Social Media Ideas
Follow
Find
57 views | +0 today
Your new post is loading...
Your new post is loading...
Scooped by John M. Lee
Scoop.it!

10 Tips to Maximize Your Facebook Engagement | Social Media Today

10 Tips to Maximize Your Facebook Engagement | Social Media Today | Social Media Ideas | Scoop.it
If you are walking on the street and someone's following you may be you get really scared and run away. But when it comes to social media particularly on Facebook page you get very excited and may try to engage with new follower.
John M. Lee's insight:

Great tips here

more...
No comment yet.
Scooped by John M. Lee
Scoop.it!

The Ultimate Complete Final Social Media Sizing Cheat Sheet - Blog About Infographics and Data Visualization - Cool Infographics

The Ultimate Complete Final Social Media Sizing Cheat Sheet - Blog About Infographics and Data Visualization - Cool Infographics | Social Media Ideas | Scoop.it
The Ultimate Complete Final Social Media Sizing Cheat Sheet by LunaMetrics is a huge (and v...
more...
No comment yet.
Scooped by John M. Lee
Scoop.it!

Blog About Infographics and Data Visualization - Cool Infographics

Blog About Infographics and Data Visualization - Cool Infographics | Social Media Ideas | Scoop.it
Infographics blog covering infographics, data visualization and visual thinking. Charts and graphs communicate data, infographics turn data into information.
John M. Lee's insight:

Awesome site. Tons of examples.

more...
No comment yet.
Scooped by John M. Lee
Scoop.it!

How to find and activate your best potential advocates | SmartBlogs

How to find and activate your best potential advocates | SmartBlogs | Social Media Ideas | Scoop.it
EngageSciences’ report that only 4.7% of a brand’s fans generate all of its social media referrals forces marketers to deal with a harsh reality: As much a
more...
No comment yet.
Rescooped by John M. Lee from Public Relations & Social Media Insight
Scoop.it!

The 5 Best LinkedIn Next-Level Strategies

The 5 Best LinkedIn Next-Level Strategies | Social Media Ideas | Scoop.it

If you have spent considerable time on LinkedIn, then you have mastered basic navigation, noticed the tendencies of users, and arrived at a point where the site has some utility in your business. At this stage, you are no longer a beginner. LinkedIn is already an important part of your daily business regimen. You are ready to take on new assignments, new challenges. You want to ramp up your game but could use a little strategic direction.


...Each of these next-level strategies is engineered to get you unstuck and on-track. As you execute them, you will intuit other strategies that you can immediately apply, unearth new business opportunities, and begin cementing powerful new relationships....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, January 27, 2014 2:55 AM

Get cracking on improving your LinkedIn marketing success these practical tips.

Curator's curator insight, January 27, 2014 5:06 PM

:LI:

Scooped by John M. Lee
Scoop.it!

[INFOGRAPHIC] 12 Fantastic Facebook Contest Ideas To Grow Your Email List - Jeffbullas's Blog

[INFOGRAPHIC] 12 Fantastic Facebook Contest Ideas To Grow Your Email List - Jeffbullas's Blog | Social Media Ideas | Scoop.it
Research shows 4 out of 7 possible ways to grow your email lists are connected to incentives. Here are 12 Facebook contest ideas to inspire your marketing.
John M. Lee's insight:

Great stuff here as usual from Jeff

more...
No comment yet.
Rescooped by John M. Lee from Facebook best practices and research
Scoop.it!

25 Creative Ways to Use Facebook Cover Photos

25 Creative Ways to Use Facebook Cover Photos | Social Media Ideas | Scoop.it
Discover different ways to use your Facebook cover image to generate leads, promote products and reward your fans.

Via Debra Askanase
more...
Randi Thompson's curator insight, December 29, 2013 7:42 AM

Banners are important for most of our social media networks.  How can you use yours to attract the attention of those who are looking for what you have to offer?

fetchprofits's curator insight, January 1, 2014 7:34 AM

How do you use your Facebook Cover Photo? 

Andrew McRobert's curator insight, August 19, 2014 8:32 AM

9. Included for facebook cover page advice, more for business than social but I find that you can use your imagination with this advice to make the facebook experience more interesting for yourself and your friends; first impressions.

Rescooped by John M. Lee from Public Relations & Social Media Insight
Scoop.it!

Manage Your Pinterest Account in 10 Minutes a Day | Social Media Today

Manage Your Pinterest Account in 10 Minutes a Day | Social Media Today | Social Media Ideas | Scoop.it

Brands are increasingly focusing their efforts on using distinct imagery to educate and engage their audiences. A picture really is worth a thousand words and Pinterest, the online pinboard, has taken center stage. Shareholic reports that Pinterest is second only to Facebook when it comes to driving referral traffic. The lifespan of a pin is the longest of any social media post, which is why it’s important to manage your Pinterest account to your best advantage....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, January 27, 2014 9:22 AM

This useful infographic makes the case for Pinterest marketing strategies.

Scooped by John M. Lee
Scoop.it!

The Role of PR in the Coming Content Marketing Collapse

The Role of PR in the Coming Content Marketing Collapse | Social Media Ideas | Scoop.it
SHIFT Communications dissects the role of PR in the coming content marketing collapse.
John M. Lee's insight:

Good analysis here about how to address "Content Shock".

more...
No comment yet.
Rescooped by John M. Lee from The Marketing Technology Alert
Scoop.it!

11 best practices for more effective content curation | @HeinzMarketing | #TheMarketingTechAlert

11 best practices for more effective content curation | @HeinzMarketing | #TheMarketingTechAlert | Social Media Ideas | Scoop.it

Basic/ Digest...

 

1. Be intentional about your themes & topics
Stay reasonably focused on a small handful of themes, but make sure the body of work reflects the human element as well.

2. Pull from a consistent set of sources (to save you time)
You’ll likely encounter good content from all over the place, but identify a core set of sources you can count on for both consistently good content as well as a variety of sources of similarly-themed content.

3. Use an automated queuing and distribution system

4. Always give credit back to the publisher

5. Post across channels to increase reach and awareness growth

6. 3-4 curated posts a day is fine
Think of social media as akin to driving by a house at 35 miles an hour and trying to throw a newspaper into the mailbox. Sometimes it’ll get in, most of the time it won’t. You’ll need to play the numbers game a bit so that a small percentage of our curated content reaches and impacts your intended audience.

7. Actively curate 2-3 times a week max

8. Make instant curation one-click easy from your browser

9. Use team tools to increase contributions
Buffer, HootSuite, GaggleAMP and other tools make it easy for teammates to suggest their own curation recommendations. Great way to get others involved and cut down the time required from you to curate everything yourself.

10. Spread out posts from the same consistently-good sources
There are a handful of blogs and sources I read on a regular basis that consistently have great stuff. And when I curate content only 1-2 times a week, it would be easy to queue up content from one source all in a row. Instead, try to space it out a bit. Spacing adds to the perceived comprehensiveness and reach/value of your overall curated body of work.

11. Prioritize content from partners and prospects

 

___________________________________

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


Via iNeoMarketing
more...
iNeoMarketing's curator insight, January 20, 2014 8:56 PM

Some decent rules for the road, but don't be too reliant on automating curation: part of the value is the human touch associated parsing, delivery and collection of theme-related content.

beSocialBusiness's curator insight, January 21, 2014 9:54 AM

Great point of view!

Rescooped by John M. Lee from Integrated Brand Communications
Scoop.it!

9 Signs Of A Healthy Brand - Customer Relationship

9 Signs Of A Healthy Brand - Customer Relationship | Social Media Ideas | Scoop.it

It’s amazing who we forget and how quickly. I don’t remember any of the people on the bus last week. Who did I ride home with last Thursday? My mind goes blank. It’s nothing personal – it’s simply that I have no reason to remember them. Or they me.

 

Exactly the same for most transactions that take place between people and brands. People get what they’re looking for, and then they go.

 

If you ask the people responsible for running brands what customers they want, they’ll often say “as many as possible” or “people who spend a lot” or this age group or that ethnic group – but that’s not what they really want at all. Because, when probed, they have no idea who they want as customers. They’ll take anyone whose buying. They just want the money.


Via Russ Merz, Ph.D.
more...
Russ Merz, Ph.D.'s curator insight, January 25, 2014 12:21 PM

If a #brand engagement is memorable, credible and emotionally energized then the brand-customer relationship provides value to customers.

Joachim Scholz, PhD's curator insight, January 25, 2014 2:06 PM

Many of these 9 signs can be readily seen violated in current brand crises, which offers an interesting angle on the phenomenon of brand relationship - or on how easy it is to tarnish it.

 

For example, take "3. Openness – facts and opinions are shared" and relate it to BPs deepwater leak a few years ago or the recent Liberty Industry leak in West Virginia. Or "6. Confidence – people believe in themselves and each other", which is lost when a Lululemon CEO violates to what a brand stands for.

 

From this perspective, these 9 items on the list are more than signs. They are more like check marks brand managers have to meet in order to build long-lasting brand relationships. 

Leilani Verona Steffany's curator insight, April 3, 2014 6:10 AM

Without brands you wouldn't be able to sell your products and services. Without brand communication people wouldn't  know about what your brand has to offer in value, benefits and attributes etc. However in this day and age we are constantly being bombarded by advertisements every where we turn. Therefore people tend to avoid ads at all cost (Zipping, Zapping, clocking etc). This article explains the importance of brand and consumer relationships and how you can measure/ predict a healthy consumer and brand relationship by making sure it incorporates the 9 signs below

 

1. Consistency 

2. Integrity 

3. Openness 

4. Humor 

5. Delight 

6. Confidence 

7. Time 

8. Endorsement

9. Value

 

I think these 9 steps are all relevant and important in regards to building, and maintaing a healthy brand and consumer relationships, and that these  principles can be accomplished through a marcoms program, with the help of different communication deciplines to help fulfill aspects of the list! #KeepconsumerswithIMC

Rescooped by John M. Lee from Content Curation World
Scoop.it!

User-Centered Content Curation: Five Good Tips from Sam Burroughs

User-Centered Content Curation: Five Good Tips from Sam Burroughs | Social Media Ideas | Scoop.it

"Most people curate for the benefit of themselves or their organisations. What if we..."


Via Robin Good
more...
Deanna Dahlsad's curator insight, January 18, 2014 3:17 PM

What if we considered content curation as a value, not just a means to market products & services?

Gina Paschalidou's curator insight, January 20, 2014 12:06 PM

Tips to improve curation and benefit both you and other users

'Timothy Leyfer's curator insight, January 24, 2014 1:20 PM

"Explain, always clearly why something you are curating/communicating is relevant. Contextualize."

This is just one of the five great points from Sam Burroughs that we should consider when communicating relevant information to people on our list.

There are four other great tips equally as important, that we should use when communicating information to others.

In today's fast-paced world the information that we are trying to communicate to others should be user centered.

You might want to check this one out. I know that I am
Tim
TimothyLeyfer.com

Another Good-One From Mr Robin Good

Scooped by John M. Lee
Scoop.it!

Four Steps to Achieving Your Social Media Goals Social Media ...

Four Steps to Achieving Your Social Media Goals Social Media ... | Social Media Ideas | Scoop.it
Craft a successful social media marketing plan by setting up goals, better serving your customer, understanding traffic sources and building a content strategy.
more...
No comment yet.
Rescooped by John M. Lee from Social Marketing Revolution
Scoop.it!

10 Big, Recent Changes To Twitter, Facebook, Linkedin You Should Know

10 Big, Recent Changes To Twitter, Facebook, Linkedin You Should Know | Social Media Ideas | Scoop.it

In search of a better social media strategy? Listen up: these changes will change the way you share.

 

Social media changes so fast that we often miss the small differences on each platform we use. Every now and then I find it really useful to do a roundup of what’s been changing on the big networks lately. Here are 10 changes I found that took place in the last couple of months, which could be useful for your social media strategy....


Via Jeff Domansky, malek, Martin (Marty) Smith
more...
Chevelle's curator insight, January 29, 2014 11:57 AM

Love the offline conversion metrics

Antoine Gravet's curator insight, January 31, 2014 3:03 AM

Vous suivez les actus de nos plus importants réseaux sociaux? Alors vous n'avez pas pu rater les plus gros changements qu'ils opèrent et vont opérer qui influenceront nos choix et nos comportements. Rappel.

Arianna Bejarano's curator insight, February 13, 2014 5:15 PM

The social media has changed the world today. Mostly everyone has a tweeter or even a Facebook but nobody nows the actually changes since tweeter and Facebook come out in the media. Well there are 10 bigs changes that make tweeter and Facebook one of the biggest social media today. 

Scooped by John M. Lee
Scoop.it!

Cheetah: Nature's Speed Machine - Animagraffs

They’re lightning quick poachers – small aerodynamic head, long slender body, oversized respiratory system; lean, highly concentrated fast-twitch muscle groups.
John M. Lee's insight:

Cool

more...
No comment yet.
Scooped by John M. Lee
Scoop.it!

How to use ads to get the most out of Facebook contests | SmartBlogs

How to use ads to get the most out of Facebook contests | SmartBlogs | Social Media Ideas | Scoop.it
Are you using Facebook ads to drive users to your business' Facebook contests or offers? A well-run contest generates qualified, interested leads, and y
more...
No comment yet.
Rescooped by John M. Lee from Public Relations & Social Media Insight
Scoop.it!

Here's a Quick Way to Find (and Follow) Top Influencers on Twitter

Here's a Quick Way to Find (and Follow) Top Influencers on Twitter | Social Media Ideas | Scoop.it

Want a quick & easy way to connect with influential people on Twitter? This blog shows you 2 easy ways to find top influencers on Twitter.


Via Jeff Domansky
John M. Lee's insight:

Great tips here

more...
Jeff Domansky's curator insight, January 27, 2014 1:29 AM

Just the basics on finding Twitter influencers from @askAaroLee.

Jeff Domansky's curator insight, January 27, 2014 1:47 AM

Nice 'n Easy Twitter tips.

Rescooped by John M. Lee from New Customer - Passenger Experience
Scoop.it!

An FBI Agent Reveals 5 Steps To Gaining Anyone's #Trust

An FBI Agent Reveals 5 Steps To Gaining Anyone's #Trust | Social Media Ideas | Scoop.it
FBI agent Robin Dreeke combines science and years of work in the field to offer practical tips to build rapport and establish trust.

Via Eric_Determined / Eric Silverstein
more...
Martine Coutu's curator insight, January 21, 2014 8:51 AM

Les 5 trucs:

1. Connaitre... leurs priorités, objectifs et buts.

2. Mettre... leurs priorités, objectifs et buts à l'avant scène

3.    ....

 

Qui connait la nouvelle série télévisée: The Blacklist?. Cette série applique très bien ces astuces. Je vous invite à lire cette chronique.

Clarice Bagrichevsky's curator insight, January 21, 2014 8:54 AM

Hummmmm !

Arielle Monnerot-Dumaine's curator insight, January 21, 2014 12:20 PM

A méditer d'urgence pour faire la confiance de ses clients (BtoC et..... BtoB)

Rescooped by John M. Lee from Humanize
Scoop.it!

Five Culture Principles at Netflix

Five Culture Principles at Netflix | Social Media Ideas | Scoop.it
Netflix has received a good amount of attention on its culture, driven primarily by the incredible viral success of its slide deck on culture, which CEO Reed Hastings published several years ago.

Via Maddie Grant
John M. Lee's insight:

Interesting ideas here.

more...
No comment yet.
Rescooped by John M. Lee from visualizing social media
Scoop.it!

Pinterest, Twitter, Facebook, Instagram, Google+, LinkedIn: Social Media Stats [INFOGRAPHIC]

Pinterest, Twitter, Facebook, Instagram, Google+, LinkedIn: Social Media Stats [INFOGRAPHIC] | Social Media Ideas | Scoop.it

Perhaps you’re looking to maximise visibility and brand awareness of your exciting new startup, and (wisely) feel that social media could be the best and most efficient way to do this. But with Twitter, Facebook, Instagram, Pinterest and so many platforms to choose from, where do you get started?

Which network is right for you?

Help is at hand, courtesy of this infographic from Leverage, which provides a snapshot of key statistics data for Pinterest, Twitter *, Facebook, Instagram, Google+ and LinkedIn.


Via Justin Menard, Lauren Moss
more...
ConfluenceSocialMarketing's curator insight, January 25, 2014 10:34 AM

Great infographics on the various networks.

Ewa Sulima's curator insight, January 28, 2014 5:34 AM

Brief and clear! Worth taking a glance!

Siri Anderson's curator insight, February 1, 2014 9:14 AM

What if these were stats instead about "number of children immunized," "mentoring hours," "released prisoners education opportunities." sigh

Rescooped by John M. Lee from Facebook best practices and research
Scoop.it!

New Facebook Algorithm Update Dings Text Updates From Businesses

New Facebook Algorithm Update Dings Text Updates From Businesses | Social Media Ideas | Scoop.it
Facebook's algorithm has changed ... again. Here's what you need to know about the new "link-share" updates for your company's Page.

Via Debra Askanase
more...
Norman Reiss's curator insight, January 23, 2014 12:54 PM

The latest change from Facebook...

Fanny Villagra's curator insight, February 16, 2014 8:27 AM

Mi escuela

Fanny Villagra's curator insight, February 17, 2014 4:43 PM

Red de Docentes en la escuela.

Rescooped by John M. Lee from Public Relations & Social Media Insight
Scoop.it!

Social Media and Size of Images in Posts | Social Media Today

Social Media and Size of Images in Posts | Social Media Today | Social Media Ideas | Scoop.it

The team at Tent Social created this infographic that shows the heights and widths of all those images you need to make your social media channels look fantastic.Brands experience almost 50% more audience engagement when sharing an image or video on their social media platforms, which is why social networks are increasingly featuring and promoting visual content. Optimizing your visual space online is key to achieving maximum exposure for your name and your brand, and helps build your fan base.It can be difficult to keep up with all the social media image dimensions for  Facebook,  Twitter, Google+, LinkedIn, Pinterest, Instagram, andYouTube. They seem to change on a regular basis, and often it’s not clear where to look for the correct sizes for cover images, profile pictures, and other graphic elements. Enter Tent Social, a digital marketing agency that specializes in social media solutions and and content creation..... The guide also includes character counts for the 7 most popular social networks....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, January 27, 2014 9:46 AM

Valuable time-saving tips on social media image sizes  Recommended reading. 10/ 10

Rescooped by John M. Lee from Integrated Brand Communications
Scoop.it!

What Makes Content Stand Out?

What Makes Content Stand Out? | Social Media Ideas | Scoop.it

When it comes to content these days, everyone’s a curator. Listicles and celebrity stories, controversial headlines and repurposed content—these can all generate easy traffic.

 

But what really draws the eyeballs and leads to brand boost and increased loyalty is that original piece of content with a fresh perspective. The problem is that quality and originality are hard. But hard doesn’t mean impossible, and with the right roadmap, any brand can make content that’s original, inventive and sticky.

 

So what’s the secret? How are the smartest brands and publishers standing out in this noisy world of content? The first thing to do is take a 360-degree view of your possibilities. Consider these five approaches from the e-book “How to Make Content That Stands Out”:

 


Via Russ Merz, Ph.D.
more...
Russ Merz, Ph.D.'s curator insight, January 23, 2014 5:11 PM

Five success factors that describe how your #content helps #brands stand out from the crowd.

Rescooped by John M. Lee from The Marketing Technology Alert
Scoop.it!

9 Tools to Help You Come Up With Content Ideas - Search Engine Watch | #TheMarketingTechAlert

9 Tools to Help You Come Up With Content Ideas - Search Engine Watch | #TheMarketingTechAlert | Social Media Ideas | Scoop.it
One of the biggest challenges for content marketers and creators is idea generation. If you're feeling stuck or creating content has become a chore, here are nine different strategies to quickly discover, develop, and test content ideas.

 

Intermediate/ Summarized...

 

-- >  Google's Keyword Planner

-- >  Quora

-- >  Google Trends

-- >  Google Webmaster Tools

-- >  Delicious

-- >  Scoop.it

-- >  If you sometimes have great ideas and then forget them or wish you had a better organization to track inspiration from various sources, try Evernote.

-- >  If content development is a team effort at your company, check out Trello

-- >  If your primary goal is more traffic to your site, InboundWriter is a tool worth considering.

 

___________________________________

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


Via iNeoMarketing
more...
iNeoMarketing's curator insight, January 21, 2014 8:23 PM

More useful tools. The article describes each tool in details, but I suspect you already have a backgrounder.

Scooped by John M. Lee
Scoop.it!

A Content Marketing Plan Can't Focus on Both Lead & Demand ...

A Content Marketing Plan Can't Focus on Both Lead & Demand ... | Social Media Ideas | Scoop.it
Lead generation and demand generation are important, but separate, strategies. Learn how a content marketing plan can drive both goals effectively over time.
more...
No comment yet.