La relation client est fondée sur la transaction mais aussi sur la relation et l'attachement à la marque. Or, aujourd'hui, peu de méthodes existent pour mesurer l'affectif, l'émotionnel alors que les enjeux se sont déplacés sur ces dimensions.
Des employés heureux sont des clients heureux. Au lieu d'analyser le process et de donner des directives, ne serait-il pas plus intéressant de se concentrer sur le bien-être des gens? Everyone wants to be treated nicely. In Japan, good customer relationship is a must. But what about good customer relationship with a heart? Everyone should be treated as your loved ones because they spend their money on you ! They trust your product when buying it and they make you a name, without customers and fans, you're nothing, remember that!
Google won us over with a revolutionary approach to Web search that made its predecessors seem archaic. It quickly toppled Yahoo as the coolest company on the planet based solely on its efficient and fast way of finding everyone else's content.
The reality is brands are becoming the trolls, or spammers (at least in the way they do it today), which will hurt the social networks we use and cause people to find alternative places to track and participate in conversations.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.