Social Media Insider
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Social Media Insider
If you want to know exactly how the biggest brands are using social media to build their businesses then this is the space to watch! In here you'll find articles from around the world and our suggestions as to how you can do it too!
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How & Why a University Athletics Department is Seeking Help for Their Social Media

How & Why a University Athletics Department is Seeking Help for Their Social Media | Social Media Insider | Scoop.it
A&M athletics plans revamp of social media strategies
Bryan-College Station Eagle
The university has submitted a request for proposals, due June 28, for interested companies to help develop a social media strategy for the athletics department.
19design's insight:

Social media presents many challenges. First, there is your message and what you are standing for....for example why should I like you? Then there is the actual execution of your content. However, this quote perfectly sums up the answer to both of these questions and if you keep this in mind when formulating your social media strategy you will surely make it throught the social media maze...."What we're trying to do is enhance attendance and enhance the sports experience".


Social Media is about your audience and the mediums that will help you to enhance their experience of you, your product and service for your existing and potential customers.


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Pepsi Ditches the Super Bowl, Embraces Crowdsourced Philanthropy Instead

Pepsi Ditches the Super Bowl, Embraces Crowdsourced Philanthropy Instead | Social Media Insider | Scoop.it
Sorry Super Bowl ad lovers. Instead of spending millions on commercials for this year's game Pepsi is putting its cash in the Refresh Project an...
19design's insight:

Congratulations Pepsi this is a great idea and one that smaller companies can also adopt. Engaging consistent regular visits and shares will pay them back 10 fold in terms of reach and helping charities at the same time. It seems like a win win strategy.


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