"LinkedIn is a great platform for finding capable employees, but that's only the beginning of its value."
Here's a sample of the 8 strategies:
1. Get involved in niche groups
Becoming active and engaged in micro-niche communities is a great way to be seen as an expert and helpful resource. This leads to opportunities for lead generation, networking, partnerships and much more. — Patrick Conley, Automation Heroes
5. Help others
LinkedIn mutual connections is an amazing tool. It shows you exactly who you are connected to, and how you may be one direct introduction away from your dream customer. — Brewster Stanislaw, Inside Social
Also, in the same light, 3. Export your contacts as Darrah Brustein, Network Under 40 / Finance Whiz Kids does every quarter or so. She shares her LinkedIn contacts with her valuable referral partners. She invites them to go through the contacts and highlight anyone who might be a great resource or potential client for them. Generally this becomes a reciprocal practice and a great way to warm up referrals.
8. Invest more of your time
Logging in and checking out the "Who's Viewed My Page" section isn't going to cut it. Even just 15 minutes a day will really bring in results. I personally use Sprout Social to post frequently, which takes no time at all. I also use their new publishing platform [to get] social numbers on my content. I...So the bulk of that 15 minutes I actually use to comment, chat and reach out personally.
— Article author Maren Hogan, Red Branch Media