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Rescooped by Deb Nystrom, REVELN from Social Business Trends
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Pinterest Rolls Out Business Accounts: How to Set Up Yours

Pinterest Rolls Out Business Accounts: How to Set Up Yours | The Social Media Learning Lab | Scoop.it

Pinterest announced that it's now allowing users to set up business accounts (as opposed to personal accounts), along with releasing business-specific terms of service, separate from the TOS for regular folks.


Pinterest cited the contribution of quality content from the business community as a reason for launching these business-specific accounts


Great job HubSpot for sharing this useful piece, including converting personal accounts to business accounts (those that are already mostly business accounts anyway!)



Excerpts:


How to Convert Your Personal Pinterest Account Into a Business Account


Step 1: Go to business.pinterest.com, and click the red 'Convert your existing account' button.


Step 2: Next, select your 'Business Type,' and update your 'Contact Name,' and 'Email Address,' if necessary.



Read more: http://blog.hubspot.com/blog/tabid/6307/bid/33839/Pinterest-Finally-Rolls-Out-Business-Accounts-How-to-Set-Yours-Up-Today.aspx#ixzz2CLUj3ymD


Via The New Company
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Rescooped by Deb Nystrom, REVELN from Social Media Butterflies
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What Brands Are Doing Right - And Wrong - On Pinterest

What Brands Are Doing Right - And Wrong - On Pinterest | The Social Media Learning Lab | Scoop.it

"Drake University gets it.  Also hear from Ford, Pepsi and other Fortune 500 companies on measuring social media impact."  

   

I'm intrigued that a university (as I have a long history there), got it right more than the commercial brands did.  Could it be that universities, who bask in a culture different than for profit brands, "get it" about Pinterest's unique culture?

  

Excerpt:

  

  • Drake University is using Pinterest to interact with students and help them navigate campus life.
  
  • While there are some pictures of sporting events and history at Drake—typical Pinterest fare—Drake also has a lot of boards that are practical.


Read more: http://www.businessinsider.com/what-brands-are-doing-right-and-wrong-on-pinterest-2012-7?op=1#ixzz21T0MFbnQ


Via Social Kool Kats, Robin Martin
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Rescooped by Deb Nystrom, REVELN from Social Media Butterflies
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How to Pin to Pinterest if there is no Picture (Tool)

How to Pin to Pinterest if there is no Picture (Tool) | The Social Media Learning Lab | Scoop.it

Great tip for using the wildly successful, primarily visual platform, Pinterest.  ~  Deb


Excerpt:  


If you’re using Pinterest to curate content (click to see how), you sometimes run into a great blog post that doesn’t have a picture or has a picture that is too small to pin.


Thanks to Maggie McGary over at Social Fish, here's how to use a great tool (Shotpin)  for pinning blogs without pictures.


Via Cendrine Marrouat - SocialMediaSlant.com, John van den Brink, Robin Martin
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Scooped by Deb Nystrom, REVELN
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Pinterest Drives More Traffic Than Google+, YouTube and LinkedIn Combined [STUDY]

Pinterest Drives More Traffic Than Google+, YouTube and LinkedIn Combined [STUDY] | The Social Media Learning Lab | Scoop.it
Pinterest now beats YouTube, Reddit, Google+, LinkedIn and MySpace for percentage of total referral traffic in January.


Wow!  Pinterest is growing like gangbusters, like an 8000% increase, (another Pinterest post in my Peer/Social Learning & Curation stream here.)  


It remains to be seen what that means for the company and its sustainability.  The monster growth it's showing - is, let's say, promising?


Excerpts from Mashable:


The darling network of brides-to-be, fashionistas and budding bakers now beats YouTube, Reddit, Google+, LinkedIn and MySpace for percentage of total referral traffic in January, according to a Shareaholic study.


Pinterest accounted for 3.6% of referral traffic, while Twitter just barely edged ahead of the newcomer, accounting for 3.61% of referral traffic. In July 2011, Pinterest accounted for just 0.17% of referral traffic, proving the site’s blockbuster growth.

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