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www.therightimage.co.uk | Current thinking on Social media and related estates such as PR and brand strategy.
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The Path to Social Media Success in 2013: A 12-Month Plan [Infographic]

The Path to Social Media Success in 2013: A 12-Month Plan [Infographic] | Social Media Journal | Scoop.it

Often, the best way to reach a huge goal is to break it down into small, less intimidating goals.

 

To help small businesses tackle the daunting task of developing a social media presence (without feeling overwhelmed), Intuit has created a "Path to Social Success in 2013" infographic.

 

The 12-month plan divides the goal of achieving social success into quarters, each focusing on a specific goal:

First quarter: Take social media inventory.Second quarter: Work on relationships.Third quarter: Integrate everything.Fourth quarter: Look backward, then forward. 

For each quarter, Intuit then lists big ideas for each month to reach that goal.

For example, the first quarter is about taking social media inventory, so January is dedicated to assessing your social fitness; February, to revisiting your social goals; and March, to establishing ways to measure success, such as number of followers and fans, traffic to website, social mentions across platforms, share of social conversations, and social influence.


Via Lauren Moss
The Right Image's insight:

Contemporary piece - right up there with current thinking..... 

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Meagan Cooper's curator insight, February 3, 2013 11:38 PM

Excellent info on how to increase your social media impact. Gives information on how to tackle a social media presence with ease and enables you to creates a path to social success through its many tips. 12 month plan for developing the social media success that will help you succeed

Philippe Trebaul's curator insight, March 2, 2013 6:12 AM
La voie du succès des médias sociaux en 2013: Un plan de 12 mois [Infographie]

Often, the best way to reach a huge goal is to break it down into small, less intimidating goals.


To help small businesses tackle the daunting task of developing a social media presence (without feeling overwhelmed), Intuit has created a "Path to Social Success in 2013" infographic.


The 12-month plan divides the goal of achieving social success into quarters, each focusing on a specific goal:

  • First quarter: Take social media inventory.
  • Second quarter: Work on relationships.
  • Third quarter: Integrate everything.
  • Fourth quarter: Look backward, then forward.

For each quarter, Intuit then lists big ideas for each month to reach that goal.

For example, the first quarter is about taking social media inventory, so January is dedicated to assessing your social fitness; February, to revisiting your social goals; and March, to establishing ways to measure success, such as number of followers and fans, traffic to website, social mentions across platforms, share of social conversations, and social influence.




The Path to Social Media Success in 2013: A 12-Month Plan [Infographic] via @MYDstudio http://sco.lt/...


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10 tips to get ahead on Twitter in 2013 | Blog | TwitterCounter

10 tips to get ahead on Twitter in 2013 | Blog | TwitterCounter | Social Media Journal | Scoop.it

It is a brand new year and we finally got over our hangovers here at Twitter Counter so we decided to wish you a happy new year and give you a few tips on how to get the most out of Twitter in 2013. As you might know Twitter is still growing strong with millions and millions of new users, and potential new followers for you, joining every day. Are you making the most of your online presence? Is your profile up-to-date? Here are ten tips that will help you plan for the rest of 2013...


Via Martin Gysler
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Martin Gysler's curator insight, January 21, 2013 5:08 AM

If you follow this check-list, your Twitter account will have a new start and maybe also a better impact for you and your business.

 

I did, and I learned new things.