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As page reach decreases, is Facebook starting to screw brand pages?

As page reach decreases, is Facebook starting to screw brand pages? | Social media insider | Scoop.it

We all know that Facebook is under a lot of pressure to make money and drive their share price up, but when you look at what it's doing with brand pages...

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Social media insider
Weekly social media round-up with a taste for travel
Curated by Mat Loup
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Millennial Travel Habits Force Tourism Bureaus to Shift Strategy

Millennial Travel Habits Force Tourism Bureaus to Shift Strategy | Social media insider | Scoop.it
Millennials at destination marketing organizations are pushing senior leadership to develop more innovative digital communications and more experiential sa
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What Instagram's New Formats May Mean for Marketers

What Instagram's New Formats May Mean for Marketers | Social media insider | Scoop.it
instagram's move to go beyond its traditional square format could lead to a foundational shift in the way that brands use the facebook-owned photo service.
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Five Reasons Why Chinese Outbound Tourism Will Continue To Grow Even In Times Of Crisis

Five Reasons Why Chinese Outbound Tourism Will Continue To Grow Even In Times Of Crisis | Social media insider | Scoop.it
China is having a difficult year with the economy slowing faster than expected, the stock market bubble bursting in stages in spite of government support and the Tianjin explosion killing more than a hundred people and exposing again the very real dangers of corruption. The growth of the number of [...]
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Why Email Marketing Trumps Social Media

Why Email Marketing Trumps Social Media | Social media insider | Scoop.it
To acquire customers, does your marketing focus more on social media than email? Consider this: Email is 40 times more effective than social media. Social media tends to suck all the oxygen out of the room. Long after email marketing was a staple of most marketer’s toolkits, social media as a marketing tactic burst on
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The new "liquid" model for content marketing strategy

The new "liquid" model for content marketing strategy | Social media insider | Scoop.it
For the first time in history, the platforms are dictating our content marketing strategy instead of the other way around. Here's a response.
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Leaders Must Do More Than Inspire—We Must Shape Networks

Leaders Must Do More Than Inspire—We Must Shape Networks | Social media insider | Scoop.it
It is never enough to gather together a small cadre of true believers, because to achieve anything of any significance, larger networks must be brought to bear
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Meet the fashionable mini moguls who are taking over Instagram

Meet the fashionable mini moguls who are taking over Instagram | Social media insider | Scoop.it
MOVE over, Suri Cruise, there’s a new breed of mini mogul in town.
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Infographic: How Social Media Hurts Mental Health

Infographic: How Social Media Hurts Mental Health | Social media insider | Scoop.it
Facebook and Twitter may seem like mindless fun, but you'd be surprised just how much of an effect social media has on our well-being.
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Why Adblockers Should Scare the Shit Out of the Media World

Why Adblockers Should Scare the Shit Out of the Media World | Social media insider | Scoop.it
The biggest thing to hit the Internet since cats, porn, and Ryan Gosling.
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Complex's CEO Is on a Mission to Matchmake Millennials and Brands

Complex's CEO Is on a Mission to Matchmake Millennials and Brands | Social media insider | Scoop.it
"We know how to talk to our audience in a way that marketers don't."
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7 Surefire Ways to Get More Impact From Your Content Marketing

7 Surefire Ways to Get More Impact From Your Content Marketing | Social media insider | Scoop.it
Why is there a disconnect between doing content marketing and getting results from it? Follow these tips to improve the impact – Content Marketing Institute.
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Why You Need Content Strategy Before Editorial Planning

Why You Need Content Strategy Before Editorial Planning | Social media insider | Scoop.it
This four-step process helps you generate content ideas that lead to better results for your business and your audience. – Content Marketing Institute.
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A brand new game

A brand new game | Social media insider | Scoop.it
EARLIER this year BMW advertised on WeChat, a popular messaging app in China with around 550m monthly users. But its ads were shown only to those whose profiles...
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10 Ways for Brands to Get YouTube-Famous

10 Ways for Brands to Get YouTube-Famous | Social media insider | Scoop.it
For companies that don't want to pay millions of dollars for TV airtime, here's your blueprint for YouTube success.
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Brands aren't your friends, they're the idiots of social media

Brands aren't your friends, they're the idiots of social media | Social media insider | Scoop.it
The latest social media screw up from a brand on Twitter just illustrates the eternal truth that brands should stop pretending to be people.
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See, Think, Do, Care Winning Combo: Content +Marketing +Measurement!

See, Think, Do, Care Winning Combo: Content +Marketing +Measurement! | Social media insider | Scoop.it
Most business leaders focus narrowly on the value of digital. Learn how to evolve your strategy to deliver customer joy, reduce churn, and increase profit.
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What Is Transjournalism? — Vantage

What Is Transjournalism? - Vantage - Medium
Making the Case for Storytelling Across Diverse Platforms
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Digital, Social & Mobile in India in 2015

Digital, Social & Mobile in India in 2015 | Social media insider | Scoop.it
It's been another year of bumper growth for all things digital in India, with the latest in We Are Social's series of studies into Digital, Social & Mobile usage around the world revealing that
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Smac's curator insight, September 2, 12:52 AM

yes , nice views regarding digital India and todays world merely in need of this SMAC that is social mobile analytics and cloud computing. A firm is providing SMAC solutions and resolves various pain point of govt. and law enforcement bodies.

For more visit: www.acsgcorporate.com/smac.html

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These Are the 10 Magazines With the Biggest Mobile Readerships

These Are the 10 Magazines With the Biggest Mobile Readerships | Social media insider | Scoop.it
Those lingering few who think mobile's not a big deal need only look to a new study from the Association of Magazine Media, which found 26 percent of magazines' total readership comes from smartphones and tablets.
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The 100 Most Expensive Keywords on Google #Infographic

The 100 Most Expensive Keywords on Google #Infographic | Social media insider | Scoop.it
Google has many different sources of revenue, but one of their most noticeable is the ads that appear next to search results for specific keywords. How much that keyword costs depends, in part, on how often people search for it -- the more people search for a certain keyword, the more expensive it is.

Via Brian Yanish - MarketingHits.com, massimo facchinetti, Lauren Moss
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John Norman's curator insight, August 25, 5:37 PM

If your serious about being found on internet searches then you need to take an interest in this , even if your not really that interested. Otherwise pay someone to be interested on your behalf.

M. Philip Oliver's curator insight, August 26, 3:50 PM

thanks to Brian Yanish

Mr Tozzo's curator insight, August 27, 2:30 AM

The 100 Most Expensive Keywords on Google #Infographic

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Replacing personas with customer statements.

Replacing personas with customer statements. | Social media insider | Scoop.it
How we are helping our clients replace personas with customer statements and creating a clear path for innovation.
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5 quotes that highlight the power of storytelling

5 quotes that highlight the power of storytelling | Social media insider | Scoop.it
These sayings from various narrative experts can inspire you in your brand journalism and content marketing efforts.
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