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Social Media Insights For Business
Insights to how businesses use social media to engage with customers.
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Infographic: The ROI of social media / We Are Social

A great infographic from MDG looking at the ROI of social media:...
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Customers in India are turning to social media to make companies accountable for lapses in service

Customers in India are turning to social media to make companies accountable for lapses in service | Social Media Insights For Business | Scoop.it
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The Fashion industry wants analytics from Tumblr, but what should they be looking at?

The Fashion industry wants analytics from Tumblr, but what should they be looking at? | Social Media Insights For Business | Scoop.it
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Social brand curation: interesting examples

Social brand curation: interesting examples | Social Media Insights For Business | Scoop.it

"How brands tell their stories is going to be a cornerstone of future operational success. Good social brand curation creates compelling and credible stories based on the logic of the data and the magic of the people." Interesting to read if you were not yet convinced about how important social curation is for brand building but also to see cool concrete examples.


Via Guillaume Decugis
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Airlines Using Social Media to Build Loyalty for Loyalty Programs

Airlines Using Social Media to Build Loyalty for Loyalty Programs
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How the 20 most loved brands in the U.K. and U.S. perform on Facebook

How the 20 most loved brands in the U.K. and U.S. perform on Facebook | Social Media Insights For Business | Scoop.it
A mini-report from Paratus Communications compares the 20 most-popular brands on both sides of the bond with their Facebook performance.
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Report Details Rise of Social Media

Social media account for 22.5 percent of the time that Americans spend online, according to the report, compared with 9.8 percent for online games and 7.6 percent for e-mail.

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Google+ for brands

A brief look at how Google+ will likely be valuable for brands once Business profiles are launched...
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