A recent small business survey suggests businesses are increasing their use of social media. They are also seeing increasing return on investment. The survey also shows small businesses continue to struggle with maintaining their Facebook management. This is despite the fact that, at 1 billion members, the Facebook audience remains the largest in social media.
Below, we’ve collected 12 Facebook management tips and tools. We hope they help you make the most of of your Facebook efforts....
Last year, Instagram announced it had over 150 million users, 16 billion photo shares, 1.2 Billion likes daily and on average 55M photos per day. TrackMaven, a competitive analysis firm, has released a study that exposes how Fortune 500s are using Instagram, and gives tips on how you can use Instagram to your advantage.
TrackMaven noticed some trends and patterns by tracking the accounts to identify what’s working and what isn’t with the Fortune 500. From the posting strategies, filters, and interactions, they uncovered some interesting secrets and findings in their report.
Sabel Harris, lead marketing maven at TrackMaven gave three tips for brands based on Instagram strategies employed by some of the top-performing Fortune 500s....
“Forbes 5 Phases Of Social Media Deployment For Regulated Firms Forbes Deploying social media in phases enables organizations to iron out any kinks with policies, process and technology to provide the best possible first experience for your users.”
“Weaving together pictures that tell a cohesive story - whether it's about you, your brand, or your interests - can help you not only attract an audience, but also also establish your authority as an expert in your field.”
“Anyone on a social network can be an influencer and have the potential to cause a viral backlash, especially when it relates to a blunder in a company’s post. So, how do you know if your business is on the right track or just “doing it wrong”?”
Via Brian Yanish - MarketingHits.com
Conversion rates for Pinterest traffic are 50% higher than conversion rates from other traffic and Pinterest is the top converting social media site for “Top of the Funnel” advertising. In other words Pinterest drives more traffic.
Supercharge Social Media -- With Your Employees Forbes Addvocate is a pioneer in building technologies that allow companies to track and bolster the voices of their employees – via social media. It's something that major brands have been doing.
Figuring out how to use a new app, software, device, or social network is never easy. That’s probably why there are so few truly popular and robust social networks, for example, in use today. Seriously, there are billions of people on this planet and apparently less than a dozen social networks suffice? Seems odd, no? …
“The Top 7 Social Media Marketing Trends Dominating 2014 Forbes Late last year, I made some predictions for social media trends in my article, The Top 7 Social Media Marketing Trends That Will Dominate 2014.”
In this issue: Google My Business verification issues, 4 Hot Local Ranking & Local Algo Analysis Tools Compared, Gold Local SEO Nuggets, Tips for Attorney Local SEO and lots more.
Via Linda Buquet :: Catalyst eMarketing
Optimize Your Posts on LinkedIn, Facebook, Twitter, Pinterest, and More Business 2 Community Optimize Your Posts on LinkedIn, Facebook, Twitter, Pinterest, and More image social If you want people to share it, you must consider the dynamics of each...
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