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The Top 10 Skills for the 21st Century Young Professional [Infographic]

The Top 10 Skills for the 21st Century Young Professional [Infographic] | social media insights | Scoop.it

Via Ana Cristina Pratas
Darius Douglass's insight:

Office workers will be required to posses social media skills.  If you already have a presence as a blogger, or manage a business page and are a content provider.  You have already acquired many of them.

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Filipe Cálix's curator insight, November 23, 2013 7:11 PM

Ainda a propósito das competências TIC para o séc. 21. Um útil infográfico trazido por Ana Cristina Pratas.

Christina Chavez-Reyes's curator insight, December 8, 2013 12:38 PM

This is chart helps to explain why the world of work today is vastly different from the world your parents prepared for.

Ness Crouch's curator insight, December 23, 2013 3:02 AM

21st Century Skills our kids will need to have before they leave school.

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How Effective Is Facebook Marketing?

How Effective Is Facebook Marketing? | social media insights | Scoop.it

Facebook has managed to gather a wide following with more than a billion active users. It revolutionized how people socialized and made the internet the new way friends and family can connect and express their feelings through posting text, images, and videos. Users have become too attached to Facebook and with the advancement in the mobile phone technology, more and more people are accessing this platform using their phones. All this information is important to your business because you need customers and most of your customers are on Facebook. So, does Facebook marketing work?


Via Brian Yanish - MarketingHits.com
Darius Douglass's insight:

Marketing is about recognizing trends and the ability to capitalize on that information.  Does Facebook marketing work?  That is more about your marketing strategy, than Facebook's  What is important is your ability to tap into  Facebook's subscribers.

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b2bmarketingpartners's curator insight, June 10, 6:14 AM

Great Blog..Face book drive huge traffic for when releasing new products in online because million of people they are interacting with face book your product will reach target audience then it will drive traffic for business website..

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Technology Isn’t The Only Answer to Digital Disruption

Technology Isn’t The Only Answer to Digital Disruption | social media insights | Scoop.it

What’s the difference between disruptive tech and that of emergent or innovative technology?

 

...Instead of reacting to technology trends at departmental levels, some progressive, brave and tireless strategists (aka change agents) are investing in a more comprehensive campaign of digital transformation.

 

The goal is to invest in informed models that help businesses recognize opportunities, overcome challenges, and make decisions to stay in step, if not ahead of digital customers. Digital transformation is in fact, the next big thing in customer experience and ultimately how business is done....


Via Jeff Domansky
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Jeff Domansky's curator insight, April 17, 9:46 AM

It's the human factor! Research by Brian Solis on the impact of disruption and adaptation of new technology is essential reading for marketing, PR and Digital strategists. 10/10

Ivon Prefontaine's curator insight, April 17, 7:46 PM

When we stop chasing trends. This is what we are doing in school-education. It is important to be thoughtful and have people who spent considerable time in classrooms involved. What works is revealed in what happens in classrooms not as a front office decision.

aanve's curator insight, April 17, 11:59 PM

www.aanve.com

 

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Copywriting Tips for the Three Most Important Pages on Your Website

Copywriting Tips for the Three Most Important Pages on Your Website | social media insights | Scoop.it

Via Daniel Watson
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Tiffany C. Wright's curator insight, February 18, 1:43 AM

A slideshare presentation.

Marshall Van Fleet's curator insight, February 18, 7:50 AM

Here's some good advice Website copywriting advice for all you  Do It Yourselfers...

 

Make it a great day!

 

Marshall

Tooliers's curator insight, February 20, 9:52 AM

thanks @slideshare.net

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3 Scientific Studies With Real Insight Into Social Media

3 Scientific Studies With Real Insight Into Social Media | social media insights | Scoop.it

It turns out social media may be even more influential than we have imagined, just not in the way many of us have envisioned. Let's take a look in these 3 scientific studies that prove social media has a real effect on sales.


Via Kamal Bennani
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Professionalism and Social Media

Professionalism and Social Media | social media insights | Scoop.it

The posts on an organization’s social media accounts reflect on it in a very public way.

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Of Waves and rip currents

Of Waves and rip currents | social media insights | Scoop.it

The waves of social media are unpredictable. One moment things are quiet, in another moment things get so hectic, you have to shut it off. Then there are times you are taken like a rip current into th...

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Social Media Strategy: Tips For Small Business

Social Media Strategy: Tips For Small Business | social media insights | Scoop.it

As we approach the beginning of 2014, it is now widely accepted the role of social media in business will become a deciding factor in the ability of a company to compete, become profitable or survive.

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Most Coveted Digital Marketing Skills for 2014

Most Coveted Digital Marketing Skills for 2014 | social media insights | Scoop.it
These are the digital marketing skills advertising and Fortune 500 marketing executives value and need the most for 2014.

Via janlgordon
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Siri Anderson's curator insight, February 1, 9:16 AM

Interesting to consider as well from various roles/ fields -- what are the missing skills in social media amongst teachers, nurses, social workers, parents, students, police officers etc.

Frederic Hohl's curator insight, February 2, 5:55 PM

What talents in digital marketing companies will look for in 2014

Thiago Gomes de Lima's curator insight, February 15, 6:49 AM
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How Visual Thinking Improves Writing

How Visual Thinking Improves Writing | social media insights | Scoop.it
Encouraging kids to think in pictures and words can free up their creativity and language skills as they write.

Via Gust MEES
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Lou Salza's curator insight, November 28, 2013 11:14 AM

This is particularly important for students with language learning differences--Lou

 

Excerpt:

"...“There’s something about writing that is a link to your brain,” said Marissa Moss, author of the popular children’s book series Amelia’s Notebook. In the books, Moss takes on the persona of a little girl expressing her ideas about the world and people around her. The books are a combination of words and drawings and look free form – as though Amelia sketched them herself.

Taking a cue from Moss, teachers from Oak Knoll Elementary School in Menlo Park, Calif., decided to have their students keep notebooks in a similar style. The notebooks aren’t graded; rather, they’re a place of private, free expression. Karen Clancy and Andrea Boatright presented the project at the Innovative Learning Conference hosted by the Nueva School recently.

“They’re not used to being given permission to write about whatever they want,” Clancy said. But once her students realized that they really weren’t being graded and that they had freedom of expression, they eventually came to demand time to write.

Moss says writing without fear of consequences is key to developing a writer’s voice. “If you’re perfect you are guaranteed to not write a thing,” Moss said. “It’s like driving with one foot on the gas and one foot on the break.” She has developed some guides to help teachers coax students into using art and writing in their journals at the same time, as a way of flexing their visual thinking along with literacy...."

Audrey's curator insight, December 2, 2013 6:08 PM

Teachers and students already think this way. Audrey curating for homeschoolsource.co.uk

Tahar Mehenni's curator insight, December 3, 2013 5:13 AM

Mehenni Tahar ................Spécialiste en gestion des entreprises............. Consultatant formateur...........Animateur de la force de vente des entreprises .---------(  à votre service h24...7/7j  )-------------

mon lien: mehennitahar@gmail.com

skype: chatau1980

 

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Could Bing Ever Overtake Google in Search?

Could Bing Ever Overtake Google in Search? | social media insights | Scoop.it
Google has dominated search, but Microsoft has a real opportunity to influence searcher behavior and Bing adoption through the integration of Bing search through its vast network of assets. Here's what it would take for Bing to surpass Google.

Via Jeffrey Lapin, Deanna Dahlsad
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Jeffrey Lapin's curator insight, November 4, 2013 7:46 PM

Interesting article by Mark Jackson (Search Engine Watch) about whether Bing could overtake Google as the dominant search engine. He admits at the beginning of the article that he is "pissed" at Google. He has 3 main reasons as to how and why this could happen:

 

Reason 1: "Google is focused on deep learning and understanding what users want so searchers don't have to use simple keyword phrases to search Google. Bing, on the other hand, has partnerships with every major social site and receives data directly from those sources. So, rather than trying to understand what users mean and predicting it, Bing actually knows what user want based on actual data from social sites."

 

Reason 2: 1 billion Microsoft users.

 

Reason 3: Competition is good.

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Hail to the News Stream God

Hail to the News Stream God | social media insights | Scoop.it
Hymn and a prayer to the Social Media News Stream god. Blessed be "great one" thy power is great. How do I please thee great one. How do I gain favor so all of thine followers can view my page. I hung...
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20 captivating marketing statistics that will drive 2014

20 captivating marketing statistics that will drive 2014 | social media insights | Scoop.it

Custom, branded content and social marketing are only going to get bigger in the year to come, according to predictions from WebDAM.


Via Kamal Bennani
Darius Douglass's insight:

Tis' the time of the year for predictions.

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4twenty2's curator insight, November 18, 2013 5:45 AM

Social marketing budgets will double over the next five years - one of the key areas to look at next year.  Along with custom content, building communities of customers and offering fantastic CS - this is the marketing future in 2014.  

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Social Media for Financial Advisors

Social Media for Financial Advisors | social media insights | Scoop.it
With a proliferation of mobile devices for each and every household — ranging from smartphones to tablets — social media has been stealing the limelight away from more traditional media and marketing.
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32% will share customer service experiences via social media and blogs

32% will share customer service experiences via social media and blogs | social media insights | Scoop.it

Almost a third (32 per cent) are sharing their customer service experiences – both good and bad – online through social media and blogs, new research has found.


Via Pretium Solutions
Darius Douglass's insight:

Customer service  is the most important relationship between consumer and business.  Social Media provides a balanced medium as the consumer and business share equal footing.  This is why net neutrality is such a hot button issue. 

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Colin Taylor TRG's curator insight, May 6, 7:29 AM

Delivering poor #custserv is like playing Russian Roulette, you are just waiting for the customer who is well connected on social networks to get poor service and decide to share. Then reputation, brand value, sales and revenues will all decline.

Yvonne A Jones's curator insight, May 6, 11:06 AM

Customer feedback is essential, and businesses, especially small businesses, want to encourage customers to speak with them and give them their feedback.  However, customers and clients must feel that their opinions matter and they will get results if they express their opinion. 

 

Relationship Marketing is key to maintaining open communication and dialogue between the business and its customers.  If customers know that they are a valued part of the business and they are listened to, they will be more ready to give feedback to the business rather than posting it on social media and voicing their discontent on those platforms and elsewhere, including  blogs.

 

Brianne Mellon's curator insight, May 7, 10:43 AM

Excellent statistics! Very useful for businesses/marketers and informative. This was my second favorite posting in my thread. Graphs and illustrations like these make it easy to understand who/what/where/when we should be marketing. 

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How to Spot True Social Media Talent Amongst the 'Experts'

How to Spot True Social Media Talent Amongst the 'Experts' | social media insights | Scoop.it

These days, it appears almost anyone can declare him or herself an expert at social media content. But falling for the self-promoting hype can be costly to your campaign — and your business". 


Via janlgordon
Darius Douglass's insight:

Talent usually separates itself from the crowd.  Social Media is no different.  When you have become informative and dependable, people will begin to rely on your judgement.

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janlgordon's comment, April 16, 12:44 PM
Thank you Michelle Gilstrap, happy you liked this as much as I did!
janlgordon's comment, April 17, 11:58 AM
Darius Douglass, you are so right - all you have to do is look at someone's digital footprint, it's all there for you to see beyond the facade - if someone is truly demonstrating not talking about social media, that's all you have to know
Michelle Gilstrap's comment, April 17, 1:59 PM
Jan, I agree with you I do try to comment on my social media sights with my followers when I have the time. That is the key, reading the content and finding the time to communicate. It is a hard balance.
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20 Practical Tips For A Great Business Plan

20 Practical Tips For A Great Business Plan | social media insights | Scoop.it

Via Daniel Watson
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Alwin Samayoa's curator insight, February 7, 10:06 AM

"Maximize your profit payoff and the speed of completion on every project you undertake to grow your business"

Alwin Samayoa's curator insight, February 7, 10:09 AM

"Maximize your profit payoff and the speed of completion on every project you undertake to grow your business"

Sigrid de Kaste's curator insight, February 8, 4:29 AM

Yes you need a plan...one you can work with, not one that sits in the bottom of your draw...take a look and digest these 20 tips

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How To Become a Conversationalist on Twitter

How To Become a Conversationalist on Twitter | social media insights | Scoop.it

Twitter is growing on a daily basis and people are trying to figure out strategies that work in terms of marketing and exposure. It is easy to reach people on Twitter, because people can reach customers directly. If that isn’t enough, you can easily campaign to get more followers. Forbes recently discussed how the most successful for of marketing on Twitter is starting conversations with people. Branding has become less about telling people what to do, such as buying products and clicking on links, and more about creating genuine relationships through honest conversations.

 


Via Brian Yanish - MarketingHits.com
Darius Douglass's insight:

Pretty basic,  just be yourself

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Sybille Pierru's curator insight, January 22, 6:46 AM

Stratégie de communication sur Twitter : engagez une véritable relation avec vos prospects.

Social Sales Link's curator insight, January 22, 8:51 AM

Most people share content and RTand maybe mention someone- but the realationships on twitter really occur w/ conversations!

Michael Koehler's curator insight, January 24, 2:15 AM

Engaging is a must. 

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Buy, Facebook Likes, Instagram Followers, Twitter Followers, Cheap

Buy, Facebook Likes, Instagram Followers, Twitter Followers, Cheap | social media insights | Scoop.it
Buy Facebook likes , Instagram Likes, Followers, Cheap | Buy Facebook likes, Buy Instagram followers, Buy Twitter followers and Youtube views cheap.
Darius Douglass's insight:

This is the kind of stuff that hurts the industry, but there is a market out there for it.  Games and scams are part and parcel of any commercial venture.  The good and honest people who love social media must insure that this behavior does not get out of hand.

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The 80 best infographics on the web today | Infographic | Creative Bloq

The 80 best infographics on the web today | Infographic | Creative Bloq | social media insights | Scoop.it

Infographics are everywhere, and cover everything from superheroes to typography. We've trawled the web to find the best of the bunch - just look what we've uncovered!

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Twitter's Latest Ad Grab: Promoted Accounts In Your Timeline

Twitter's Latest Ad Grab: Promoted Accounts In Your Timeline | social media insights | Scoop.it
Yet another Twitter ad vehicle makes its way into your timeline.
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Conversation is the reason.

Conversation is the reason. | social media insights | Scoop.it
By Darius Douglass We use social media for a reason. We don't need social media to find, read and comprehend an article, but it can be made easier to search for one. We don't need social media to watc...
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3 Content Marketing Practices to Stop Immediately — socialmouths

3 Content Marketing Practices to Stop Immediately — socialmouths | social media insights | Scoop.it

The blogosphere is full of content marketing best practices, here are 3 of them you need to stop right now and what to do instead


Via Kamal Bennani
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Social Signals Can Enhance Your SEO Campaign

Social Signals Can Enhance Your SEO Campaign | social media insights | Scoop.it

"People are more likely to trust a recommendation from a friend or a family member than by a search engine. This means that if the search engines aren’t embracing social media, they are going to lose out big time.

 

With this, Google integrated social media into their core search algorithm and in 2010, the famous Matt Cutts announced that Google is using “social signals” in their search algorithm, and they have been doing this for a while. Social signals play an important part in increasing website traffic and to obtain organic rankings and have been doing so for a while, but many are only starting to realize this now.

 

What does this mean? It means that SEO has evolved once again and is now working hand in hand with social media".

 

Read More: http://memeburn.com/2013/11/social-signals-can-enhance-your-seo-campaign-heres-how/


Via Antonino Militello, Gerrit Bes
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R Kidambi Badri's curator insight, November 26, 2013 3:58 AM

Very useful info. Every internet marketer should read.

Randi Thompson's curator insight, November 26, 2013 10:47 AM

You might not know this yet, but social media and the posts you are sharing there... is now the best way to get listed on the top of the search results when people are looking for what you have to offer.  

Two Pens's curator insight, December 2, 2013 3:25 PM

We wrote about this 18 mo. ago, but hey, the news about social signals is still relevant. 

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Social Proof Is the New Currency | Social Media Today

Social Proof Is the New Currency | Social Media Today | social media insights | Scoop.it
Businesses that can integrate social proof into their marketing efforts seamlessly will join this new “socially rich” class - rich in fans and followers, not number of zeroes in your bank account.
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Microsoft Windows Platforms Finally Add Facebook Logins (MSFT)

Microsoft Windows Platforms Finally Add Facebook Logins (MSFT) | social media insights | Scoop.it
Microsoft just added Facebook Login to its Windows 8 and Windows Phone 8 platforms -- a small, but important, step forward for its app stores. - Chris Neiger - Tech and Telecom
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