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Tablet traffic overtakes smartphones: News from warc.com

Tablet traffic overtakes smartphones: News from warc.com | Social Media Guru | Scoop.it
The largest source of intelligence on marketing, advertising, media and research.
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Social Media Guru
For the most impressive & interesting social media-isms
Curated by Tim Spencer
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Turkish Airlines Periscope Flight Case Study - YouTube

Turkish Airlines created the world's first live-streamed "Periscope" flight around the world, as they took viewers on a behind the scenes journey powered by ...
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Twitter reveals science behind the perfect hashtag

Twitter reveals science behind the perfect hashtag | Social Media Guru | Scoop.it
Researchers at Twitter went through more than 350 hashtags across eight US primetime reality shows from January-July last year to find...
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Here Is the Captivating Ad Format Facebook Hopes Will Wow Its Users

Here Is the Captivating Ad Format Facebook Hopes Will Wow Its Users | Social Media Guru | Scoop.it
What if there were an ad that you just couldn't draw your eyes from? It's oddly captivating, almost hypnotic, and it would halt your thumb from scrolling farther down your Facebook feed.  There's one such creative format that is only now catching on as the digital world's equivalent of the glossy magazine ad: cinemagraphs.
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Teen faces murder charge after posing for Snapchat selfie with victim

A 16-year-old from Pennsylvania is facing murder charges after allegedly killing a classmate and sharing a picture of himself with the victim's body over Snapchat.
Maxwell Marion Morton was...
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Facebook Rolls Out a Tool for Testing Ads With Control Groups | WIRED

Facebook Rolls Out a Tool for Testing Ads With Control Groups | WIRED | Social Media Guru | Scoop.it
Facebook wants to show the world that its ads really work. Today, the social networking giant unveiled a new online tool that will allow advertisers across the globe to test the effectiveness of the ads they post to Facebook. The tool offers what Facebook calls “conversion lift” testing, and in essence, it’s a means of…
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A Teenager’s View on Social Media

A Teenager's View on Social Media - Backchannel - Medium
Written by an actual teen
Tim Spencer's insight:

nice summary of how pictures are used across the networks

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Twitter rolls out ‘while you were away’ recap feature

Twitter rolls out ‘while you were away’ recap feature | Social Media Guru | Scoop.it
New service shows what Twitter thinks are the best tweets users may have missed since their last logon at top of timelines
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Snapchat launches Snapcash money transfer service - Telegraph

Snapchat launches Snapcash money transfer service - Telegraph | Social Media Guru | Scoop.it
Snapchat has unveiled a new feature that allows users to send money to friends via private messages
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Old Navy Selfiebration Machine - YouTube

Old Navy Selfiebration Machine - YouTube | Social Media Guru | Scoop.it
The clothing shop is kicking off its 20th birthday by creating the Selfiebration machine, a 15 foot tall behemoth that converts Twitter photos into balloon a...
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Snapchat ads are coming soon, says chief - FT.com

Snapchat ads are coming soon, says chief - FT.com | Social Media Guru | Scoop.it
Snapchat’s tens of millions of users will soon see advertising on the messaging app, as the three-year-old start-up makes its first efforts to earn money. “People are going to see the first ads on Snapchat soon,” Evan Spiegel, Snapchat’s chief
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Facebook releases Moments app to rescue photos of your friends from your camera roll

In April, wrapping up our piece about the best way to manage your photos online in 2015, I lamented that companies didn’t seem to be taking the problem all that seriously. Plenty of internet giants...
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Introducing Instant Articles | Facebook Media

Introducing Instant Articles | Facebook Media | Social Media Guru | Scoop.it
Today we're excited to introduce Instant Articles, a new product for publishers to create fast, interactive articles on Facebook.
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Facebook empire building drives up costs - FT.com

Facebook empire building drives up costs - FT.com | Social Media Guru | Scoop.it
Facebook’s investments in building out its empire beyond its original social network have pushed costs up by more than 80 per cent, squeezing margins in the first quarter. The world’s largest social network is pouring money into its “family of apps”,
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Social media fanatics could soon be able to live in Facebook Town

Social media fanatics could soon be able to live in Facebook Town | Social Media Guru | Scoop.it
Newsbeat may have found the perfect place for Facebook addicts to live. The social media giant may be building its own town.
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Apply Magic Sauce - Prediction API - Test

Apply Magic Sauce - Prediction API - Test | Social Media Guru | Scoop.it
Apply Magic Sauce translates individuals' digital footprints into psychological profiles. It generates a Big Five Personality Profile, prediction of age, gender, sexual, religion and politics preferences.
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Birds Eye launches pay-by-picture pop-up restaurant

Birds Eye launches pay-by-picture pop-up restaurant | Social Media Guru | Scoop.it
Birds Eye launches pay-by-picture pop-up restaurant, Birds Eye has opened a pop-up restaurant where diners pay by taking a picture of their meal, as part of a digital campaign to promote its new range of premium evening meals. | Marketing Magazine
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Facebook launches 'Say Thanks' personalised greeting card service

Facebook launches 'Say Thanks' personalised greeting card service | Social Media Guru | Scoop.it
Facebook is getting into the Christmas spirit with the launch of a personalised greeting card service, Say Thanks.Members will be able to...
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Build Your Own Mercedes-Benz GLA on Instagram - YouTube

We all take photos and make friends on Instagram, but did you know you could build a Mercedes-Benz? To celebrate the launch of the all-new 2015 GLA, we’ve cr...
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