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The hurdles to truly "social" video experiences

The hurdles to truly "social" video experiences | Social media insider | Scoop.it
The use of videos on the web is exploding. What would happen if it could be a truly social experience?
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Social media insider
Weekly social media round-up with a taste for travel
Curated by Mat Loup
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Twitter’s Facebook Envy

Twitter’s Facebook Envy | Social media insider | Scoop.it
. . . and vice versa. As the companies battle for social media dominance, they are studying each other's every move.
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Build vs. Buy: Why Top Brands Are Leaning on Freelancers to Build Hybrid Newsrooms

Build vs. Buy: Why Top Brands Are Leaning on Freelancers to Build Hybrid Newsrooms | Social media insider | Scoop.it
GE sometimes uses freelancers for its award-winning publication, as do Coca-Cola and General Assembly. Why is the hybrid newsroom approach now taking off among big brands?
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Facebook report says it adds more than $200 billion to global economy

Facebook report says it adds more than $200 billion to global economy | Social media insider | Scoop.it
SAN FRANCISCO (Reuters) - With 1.35 billion users of its Internet social network, Facebook Inc would rank as the world’s second-most populous nation if it were a country. While its users may populate
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5 Ways the White House Kills It at Content Marketing

5 Ways the White House Kills It at Content Marketing | Social media insider | Scoop.it
After Barack Obama's Q&A on Reddit in August 2012, BuzzFeed said that the president had
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Forrester: Pinterest Doesn't Work For Marketers

Forrester: Pinterest Doesn't Work For Marketers | Social media insider | Scoop.it
While Pinterest's ad strategy is taking shape, analysts remain on the fence about the pin-based social network, and its near-term marketing potential. "Many marketers just can't seem to find success
on Pinterest," Forrester reveals in a new report.
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MailOnline posts record 199.4m global monthly browsers

MailOnline posts record 199.4m global monthly browsers | Social media insider | Scoop.it
MailOnline posts record 199.4m global monthly browsers from Media Week - news and information from the world of media
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Which brands do Canadians trust?

Which brands do Canadians trust? | Social media insider | Scoop.it
Toyota tops the annual Reader's Digest Trusted Brands list seven years running, more than any other company.
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How to Use Influencers to Build Your Brand’s Owned Audience

How to Use Influencers to Build Your Brand’s Owned Audience | Social media insider | Scoop.it
Forget advertising. Today, brands want audiences. And one of the biggest keys to connecting with those audiences is leveraging influencers.
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The 5 Ws of Adaptive Content: A New Look at Making Content Contextually Appropriate

The 5 Ws of Adaptive Content: A New Look at Making Content Contextually Appropriate | Social media insider | Scoop.it
Making content contextually appropriate for all the possible channels, devices, & scenarios can be overwhelming . Here are the 5 Ws to consider.
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Don’t try too hard to please Twitter — and other lessons from The New York Times’ social media desk

Don’t try too hard to please Twitter — and other lessons from The New York Times’ social media desk | Social media insider | Scoop.it
The team that runs the Times' Twitter accounts looked back on what they learned — what worked, what didn't — from running @NYTimes in 2014.
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What Teens Really Think About YouTube, Google+, Reddit and Other Social Media

What Teens Really Think About YouTube, Google+, Reddit and Other Social Media - Backchannel - Medium
By the “Actual Teen” who nailed Facebook, Instagram and Snapchat last week
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Tumblr Starts Internal Creative Studio Tapping Its Own Users

Tumblr Starts Internal Creative Studio Tapping Its Own Users | Social media insider | Scoop.it
tumblr introduces the creatrs network, an internal team that curates and selects users to produce content for brand advertisers.
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How Lego Became The Apple Of Toys

How Lego Became The Apple Of Toys | Social media insider | Scoop.it
After a decade-long slump, Lego has rebuilt itself into a global juggernaut. An exclusive look inside the company's top-secret Future Lab.
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The New Age Of Platforms

The New Age Of Platforms | Social media insider | Scoop.it
It’s easy to scoff at early adopters, but that shouldn’t blind us to new capabilities that can either propel us forward or run us over.
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If every Norwegian’s a millionaire, why’s Alberta in hock?

If every Norwegian’s a millionaire, why’s Alberta in hock? | Social media insider | Scoop.it
Feeling poor? Norway is saving $1 billion per week by owning 70 per cent of their own oil production and taxing oil revenues at close to 80 per cent, while Canada lumbers along with record levels of household and federal debt. Mitchell Anderson explores the sharp contrast.
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Michael Brenner Answers Your Questions On How To Build A Content Marketing Strategy

Michael Brenner Answers Your Questions On How To Build A Content Marketing Strategy | Social media insider | Scoop.it
We had nearly 1,600 people sign up for our webinar last week on “How To Plan And Build An Effective Content Marketing Strategy.
Click the link above to our blog post summary of the most important stats, quotes, slides, templates and also to download the presentation and the templates.
We believe that content marketing is starting to have a dramatic impact inside marketing organizations for business both large and small. So we are doing everything we can to help marketers just like you to...
Mat Loup's insight:

14) "Managers should never approve content. Editors approve content."

 

Cough.... :)

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Twitter Grew By Almost One-Third in Canada in 2014

Twitter Grew By Almost One-Third in Canada in 2014 | Social media insider | Scoop.it
Twitter added 29.8 percent more users in Canada in 2014, and looks set to continue double-digit growth for at least one more year.
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Your Digital Strategy Shouldn’t Be About Attention

Your Digital Strategy Shouldn’t Be About Attention | Social media insider | Scoop.it
The internet’s fleeting interest isn’t a stable source of advantage.
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Inside the Buzz-Fueled Media Startups Battling for Your Attention | WIRED

Inside the Buzz-Fueled Media Startups Battling for Your Attention | WIRED | Social media insider | Scoop.it
Type By Dirk Fowler It’s like a parody, spending time in a well-funded startup’s office, with exposed brick walls and Great Big Screens Showing User Numbers and Pie Charts, just down the street from a food truck pavilion, sipping on a cup of roasted-one-block-away designer coffee while debating iPhone 6 versus iPhone 6 Plus. But…
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