10, 2012 1:35 PM
la surévaluation des rachats nous entraîne vers une nouvelle bulle ?
Scooped by Deb Nystrom, REVELN
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Facebook Photos Size Guide, Fall 2013 Edition

Facebook Photos Size Guide, Fall 2013 Edition | The Social Media Learning Lab | Scoop.it

A helpful guide on several different ways of using images and photos on Facebook, each of which has different dimensions and quirks.

Deb Nystrom, REVELN's insight:

Facebook is always making adjustments to its photo / media displays.  Here's the latest guide.  ~  Deb

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