Social Media Italy
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4 Unique Ways to Use Facebook for Your Business | Social Media Examiner

4 Unique Ways to Use Facebook for Your Business | Social Media Examiner | Social Media Italy | Scoop.it
Does your business need a Facebook Page or a Facebook Group? How should you use your personal profile and the subscribe button? Learn more here.
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5 Ways to Tell if Pinterest is Right For Your Business | Social Media Examiner

5 Ways to Tell if Pinterest is Right For Your Business | Social Media Examiner | Social Media Italy | Scoop.it
Pinterest decision guide: Discover whether Pinterest is a good fit for your business.
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Social Media Companies: A Cheat Sheet [INFOGRAPHIC]

Social Media Companies: A Cheat Sheet [INFOGRAPHIC] | Social Media Italy | Scoop.it
So you're new to this whole social media thing. Maybe you're savvy enough to know your Facebook from your Twitter, your Pinterest from your Spotify. But what about Tagged? Xing? Futubra?
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Pinterest Users Nearly Twice as Likely to Purchase Than Facebook Users, SteelHouse Survey Shows

Pinterest Users Nearly Twice as Likely to Purchase Than Facebook Users, SteelHouse Survey Shows | Social Media Italy | Scoop.it
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Brands as People – What is a Brand?

Brands as People – What is a Brand? | Social Media Italy | Scoop.it

The only way to be an effective brand is to gain the trust of customers, much as we build trusting relationships with each other. In a branding study I conducted with more 150 marketing and sales executives, “trust” and “reliability” were the two most mentioned attributes on the open-ended question “What makes a brand effective?”

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8 Great Twitter Tools You Aren't Using

8 Great Twitter Tools You Aren't Using | Social Media Italy | Scoop.it
If you aren't getting the results you want from Twitter, the problem might not be Twitter; it might be you. These tools can help.
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5 soluzioni free di email marketing da scoprire!

5 soluzioni free di email marketing da scoprire! | Social Media Italy | Scoop.it
Email Marketing, case-history, strategie, motivazioni e 5 prodotti free da provare!
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Hotel Content Marketing: #1 Il Web Copywriting

Hotel Content Marketing: #1 Il Web Copywriting | Social Media Italy | Scoop.it
Una delle colonne portanti della comunicazione on-line è costituita dai contenuti, intesi come l’insieme di testo, immagini, video, mappe, ecc.
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How to Use Pinterest to Drive More Traffic to Your Blog | Social Media Examiner

How to Use Pinterest to Drive More Traffic to Your Blog | Social Media Examiner | Social Media Italy | Scoop.it
Pinterest drives traffic to your website. Learn how to choose the best post to pin, which image to share, add a Pin It button and pin your blog post.
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Who Googled You? This Website Knows

Who Googled You? This Website Knows | Social Media Italy | Scoop.it
After a date, a pitch or a job interview, there's a good chance you're going to get Googled. This site shows who is searching for your name.

Via Jose H. Flores, ABroaderView
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I 100 brand che valgono di più: Apple sul podio, incalzano le marche dei BRICS - Event Report

I 100 brand che valgono di più: Apple sul podio, incalzano le marche dei BRICS - Event Report | Social Media Italy | Scoop.it
Il valore dei brand a livello globale continua a crescere, nonostante il rallentamento dell’economia legato ...
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Comprehensive Collection of Pinterest Tools for your Social Media Campaign

Comprehensive Collection of Pinterest Tools for your Social Media Campaign | Social Media Italy | Scoop.it
As Pinterest continues its grow its user base, users are finding new ways to curate and access interesting content.

Via Kelly Lieberman, ABroaderView
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I 10 step di LinkedIn, cosa fare per ottenere il meglio. – Parte 1

I 10 step di LinkedIn, cosa fare per ottenere il meglio. – Parte 1 | Social Media Italy | Scoop.it
Mi è stato chiesto da un amico di dargli qualche dritta su LinkedIn…così approfitto e condivido le informazioni. Intanto guardiamoci questo filmato molto carino e poi step by step impariamo...
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Find Good Content To Post To Your Social Media Channels with NewsPin

Find Good Content To Post To Your Social Media Channels with NewsPin | Social Media Italy | Scoop.it

Robin Good: NewsPin is a new web service which allows you to rapidly find relevant content in the topics you are interested in and to easily post it to your preferred social media channels (even automatically).

NewsPin (formerly Kurat), does not require any technical knowledge, and it is actually designed for those who have little time to post to social media and are looking for an easier and faster way to get some relevant content out to their followers. NewsPin serves exactly that purpose.

Free to use.

 

Try it now: http://www.newspin.co/  ;


Via Robin Good
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The Beginner’s Guide to Integrating SEO and Social Media

The Beginner’s Guide to Integrating SEO and Social Media | Social Media Italy | Scoop.it
SEO and social media is a match made in heaven. Check out this guide to see how to integrate these two efforts in a flash.

 

The name of the game here is to take best practices from SEO and apply them to social media, and vice-versa. Here are my seven best tips to get started:

 

1) Have a fully active social media presence;

 

2. Link your website to your social media profiles;

 

3. Make it easy for people to find/share your content;

 

4. Encourage people to share and engage with your content;

 

5. Add your content to social bookmarking sites;

 

6. Apply SEO insights to social media, and vice-versa;

 

7. Create content that people actually want to share.

 

Find Out More: http://onlinebusiness.volusion.com/articles/the-beginners-guide-to-integrating-seo-and-social-media/


Via Antonino Militello
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E-commerce: quale CMS scegliere?

E-commerce: quale CMS scegliere? | Social Media Italy | Scoop.it
I CMS più utilizzati per la creazione di un e-commerce: vediamo pregi e difetti di ognuno!
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La qualità del customer service determina le scelte d'acquisto, i consumatori cercano risposte sui social media - Event Report

La qualità del customer service determina le scelte d'acquisto, i consumatori cercano risposte sui social media - Event Report | Social Media Italy | Scoop.it
Gli italiani sono tra i clienti più esigenti rispetto ai servizi di customer service delle ...
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Hotel Content Marketing: #2 – Mappa per un Copywriting Efficace

Hotel Content Marketing: #2 – Mappa per un Copywriting Efficace | Social Media Italy | Scoop.it
Ancora Content Generation, nella nostra mini-serie dedicata all’importante attività di produzione dei contenuti, soprattutto testuali, quando progetti il...
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The Beginners Guide To Google+ | GPlusTuts

The Beginners Guide To Google+ | GPlusTuts | Social Media Italy | Scoop.it

Robin Good: If you have not yet dived into the Google+ universe, here is a curated set of welll-written guides and illustrated tutorials to learn all of the basics.

 

Good stuff.

 

Recommended. 8/10

 

Guide Index: http://gplustuts.com/beginners-guide/ ;

More useful stuff: http://gplustuts.com/  ;


Via Jaana Nyström, Robin Good
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Google: i manager che utilizzano i social media per lavoro sono più positivi e produttivi - Event Report

Google: i manager che utilizzano i social media per lavoro sono più positivi e produttivi - Event Report | Social Media Italy | Scoop.it
Per le aziende, i social media sono strumenti ormai imprescindibili non soltanto per comunicare, fare ...
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7 modi per aumentare il vostro Klout score | MarketingArena

7 modi per aumentare il vostro Klout score | MarketingArena | Social Media Italy | Scoop.it
Ragioniamo sull'emergente sistema di misurazione della personal reputation Klout, uno strumento molto potente che sta sollevando discussioni sull'utilità o meno della misurazione che propone e delle metriche su cui si basa.
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Google Becoming Irrelevant: Social Search to Own 70% of Searching by 2013 - Techvibes.com

Google Becoming Irrelevant: Social Search to Own 70% of Searching by 2013 - Techvibes.com | Social Media Italy | Scoop.it

From The Article: "Google’s search marketing services may be becoming irrelevant due to the rise of social search.

 

That’s in addition to a failure to recognize that Google+ cannot be the sole solution to social search with an always increasing number of web properties.

 

Info-Tech Research Group expects that Google, which held 90% of the search market in 2010, will only hold 30% in 2013, due to the rising impact of social search".

 

Read More: http://www.techvibes.com/blog/google-becoming-irrelevant-social-search-to-own-70-of-searching-by-2013-2012-05-25


Via Antonino Militello
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