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Rescooped by chris kulbaba from The MarTech Digest
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26 Outstanding LinkedIn Tips and Tactics | B2B Marketing Blog | Webbiquity

26 Outstanding LinkedIn Tips and Tactics | B2B Marketing Blog | Webbiquity | Social media got me fired | Scoop.it
How can companies best use LinkedIn as a marketing platform? What are the best practices for advertising on LinkedIn? Find those answers and many more.

 

Summarized...

 

Optimizing Your LinkedIn Profile and Use

How to Use LinkedIn Powerfully: 10 Tips to Know by Social Media Today

6 Changes You Need To Make To Your LinkedIn Profile Now by V3 Integrated Marketing

How to turn LinkedIn into a relationship filter by SmartBlog on Social Media

10 words you should never use on LinkedIn by iMedia Connection

12 LinkedIn secrets to supercharge your social networking by Ragan’s PR Daily

13 Things You Never Knew You Could Do On LinkedIn by Business Insider

The New Networking: Ultimate LinkedIn Guide for 2012 Grads by Online Colleges

Looking for a new job? LinkedIn can help by iMedia Connection

Social Media Minute: 25 B2B Marketing Uses of LinkedIn by MLT Creative

4 Ways to Stand Out on LinkedIn by LinkedIn Blog

10 Ways to Promote Your Personal Brand on LinkedIn by iMedia Connection

 

Marketing with LinkedIn

6 Lessons from HubSpot’s LinkedIn Company Page by Business Insider

Linkedin Leveraging: How to Tap Groups for Traffic, Leads & Sales by KISSmetrics

11 LinkedIn Marketing Gems You’re Missing Out On by HubSpot

9 Ways to Add LinkedIn to Your Company Website by Mashable

LinkedIn To Launch Targeting and Analytics for Company Pages by The Content Strategist

13 Brands Using LinkedIn Company Page Features the Right Way by HubSpot

5 Ways to Generate Leads from a LinkedIn B2B Company Page by Social Media B2B

7 Ways to Drive More Blog Traffic Using LinkedIn by Social Media Examiner

Answers to Your Top 7 Questions About Mastering LinkedIn Marketing by HubSpot

How to get the most from LinkedIn Company Pages by Smart Insights

 

Advertising on LinkedIn

The KISSmetrics Guide To LinkedIn Ads – Part I: The Basics by KISSmetrics

LinkedIn…from Downtown! by PPC Hero

How to set up a Successful Ad Campaign onLinkedIn by eMagine’s B2B Blog

Do You Use LinkedIn To Its Fullest Potential? [INFOGRAPHIC] by Infographic List

Infographic: How people are using LinkedIn by Ragan’s PR Daily


Via marketingIO
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marketingIO's curator insight, March 28, 2013 12:27 PM

Webbiquity has done it again, providing us with a tremendous collection of links to help us with LinkedIn. Before tapping your way through these links, go to webbiquity.com to see a summary of each article, THEN click through!  BTW: use the Filter function above and search Webbiquity for other collections.


  • See the article at webbiquity.com
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  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing merges marketing automation with content marketing for a powerful lead management solution, configured and managed by our knowledgeable, experienced staff.  Contact us.



Rescooped by chris kulbaba from The MarTech Digest
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Build a Highly Targeted Prospect List Using LinkedIn - Jill Konrath

Build a Highly Targeted Prospect List Using LinkedIn - Jill Konrath | Social media got me fired | Scoop.it
Top sellers used LinkedIn 3X more than everyone else for building a highly targeted prospect list. Here's an example of how they do it.

 

Key excerpt...

 

I started by building a global prospect list merging data I’d gathered from Jigsaw, InfoUSA/Canada, Wikipedia, and associations. After that I pre-sorted and deduped the information and got my prospect list down to about 250 companies.

 

Next, I used InsideView and my LinkedIn connections to identify the correct people to contact in these companies. I also used InsideView to track trigger events and competitive intelligence about these companies, looking for things that could create potential opportunities for our services.


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marketingIO's curator insight, June 10, 2013 12:45 PM

It's fairly logical: identify the companies, then identify the contacts within the companies using LinkedIn. But Jill Konrath's point is larger than that: the power of LinkedIn to drive sales.


  • See the article at www.jillkonrath.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
Peg Corwin's curator insight, June 18, 2013 9:44 PM

Case study of building of a targeted prospect list, step by step.

Rescooped by chris kulbaba from Careers & Career Management
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Top 10 best jobs in Canada

Top 10 best jobs in Canada | Social media got me fired | Scoop.it
The top in-demand careers in Canada with high salaries.. Here are the top jobs in Canada, ranked by demand and recent salary growth. Click through this gallery to find out how to qualify, what you’ll make and what exactly the work entails.

Via Jeannette Marshall
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Rescooped by chris kulbaba from Local Social Mobile Marketing
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How You Should Be Using LinkedIn -- But Probably Aren't

How You Should Be Using LinkedIn -- But Probably Aren't | Social media got me fired | Scoop.it
LinkedIn is more than just a site for networking and job hunting. It's a valuable resource for employees, employers and businesses. Here's how to...

Via Kat Ford
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Revamped website promotes careers in the trades - Daily Commercial News

Revamped website promotes careers in the trades - Daily Commercial News | Social media got me fired | Scoop.it

The Province (blog)Revamped website promotes careers in the tradesDaily Commercial News“Apprenticeship stakeholders across trades, across sectors and across Canada tell us promoting careers in the skilled trades is a fundamental priority,” said Sarah...

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