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Scooped by Deb Nystrom, REVELN
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The Voice of Reason: Facebook Messenger has invasive permissions like MOST apps

The Voice of Reason:  Facebook Messenger has invasive permissions like MOST apps | The Social Media Learning Lab | Scoop.it
Few of us realize, or understand, the access we give to programs we use every day.

    

Via the Washington Post:  In Facebook’s defense, there are plenty of legitimate reasons for requesting these permissions. Messenger needs access to your camera, for instance, so that you can send pictures, and few people would want to confirm microphone access every time they use the app to place a call.
     

....Our collective ignorance over this whole app permissions thing probably explains the hullabaloo over Messenger. Yes, it’s potentially “insidious,” to quote Fiorella, but so are WhatsApp, Viber, MessageMe and virtually every other popular messaging app, all of which request comparably creepy permissions. 
 

Deb Nystrom, REVELN's insight:

I logged out of my mobile Facebook account due to video data usage.  I uninstalled Facebook Messenger too as it was just a bit too intrusive to my taste,   Now it's good to review just what you need in order for the app to work in the first place, like most apps.  It's all about the data they collect that funds the way they do business.  ~  D

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50 Awesome Women Entrepreneurs to Follow on Twitter, SheBrand's Top List

50 Awesome Women Entrepreneurs to Follow on Twitter, SheBrand's Top List | The Social Media Learning Lab | Scoop.it

This is worth a look, if nothing more than just to learn what "clarity of message" is all about.


This list of 50 'awesome; women entrepreneurs on Twitter is useful, to learn abour women who have built thriving businesses, powerful brands, clarity of message and a strong online presence.


From the SheBrand list of 50 Awesome Women Entrepreneurs, this is worth a look, if nothing more than just to learn what "clarity of message" is all about, especially on the Twitter 140 character social media platform.


Examples:  

@adventuregirl: Stefanie Michaels, has carved a unique niche in the world of travel and entertainment. Her website, AdventureGirl.com, has been utilized by millions looking for tips on exciting places to visit.


@alibrown: Ali Brown is a powerful voice for women’s entrepreneurial success and was ranked on the Inc. 500 list of fastest growing companies in 2009, named one of 2010′s Enterprising Women of the Year by Enterprising Women Magazine


@AmberCadabra: Amber Naslund is a communications and business strategist, and the co-founder of Sidera Works, a social business consultancy that helps companies adapt to the complex business implications of the social web. Previously, she was the VP Social Stragegy for Radian6, a social media monitoring and engagement platform. 


See the full list here:   50 Awesome Women Entrepreneurs
You Should Be Following on Twitter

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Scooped by Deb Nystrom, REVELN
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United Way Worldwide Case Study | Skyword

United Way Worldwide Case Study | Skyword | The Social Media Learning Lab | Scoop.it
Skyword spoke with United Way about its content campaign to learn how the brand uses Skyword's content marketing platform and services to fuel results.
Deb Nystrom, REVELN's insight:

A business partner, Leslie McGraw, connected with the Social Media Learning Lab, writes for Skyword and can vouch for their services.  Here's a useful case study (downloadable in .pdf form) of how a large organization organizes their messages from their large group of non-profits to speak to the world.  ~  D

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Ellen DeGeneres' JCPenney Partnership Controversy Inspires a 'Pink Dollar' Flashmob In New York

Ellen DeGeneres' JCPenney Partnership Controversy Inspires a 'Pink Dollar' Flashmob In New York | The Social Media Learning Lab | Scoop.it
Nationwide praise for Ellen DeGeneres has grown exponentially as the talk show host has endured criticism over her new appointment as spokesperson for JCPenney.


This story about a "Gay Day, Pink Dollar" gathering at a JCPenny store in New York is yet another example of being timely and responsive to public opinion.  


The Komen Foundation endured a funding backlash, and responded slowly and inappropriately to media, including social media public opinion.


In contrast, JCPenny and the Ellen Show were timely, direct and clear.  Both organizations featured good examples of the deft art and science of sensing and handling public opinion.

Ellen responded directly to Facebook and other media coverage of her spokeperson role with JCPenny, as did the CEO of JCPenney. Both echoed each other's message, within the context of how each of them does business, featuring values, to wit:


"Here are the values I stand for: I stand for honesty, equality, kindness, compassion, treating people the way you'd want to be treated and helping those in need," DeGeneres, said. "To me, those are traditional values. That's what I stand for." 


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