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Social Media Italy
a lot of news related to social media BTC & B2B world
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Il social media marketing non è il marketing sui social media

Il social media marketing non è il marketing sui social media | Social Media Italy | Scoop.it
Tweet Potresti apprezzare anche: Corso di Social Media Marketing – Roma, 17 febbraio 2009 Osservatorio Brands & Social Media in Italia: Fiat stacca le francesi sul web Aziende italiane: solo il 32% usa i social media professionalmente Osservato...
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20 Examples Of Effective B2B Facebook Pages

20 Examples Of Effective B2B Facebook Pages | Social Media Italy | Scoop.it
Are you a B2B business that remains unsure as to whether or not Facebook has value for your company?
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6 Ways Small Businesses Can Win With Facebook

6 Ways Small Businesses Can Win With Facebook | Social Media Italy | Scoop.it

Via Minter Dial
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6 Ways to Measure Your Social Media Results | LinkedIn

6 Ways to Measure Your Social Media Results | LinkedIn | Social Media Italy | Scoop.it

Social media measurement: how to develop a framework for tying your social media performance to your business goals so you can measure your social media results.

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How to Optimize 7 Popular Social Media Profiles for SEO

How to Optimize 7 Popular Social Media Profiles for SEO | Social Media Italy | Scoop.it

I love these "How to' articles and this is a particularly good one.  Take 10 minutes a day and work through each of your social network profiles - and it includes google+ too..

 

 

Blog post at Houston Search Engine Marketing and Optimization Services : If you want to strengthen your personal or business brand's visibility, then one of the top things you will want is to have strong social me[..]...


Via Simply Friday
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Google Hotel Finder live in Europa!

Google Hotel Finder live in Europa! | Social Media Italy | Scoop.it
Dopo mesi di esperimenti, Google lancia il suo ultimo prodotto dedicato agli hotel, anche in Europa.
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IAB Forum 2011: la pubblicità sul web cresce a due cifre, seconda solo alla TV - Event Report

IAB Forum 2011: la pubblicità sul web cresce a due cifre, seconda solo alla TV - Event Report | Social Media Italy | Scoop.it
Nel 2012 la pubblicità digitale diventerà il secondo mezzo più importante del settore, dopo la ...
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Brands redefining social media in 2011

Brands redefining social media in 2011 | Social Media Italy | Scoop.it

The Brands Redefining Social Media in 2011 list recognizes the brands that have done the best job of engaging consumers through the myriad social media platforms. But beyond mere engagement, these brands have used big ideas, bold action, and smart thinking to leverage passionate online audiences in a channel that is still quite new. Collectively, these are the brands that move, shape, lead -- and listen to -- the conversations that define social media.


Via Angela Natividad
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Social Media 2011 - updated version

An animated video about the rapid growth of social media and it's impact on the world.

Via Robin Good
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La classifica della fama primo il Genoa, poi il Napoli - Repubblica.it

La classifica della fama primo il Genoa, poi il Napoli   - Repubblica.it | Social Media Italy | Scoop.it
Lo strano verdetto di una ricerca sulla reputazione online delle 20 squadre di serie A effettuata da Cribis, società di business management.
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Should You Be on Tumblr? Seven Business Case Examples | LinkedIn

Should You Be on Tumblr? Seven Business Case Examples | LinkedIn | Social Media Italy | Scoop.it

Are you looking for an effortless blogging platform for your business? Tumblr has 30 million+ blogs and is business-friendly.

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Categorized List of Social Media and Social Networking Websites

Categorized List of Social Media and Social Networking Websites | Social Media Italy | Scoop.it
A definitive list of over 400 social media and social networking sites.

 

Giant list of social media and networking sites by category that’s constantly updated. You got to see it to believe it.


Via Martin Gysler, Cristian contini
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Forget the Klout Score! What's Your Social Zoom Factor? | The Marketing Nut

Forget the Klout Score! What's Your Social Zoom Factor? | The Marketing Nut | Social Media Italy | Scoop.it
There's no shortage of social data, metrics, analytics, influence scores, listening platforms, reputation management approaches & experts ready to help.
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Arriva in Italia Yelp

Arriva in Italia Yelp | Social Media Italy | Scoop.it

Faccio cose, vedo gente e poi scrivo tutto su Yelp. Il sito che recensisce tutto, dai ristoranti ai parrucchieri, dalle carrozzerie ai veterinari, sbarca oggi in Italia e già offre un ventaglio di recensioni per dare il benvenuto agli utenti. Ma è solo un assaggio perché il sito, che ha già raccolto 21 milioni di recensioni negli ultimi cinque anni, è scritto in massima parte da utenti iscritti al sito: in maggioranza sotto i 35 anni, laureati e di reddito medio alto. L'applicazione per smart phone consentirà a chi visita un bar o una tintoria di caricare anche le foto. Ma la forza del sito sta nella sua reputazione. Una sorta di filtro anti-spam assegna un punteggio basso ai testi inviati da utenti farlocchi o così elogiativi da risultare sospetti.

Sbarca nel nostro paese il network che raccoglie le recensioni su bar, ristoranti, negozi e molto altro.

Via Giovanna Guarriello
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DATI. GOV.IT": IL PORTALE DEI DATI "APERTI" DELLA PUBBLICA AMMINISTRAZIONE: www.dati.gov.it

DATI. GOV.IT": IL PORTALE DEI DATI "APERTI" DELLA PUBBLICA AMMINISTRAZIONE: www.dati.gov.it | Social Media Italy | Scoop.it

E' on-line Dati.gov.it - il Portale dei dati aperti della Pubblica Amministrazione, nato per consentire a cittadini, sviluppatori, imprese, associazioni di categoria e alle stesse pubbliche amministrazioni di fruire nel modo più semplice e intuitivo del patrimonio informativo della pubblica amministrazione. Il portale si articola in quattro funzioni principali: 1) cerco i dati, un motore di ricerca avanzato che permette di selezionare i risultati sulla base dei parametri scelti dall'utente, come: formato, licenza, area tematica, ecc.; 2) voglio capire di più, dove vengono raccolte informazioni più approfondite sul tema dei dati aperti e sulle iniziative ad esso collegate 3) Suggerisco un dataset, dal quale ogni cittadino, sviluppatore di applicazioni o funzionario pubblico può suggerire un insieme di dati di una qualunque pubblica amministrazione italiana; 4) le App della Pa, che raccoglie una prima selezione di applicazioni smartphone sviluppate da pubbliche amministrazioni. (BB)

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Crowdsourced Kyoo Turns Social Media Buzz Into 24-Hour News Channels That Companies Can Curate

Crowdsourced Kyoo Turns Social Media Buzz Into 24-Hour News Channels That Companies Can Curate | Social Media Italy | Scoop.it

Announced today, Kyoo is a social media aggregator that intelligently finds, indexes and displays social content on any topic.

 

The business versions of Kyoo allows organizations to aggregate and display content on their own sites, with moderation tools, in a similar fashion.

 

It features hot topics bubbling up in U.S. News, World News, Business, Science & Tech, Entertainment, Politics, Sports, What’s Viral and Lifestyle sections.

 

You can browse sections or search for topics of interest.

 

Each topic page is an amalgamation of topic-related tweets, public Facebook status updates, YouTube videos, Flickr photos, Delicious bookmarks, and top news stories from Digg and Reddit.

 

With a broad spectrum of channels, Kyoo provides a real-time, contextual glimpse at what’s happening in the world based on the updates pouring in from social media sites, making it akin to a crowdsourced 24-hour news network.

 

Kyoo is free to use for consumers, though it does offer a separate business product for companies that starts at $349 per month. 


Via Robin Good, janlgordon
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Net-ethic, come non fare figuracce in rete

Net-ethic, come non fare figuracce in rete | Social Media Italy | Scoop.it

Anche online bisogna saper curare le proprie relazioni professionali e non. L'immagine digitale è tutta una questione di bon ton "Idee per risparmiare...

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DigitalMarketingLab Group News | LinkedIn

DigitalMarketingLab Group News | LinkedIn | Social Media Italy | Scoop.it

Ifttt.com: automatizzare i social media – piccoli strumenti sociali che semplificano la vita online

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DigitalMarketingLab Group News | LinkedIn

DigitalMarketingLab Group News | LinkedIn | Social Media Italy | Scoop.it

Foursquare, Tripadvisor, Gowalla, Google Places: i brand e il bene scarso delle mappe.

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A fascinating B2B social media success story

A fascinating B2B social media success story | Social Media Italy | Scoop.it

With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B. I discovered a great success story to share with you through a masters thesis being developed by Haakon Jenson of Norway.

 

The case exemplifies an integrated approach to CRM, customer research, SEO, web design, content development, and social media marketing that I think you’ll enjoy!


Via Angela Natividad
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The Money Behind The UEFA Champions League Soccer Tournament

Great video infographic illustrating the business revenues behind the UEFA Champions League, the participating teams and the organizations connected to it. 

Excellent design graphics and charts. Effective. 8/10 


Via Robin Good
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Hotel in rivolta contro le recensioni sul web - Consumi - Kataweb - Soluzioni quotidiane

Hotel in rivolta contro le recensioni sul web - Consumi - Kataweb - Soluzioni quotidiane | Social Media Italy | Scoop.it
In Francia multati tre portali di viaggi: maxi-multa di 430 mila euro per pratiche considerate ingannevoli.
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7 Ways To Create A Professional Twitter Presence

7 Ways To Create A Professional Twitter Presence | Social Media Italy | Scoop.it

Before you go changing anything around on your twitter profile to make it more professional you must decide what the purpose of the account is.

Is your purpose to connect with friends and family?
Is your purpose to share important updates to customers of your store or online business?
Is your purpose to attract potential clients and to give them an understanding of why they should choose your product or service?

If your purpose is only to connect with friends and family then you don’t really need to have a professional presence in my opinion.

But if your purpose is business related then the following steps will help you create a professional presence on twitter.

Sometimes people will have a personal and a business-related purpose for using twitter. In those cases I recommend having a personal twitter account and a separate business related account on twitter.


Via Paulo Simões
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